Brenda Martinez
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Bio
Experience
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Energy Canvas
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Canada
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Wind Electric Power Generation
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1 - 100 Employee
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Jan 2023 - Present
- Growth of social media by 200% in four months.- Rebranding and restructuring of the website and social media presence.- Content creation for social media platforms and websites.- Creating SEO and digital marketing strategies that led to a 40% user growth.- Consolidating and migrating data to the Hubspot CRM platform.- Acquisition of new leads and clients.
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Oct 2022 - Jan 2023
- Developing marketing plan and strategy.- Developing SEO strategies to enhance website ranking through SEM.- Creating and updating social media and website content.- Creating a new marketing campaign focused on brand awareness- Creating marketing tool kits for the sales teams.- Analyzing social media and website metrics.
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Siu & Sons International Trading Corporation
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Vancouver, BC
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Sales and Marketing Specialist
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Aug 2022 - Oct 2022
- Create, maintain and update existing websites. - Design and update content for social media accounts and maintain account popularity - Develop new marketing campaigns - Assist with PowerPoint presentation and Catalog production. - Merchandising and displaying products in the showroom. - Follow up existing B2B & B2C accounts for replenishment and initiate orders. - Create, maintain and update existing websites. - Design and update content for social media accounts and maintain account popularity - Develop new marketing campaigns - Assist with PowerPoint presentation and Catalog production. - Merchandising and displaying products in the showroom. - Follow up existing B2B & B2C accounts for replenishment and initiate orders.
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Banco de Crédito BCP
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Peru
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Banking
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700 & Above Employee
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Nov 2021 - Apr 2022
- Management of KPI for the assigned region- Creation of reports to do following up on accounts- Information broadcasting line- Management of materials and assets for the region
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Feb 2021 - Dec 2021
- Supporting the executive in commercial and operational functions.- Analysis of financial statements of companies.- Creation of credit lines for companies.- Management of a customer portfolio with earnings above S/5MM.- Disbursements of promissory notes, surety letters, and letters of credit.- Financial assessments and support for companies.
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Ferreyros S.A.
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Peru
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Machinery Manufacturing
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700 & Above Employee
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Jul 2020 - Jan 2021
- Creation of new campaigns and advertising lining on social media that led to a 400% growth in six months.- Searching and validating new prospects to add to the platform by diverse market segments. - Planning of the website upgrade through UX Design and Scrum. - Generation of new attraction strategies to increase and retain clients for the platform use while increasing brand engagement. - Competitors analysis to apply benchmark strategies. - Customer support and assistance.- Coordination with external agencies to develop content and digital material. Show less
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Jan 2019 - Jul 2020
- Management, review and analysis of KPIs, expenses, budget, profitability and other data that de management requires. - Update of the client’s portfolio and contacts in the SAP system. - Creation of different reports and presentations that the management requires. - Creation and tracking of customer claims, quotations, buying, and collections. - Derivation and validation of leads and sales opportunities. - Support in the coordination and delivery of products to clients.
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Jan 2018 - Dec 2018
- Management and analysis of commercial information.- Administration of ratios and performance indicators.- Part of the sales reactive process.- Back office assistance: place orders, quotations, contracts and deliveries to clients.
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DRJ en Español
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Peru
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Information Services
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1 - 100 Employee
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Commercial Executive
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Aug 2017 - Nov 2017
- Management of databases. - Corporative telephonic sales and customer service. - Monitor sales processes and give a secure and good experience for the clients. - Find and convert potential prospects into clients - Management of databases. - Corporative telephonic sales and customer service. - Monitor sales processes and give a secure and good experience for the clients. - Find and convert potential prospects into clients
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Walt Disney World
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United States
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Entertainment Providers
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700 & Above Employee
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Cast Member
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Dec 2016 - Feb 2017
- Merchandising and customer service. - Memorize and recite long speeches to large auditoriums. - Sell and restock merchandise. - Use of sophisticated equipment for entertainment. - Merchandising and customer service. - Memorize and recite long speeches to large auditoriums. - Sell and restock merchandise. - Use of sophisticated equipment for entertainment.
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Education
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University Canada West
Master of Business Administration - MBA, Business Administration -
Universidad San Ignacio de Loyola
Bachelor's degree, Negocios internacionales -
San Ignacio Business School Miami
Bachelor's degree, Marketing