Experience

Pacific Coast Regional Small Business Development Corp

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Marketing Operations Manager

  • Aug 2020 - Present

  - Monitored and analyzed key performance indicators to measure the success of marketing initiatives and adjust strategies as needed to achieve marketing objectives - Built and maintained strong relationships with key stakeholders, including internal teams, clients, and vendors, ensuring successful project execution and client satisfaction - Developed and executed marketing campaigns that increased brand awareness by 24% and drove a 12% increase in customer engagement. - Led cross-functional teams in the successful execution of marketing campaigns, ensuring alignment with overall business goals and objectives - Implementing infrastructure for internal and external processes while scaling and increasing our performance margins - Manage and conduct all marketing operations such as: social media, email marketing, branded partnerships, event coordinating, business development, and scheduling - Assist clients in funding and scaling their businesses through personalized consulting, workshops, product development and licensing - Developing campaigns through marketing collateral, press releases, community enrichment programs, social media content creation and copywriting Develop digital and traditional marketing campaigns across multiple platforms - Spearhead efforts to increase SEO visibility - Use research to develop, implement and measure strategies Show less



Sorority Girl

• United States
• Advertising Services

• Public Relations Specialist & Marketing Coordinator

  • Nov 2017 - Aug 2020

  • Assisted in recruitment activities including the pre and post processes via social networks & interactions. • Created systems for brand direction through marketing campaigns, Red Carpet and Screening events. • Designed and managed websites for Brand Identity, along side social engagement through networking and marketing techniques to build and maintain the brand. Analyze facility outputs and forecasting needs as they relate to programming and development to streamline success. • Assisted in recruitment activities including the pre and post processes via social networks & interactions. • Created systems for brand direction through marketing campaigns, Red Carpet and Screening events. • Designed and managed websites for Brand Identity, along side social engagement through networking and marketing techniques to build and maintain the brand. Analyze facility outputs and forecasting needs as they relate to programming and development to streamline success.



College Girls brand

• Brand Ambassador & District Marketing Director

  • Jan 2016 - Aug 2020

  • Generating consistent clientele and loyalty programs to maintain and improve brand versatility. • Introducing and designing new products and customizable apparel for freshmen college students.• Maintaining inventory level and customer demand to keep the business marketable to past and present buyers.• Launching a “Build Your Brand” campaign for the female freshmen on Prairie View A&M University’s campus.• Spearheading College Girl Forums to enrich and empower the generations to come by projecting goals for social media presence and public relations. Show less

• District Marketing Director

  • Dec 2015 - Dec 2018

  • Generating consistent clientele and loyalty programs to maintain and improve brand versatility. • Maintaining inventory levels demand to keep the business marketable to past and present buyers.• Launched “Build Your Brand” campaign for the freshmen on Prairie View A&M University’s campus.• Spearheading College Girl Forums to enrich and empower the generations to come by projecting goals for social media presence and public relations.



Starry, Inc.

• United States
• Technology, Information and Internet
• 200 - 300 Employee

• Marketing Associate

  • Sep 2019 - Apr 2020

  - Successfully assisted in planning and executing multiple subscriber acquisition campaigns that resulted in a significant increase in the number of new subscribers - Created and effectively communicated brand messaging to target audiences, including consumers, property managers, and stakeholders, resulting in increased brand awareness and engagement by ~15% - Assist with planning, execution and reporting effectiveness of subscriber acquisition campaigns - Effectively communicate brand messaging to consumers, property managers, and stakeholders - Think critically and creatively about how to acquire new subscribers via field marketing events and various marketing channels - Support ongoing initiatives to foster a community, convert and engage new subscribers - Work collaboratively with internal teams and external vendors to achieve acquisition results Show less



PR Group Creative

• Advertising Services

• Marketing Coordinator

  • Jul 2018 - Sep 2019

  • Creative consulting through activities via social networks & interactions for multiple clients. • Actively curating the “Femme & Fortune” event series recently featured in Forbes November 2018 issue. • Developing brand sponsorship for the North 13th brand through email marketing and event curation. • Customizing and creating copy write content for the PRG brand to be released to press. • Creative consulting through activities via social networks & interactions for multiple clients. • Actively curating the “Femme & Fortune” event series recently featured in Forbes November 2018 issue. • Developing brand sponsorship for the North 13th brand through email marketing and event curation. • Customizing and creating copy write content for the PRG brand to be released to press.



Enterprise Holdings

• United States
• Travel Arrangements
• 700 & Above Employee

• Management Trainee

  • Dec 2016 - Dec 2017

  As a Management Trainee, I AM empowered to make business decisions that greatly affect my career as well as the bottom line. I deliver superior customer service, and how to effectively communicate with customers, vendors and co-workers. I have developed proper sales techniques and problem-solving skills. I've gained responsibility for developing new business and maintaining current relationships. I'm responsible for understanding cost control, reading our branch's P&L statement and understanding what it takes to run a profitable business. • Delivering proven Customer service skills during core operating hours of over 50 hours per week. • Building loyal clientele through retail services and increasing company sales and ESQi scores. • Mentoring and developing managers, to fulfill the needs and requirements of the high priority branch. Stimulate values of the company and those of the clients, ensuring all customers are completely satisfied. Show less