Breanne O'Reilly

Director of Communications and Marketing at Carbon Management Canada
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Contact Information
us****@****om
(386) 825-5501
Location
CA

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Leanne Deighton

I hired Breanne to take on the role of web editor at Cenovus. Breanne is a self-motivated individual with a positive and professional approach to her work. She has a strong knowledge and understanding of current trends in digital and social media. She pays attention to detail, is open-minded and creative. And, when direction changes, she is able to go back to the drawing board and start again.

Jolene Varndell

Breanne is a wonderful person to work with. On my team of 4 she was integral. She is detailed with her planning, pro-active with issues and involving stakeholders (internal and external), and is very approachable. As her manager, she was my go-to-person to discuss solutions and ideas and I appreciated that she kept me in the loop with what was going on, could make decisions when necessary and asked for help when needed. She is a creative thinker, has a great can-do attitude, and nothing really fazes her. Her blend of skills are unique, she has strong communications knowledge as well as technical acumen. I admire her work ethic, and she genuinely cares about her work. She is a strong team player and able to work well independently. I honestly cannot say enough about Breanne, anyone would be very fortunate to work with her and have her on their team.

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Experience

    • Canada
    • Research Services
    • 1 - 100 Employee
    • Director of Communications and Marketing
      • Jan 2022 - Present
    • Founder
      • Jan 2015 - Present

      I started Bree Communications to help small businesses improve their communications and marketing. I create and edit content for websites, social media and other mediums. I consult on web usability, site structure and SEO. I develop communications/marketing plans/campaigns and measure the results. I started Bree Communications to help small businesses improve their communications and marketing. I create and edit content for websites, social media and other mediums. I consult on web usability, site structure and SEO. I develop communications/marketing plans/campaigns and measure the results.

    • Canada
    • Oil and Gas
    • 1 - 100 Employee
    • Program Manager
      • Jan 2019 - Jan 2022

      I lead the PetroLMI team to research, produce and disseminate labour market outlooks, demographic reports and occupational content.

    • Advisor, Communications and Outreach
      • Nov 2016 - Dec 2018

      As the communications and outreach advisor, I managed the Careers in Oil + Gas website and social media accounts. I also wrote, edited and designed web content, media releases, newsletters and reports.

    • Computer Software
    • Marketing & Media Coordinator
      • Mar 2016 - Nov 2016

      Appreciado was an app designed for hands-on practitioners (chiropractors, dentists, orthodontists, hair stylists, etc.) to appreciate their clients. As the marketing and media coordinator, I managed our social media, connected with traditional media, organized events and coached practitioners to improve their appreciation and communication. Appreciado was an app designed for hands-on practitioners (chiropractors, dentists, orthodontists, hair stylists, etc.) to appreciate their clients. As the marketing and media coordinator, I managed our social media, connected with traditional media, organized events and coached practitioners to improve their appreciation and communication.

    • Communications and Marketing Manager
      • May 2015 - Sep 2016

      The Cerebral Palsy Association in Alberta offers programs and services to help people with disabilities live a life without limits. As the communications and marketing manager, I lead a team to promote events and initiatives. I designed promotional materials, advertisements, websites and worked with local media and community associations to raise awareness. The Cerebral Palsy Association in Alberta offers programs and services to help people with disabilities live a life without limits. As the communications and marketing manager, I lead a team to promote events and initiatives. I designed promotional materials, advertisements, websites and worked with local media and community associations to raise awareness.

    • Canada
    • Oil and Gas
    • 700 & Above Employee
    • Communications Advisor
      • Sep 2013 - Dec 2014

      Cenovus is an oil sands company. As the communications advisor, I managed the refresh of the language, look and feel of cenovus.com, working closely with other members of the communications team. I handled regular updates, edited web content and measured the effectiveness of the site. Working with the media relations team, we created an online photo library of the most popular images. Cenovus is an oil sands company. As the communications advisor, I managed the refresh of the language, look and feel of cenovus.com, working closely with other members of the communications team. I handled regular updates, edited web content and measured the effectiveness of the site. Working with the media relations team, we created an online photo library of the most popular images.

    • Marketing & Communications Specialist
      • Sep 2007 - Sep 2013

      The Petroleum HR Council was a sector council funded by the Government of Canada focused on providing labour market and occupational information for the oil and gas industry. In the six years that I worked there, I managed two websites, including initiatives such as redesigns, integrating a job board and content management system changes. I supported project work, conducted surveys and planned events. I also managed the labour force engagement projects and created a petroleum industry information kit for career practitioners.

    • Canada
    • Performing Arts
    • 1 - 100 Employee
    • Marketing & Communications Coordinator
      • Aug 2006 - Sep 2007

      Managed and updated external website Developed interactive portion of website (podcasts, videos and forums) Coordinated production of playbills and annual report Edited and reviewed communications materials Managed promotional signage Coordinated Blitz Weekend, a weekend of new Canadian theatre for professionals Assisted with event planning and execution Managed and updated external website Developed interactive portion of website (podcasts, videos and forums) Coordinated production of playbills and annual report Edited and reviewed communications materials Managed promotional signage Coordinated Blitz Weekend, a weekend of new Canadian theatre for professionals Assisted with event planning and execution

    • Hospitals and Health Care
    • 400 - 500 Employee
    • Communications Assistant
      • May 2006 - Aug 2006

      Managed and evaluated pandemic preparedness events for rural communities Edited pandemic presentation and speaking notes for the Medical Officer of Health Composed articles for internal newsletters Assisted with event preparation for staff good bye event at Alberta Children's Hospital Managed and organized distribution of pandemic information Managed and evaluated pandemic preparedness events for rural communities Edited pandemic presentation and speaking notes for the Medical Officer of Health Composed articles for internal newsletters Assisted with event preparation for staff good bye event at Alberta Children's Hospital Managed and organized distribution of pandemic information

    • Government Administration
    • 700 & Above Employee
    • Communications Advisor
      • Jan 2006 - Apr 2006

      Wrote and edited articles for the intranet and Internet Edited marketing and promotional pieces for Government of Canada standards Coordinated and managed Internet feature articles Prepared and analyzed media clips for daily news Developed, edited and implemented surveys Researched and prepared backgrounders and fact sheets Wrote and edited articles for the intranet and Internet Edited marketing and promotional pieces for Government of Canada standards Coordinated and managed Internet feature articles Prepared and analyzed media clips for daily news Developed, edited and implemented surveys Researched and prepared backgrounders and fact sheets

    • Canada
    • Non-profit Organizations
    • 1 - 100 Employee
    • Public Relations Assistant
      • May 2005 - Sep 2005

      Composed press releases and articles that received coverage locally and nationally Created and followed through on communications plans for events Hosted media and arranged photos and interviews Assisted with logistics, registration and coordination of volunteers at events Composed and edited communications materials Garnered sponsorship and prizing for events Composed press releases and articles that received coverage locally and nationally Created and followed through on communications plans for events Hosted media and arranged photos and interviews Assisted with logistics, registration and coordination of volunteers at events Composed and edited communications materials Garnered sponsorship and prizing for events

    • Canada
    • Oil and Gas
    • 1 - 100 Employee
    • Summer Student
      • May 2003 - Apr 2005

      Organized mineral tax project resulting in obtaining over 10 per cent of outstanding debt Assisted with outstanding rental payment issues Organized mineral tax project resulting in obtaining over 10 per cent of outstanding debt Assisted with outstanding rental payment issues

Education

  • Mount Royal University
    Bachelor of Applied Communications, Public Relations
    2003 - 2006
  • The University of Calgary
    Communication and Culture Studies
    2000 - 2002

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