Brenda Lee

Business Development Executive, Special Projects at Kitchen Haus Group Pte Ltd
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Contact Information
us****@****om
(386) 825-5501
Location
SG

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Credentials

  • Social Media Marketing for Small Business
    LinkedIn
    Jun, 2021
    - Nov, 2024
  • Excel Essential Training (Office 365)
    LinkedIn
    May, 2020
    - Nov, 2024
  • Marketing Tools: Digital Marketing
    LinkedIn
    May, 2020
    - Nov, 2024

Experience

    • Singapore
    • Food and Beverage Services
    • 1 - 100 Employee
    • Business Development Executive, Special Projects
      • Sep 2022 - Present

    • Singapore
    • Food and Beverage Services
    • 1 - 100 Employee
    • Lab Test Researcher
      • Apr 2022 - Jul 2022

      • Researched on different nutrients in food products and compiled various analytical methods for testing of specific chemical compounds • Translated scientific findings into simple marketing collaterals effectively, for mass audience to gain a deeper understanding of food components • Researched on different nutrients in food products and compiled various analytical methods for testing of specific chemical compounds • Translated scientific findings into simple marketing collaterals effectively, for mass audience to gain a deeper understanding of food components

    • Food and Beverage Services
    • 1 - 100 Employee
    • Research & Development Intern
      • Jan 2022 - Jun 2022

      • Perform independent market research on latest ice cream trends • Propose new ice cream flavours as well as improve and reformulate existing flavours • Conduct product trials and sensory evaluation, calculate cost and nutrition content of ice cream • Assist in R&D collaboration project with clients • Provide support to Production team for large scale manufacturing of products • Perform independent market research on latest ice cream trends • Propose new ice cream flavours as well as improve and reformulate existing flavours • Conduct product trials and sensory evaluation, calculate cost and nutrition content of ice cream • Assist in R&D collaboration project with clients • Provide support to Production team for large scale manufacturing of products

  • Brenxbakes
    • Singapore
    • Owner
      • May 2020 - May 2022

      • Single-handedly manage entire operations including designing of marketing collaterals, procurement of ingredients and equipment, customer engagement, finance management, and baking • Experimentation with different recipes regularly to produce a variety of products • Collaborated with external parties to boost brand publicity • Single-handedly manage entire operations including designing of marketing collaterals, procurement of ingredients and equipment, customer engagement, finance management, and baking • Experimentation with different recipes regularly to produce a variety of products • Collaborated with external parties to boost brand publicity

    • Singapore
    • Government Administration
    • 200 - 300 Employee
    • Student Consultant
      • Aug 2021 - Oct 2021

      • Under NTU PEAK Leadership Development Programme • Collaborated in a multi-disciplinary team and ideated for feasible and innovative solutions to promote sustainability for the local aquaculture scene • Interviewed industry stakeholders to gain a deeper understanding of the happenings in the industry • Pitched proposed solutions to a panel of C-suite leaders from the participating companies (SFA, Panasonic, SATS, Edible Garden City, WhatIF Foods) • Under NTU PEAK Leadership Development Programme • Collaborated in a multi-disciplinary team and ideated for feasible and innovative solutions to promote sustainability for the local aquaculture scene • Interviewed industry stakeholders to gain a deeper understanding of the happenings in the industry • Pitched proposed solutions to a panel of C-suite leaders from the participating companies (SFA, Panasonic, SATS, Edible Garden City, WhatIF Foods)

    • Singapore
    • Food and Beverage Services
    • 1 - 100 Employee
    • Intern
      • Jun 2021 - Jul 2021

      • Actively assisted in daily operations and setting up of Standard Operating Procedures (SOP) for SugaredBakes (Patisserie startup) • Created impactful and relevant publicity materials, updated social media platforms consistently, and planned for sales campaigns for Frux Earth (Urban Farming startup) • Actively assisted in daily operations and setting up of Standard Operating Procedures (SOP) for SugaredBakes (Patisserie startup) • Created impactful and relevant publicity materials, updated social media platforms consistently, and planned for sales campaigns for Frux Earth (Urban Farming startup)

    • Singapore
    • Food and Beverage Services
    • 1 - 100 Employee
    • Intern
      • May 2021 - Jun 2021

      • Expedited the process of establishing quality control systems and developed a draft proposal for food safety certificate application (HACCP) • Initiated and liaised with external organisation for food shelf life testing • Involved in inventory and systematic costing of raw materials • Expedited the process of establishing quality control systems and developed a draft proposal for food safety certificate application (HACCP) • Initiated and liaised with external organisation for food shelf life testing • Involved in inventory and systematic costing of raw materials

    • United States
    • Biotechnology Research
    • 700 & Above Employee
    • Manufacturing Technician
      • May 2020 - Jul 2020

      • Assembled complex equipment parts to produce Polymerase Chain Reaction (PCR) machine for COVID-19 testing • Communicated and worked closely with team members to ensure highest quality of products with no defects • Assembled complex equipment parts to produce Polymerase Chain Reaction (PCR) machine for COVID-19 testing • Communicated and worked closely with team members to ensure highest quality of products with no defects

Education

  • Nanyang Technological University
    BSc (Hons) in Chemistry and Biological Chemistry, Second Major in Food Science and Technology
    2018 - 2022
  • Wageningen University & Research
    2nd major, Food Science and Technology
    2018 - 2022

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