Senior Account Supervisor

• May 2023 - Present

Senior Brand Planner

• Jan 2022 - May 2023

As a Brand Planner I was responsible for helping brands craft their advertising / communications strategies. Utilizing data, research and personal experience I worked cross agencies to create strategies that were clear and effective. My tasks included the following:- Identified human centered insights that reached both consumer and brand needs- Monitored and leveraged cultural consumer trends to inform work- Developed messaging and audiences strategies - Assist clients in identifying project goals that would support the business - Work closely with my peers to develop creative briefs that could lead to the most compelling work Show less

Account Supervisor

• Dec 2020 - Jan 2022

Account Strategist

• Dec 2018 - Dec 2020

Associate Account Executive (Content Planner)

• Jan 2017 - Nov 2018

• Oversee the development, strategy and execution of digital content • Serve as main contact for clients/media partners on various projects• Lead/manage projects with media partner(s) Co-lead 18-month digital and print women's program in partnership with Meredith Co-lead 6-month digital primary brand program in partnership with ATTN• Work with multiple internal teams to ensure project is progressing and succeeding • Manage/track program budgets Show less

Brand Content & Alliances Assistant Planner

• Sep 2015 - Nov 2018

Connected Vehicle & Quick Lane Bowl • Support, plan, and manage events focused on highlighting SYNC 3• Prepare and present concepts to client and senior management • Serve as liaison between vendors and internal teams• Lead Quick Lane Bowl half time activation preparation • Support and serve as liaison for QLB charity partner activities • Manage program budgetPro Bono Agency WorkDetroit PALGreening Of Detroit Ford Piquette PlantDetroit Bikes

Brand Content & Alliances Assistant Planner

• Oct 2014 - Sep 2015

• Serve as liaison between vendors and internal teams• Lead communications with program partners (Disabled American Veterans, Quick Lane, Hispanic)• Lead redesign of D4URS/C program website • Support in serving as a point of contact for dealers and program participants• Update and track program budget• Lead creative process for D4URS/C• Present D4URS/C related status updates to client and senior management

Brand Content & Alliances Planning Coordinator

• Mar 2014 - Oct 2014

Serve as point of contact for Drive 4 UR Community Program HQ Responsible for managing relationships and handling communications between dealers and organizationsLead communications between vendors and internally Lead 2014 Video Challenge contest communications Lead internal status for D4URCManage D4URC social platforms (Facebook, Twitter, Instagram) - Increased Facebook likes by 10% in three months

Brand Content & Alliances Intern

• Jan 2014 - Mar 2014

Conducted Client Presentation for a potential partnership Assisted with creating content to provide brand awarenessProvided agendas for status meetingsFacilitated meetings and assisted with scene preparation for intern recruitment video

Intern

• May 2013 - Jan 2014

Created a new social campaign that allowed followers to display their favorite Detroit based clothing lines Created and managed a minimum of three post per day for various social media platforms (Facebook, Twiter, Instagram) for the brand (The Bee Agency) as well as clients sponsored Drafted press releases and press kits Scheduled appointments for potential clients Increased followers and supporters of the brand by 25% Created a new social campaign that allowed followers to display their favorite Detroit based clothing lines Created and managed a minimum of three post per day for various social media platforms (Facebook, Twiter, Instagram) for the brand (The Bee Agency) as well as clients sponsored Drafted press releases and press kits Scheduled appointments for potential clients Increased followers and supporters of the brand by 25%

Student Employee

• Aug 2012 - May 2013

Responsible for helping students prepare for post graduation life by providing helpful information in regards to resume building, cover letters, mock interviews, and career planning.

Student Employee

• Aug 2010 - May 2013

Responsible for helping plan and host annual campus wide eventsPresenting information on volunteering and involvement with Registered Student Organizations to incoming and returning studentsResponsible for managing attendance for students involved in over 200 student organizationsCustomer ServiceApril 2012 I planned and hosted the campus' Annual Torchbearer Awards Ceremony. This event acknowledge student, faculty, and staff for their hard work and dedication to giving back to the community through hosting events as well as community service Show less