Experience

Broward, Palm Beaches & St. Lucie Realtors®

• United States
• Real Estate
• 1 - 100 Employee

• Digital Design Specialist

  • Apr 2022 - Present

  West Palm Beach, Florida, United States - Oversaw the planning, execution, and optimization of comprehensive media strategies to enhance brand visibility, drive member engagement, and support industry advocacy. - Developed and implemented targeted media campaigns across various channels, including print, digital, social media, and television, reaching key stakeholders and promoting the association's initiatives. - Monitored media performance and conducted data analysis to measure campaign effectiveness, making data-driven… Show more - Oversaw the planning, execution, and optimization of comprehensive media strategies to enhance brand visibility, drive member engagement, and support industry advocacy. - Developed and implemented targeted media campaigns across various channels, including print, digital, social media, and television, reaching key stakeholders and promoting the association's initiatives. - Monitored media performance and conducted data analysis to measure campaign effectiveness, making data-driven recommendations to improve ROI and refine future media strategies. - Collaborated with cross-functional teams to ensure consistent messaging and integration of media efforts with broader marketing initiatives. - Oversaw the creation and production of multimedia content, including infographics, and press releases, to effectively communicate key messages and enhance the association's brand reputation. - Stayed updated with industry trends and emerging media platforms, leveraging innovative opportunities to reach target audiences and enhance the association's media presence. Show less



Spa Sciences

• United States
• Cosmetics
• 1 - 100 Employee

• Marketing Manager

  • Jul 2020 - Jan 2021

  Port St Lucie, Florida, United States - Led the creative team and developed and executed comprehensive marketing strategies to drive brand awareness, customer acquisition, and revenue growth. - Played a key role in the planning and implementation of multi-channel marketing campaigns, including digital marketing, social media, influencer partnerships, email marketing, and SEO/SEM, resulting in a significant increase in website traffic and conversion rates. - Conducted market research and competitor analysis to identify… Show more - Led the creative team and developed and executed comprehensive marketing strategies to drive brand awareness, customer acquisition, and revenue growth. - Played a key role in the planning and implementation of multi-channel marketing campaigns, including digital marketing, social media, influencer partnerships, email marketing, and SEO/SEM, resulting in a significant increase in website traffic and conversion rates. - Conducted market research and competitor analysis to identify emerging trends and consumer insights, informing product development, pricing strategies, and marketing initiatives. - Collaborated with cross-functional teams, including product development, and customer service, to ensure cohesive brand messaging and a seamless customer experience throughout the buyer's journey. - Partnered in the management of the company's social media presence, creating engaging content, fostering brand loyalty, and driving customer engagement through targeted campaigns and community management. - Oversaw the development and production of marketing collateral, including website content, product descriptions, promotional materials, and advertising campaigns. - Stayed up to date on industry trends and emerging technologies, continuously identifying innovative marketing opportunities and integrating them into the overall marketing strategy to stay ahead in the competitive beauty device market. - Mentored and coached team members, fostering professional growth and cultivating a collaborative and high-performing marketing team. Show less



CrownCo.

• United States
• Construction
• 1 - 100 Employee

• Freelance Marketing Consultant

  • Dec 2019 - Jul 2020

  Florida, United States - Partnered with diverse clients across industries to develop and execute comprehensive marketing and branding strategies tailored to their unique needs and goals. - Conducted in-depth market research and competitor analysis to identify target audiences, market trends, and competitive advantages, providing valuable insights for strategic decision-making. - Created compelling brand identities, including brand positioning, messaging, and visual assets, to enhance brand recognition and… Show more - Partnered with diverse clients across industries to develop and execute comprehensive marketing and branding strategies tailored to their unique needs and goals. - Conducted in-depth market research and competitor analysis to identify target audiences, market trends, and competitive advantages, providing valuable insights for strategic decision-making. - Created compelling brand identities, including brand positioning, messaging, and visual assets, to enhance brand recognition and customer engagement. - Developed and implemented integrated marketing campaigns across various channels, including digital marketing, social media, email marketing, and content creation, resulting in increased brand awareness and customer acquisition. - Provided strategic guidance and recommendations for website design and optimization, ensuring a seamless user experience and driving conversion rates. - Collaborated with cross-functional teams and external vendors, such as graphic designers, web developers, and copywriters, to deliver cohesive and impactful marketing collateral. - Monitored and analyzed campaign performance using analytics tools, leveraging data-driven insights to optimize strategies, improve ROI, and deliver measurable results for clients. - Maintained strong client relationships through regular communication, timely project delivery, and exceptional customer service, leading to a high rate of client satisfaction and repeat business. - Stayed updated with industry trends, emerging technologies, and best practices in marketing and branding, incorporating innovative ideas into client strategies to maintain a competitive edge in the market. Show less



Ironside

• Australia
• Construction
• 1 - 100 Employee

• Graphic Designer

  • Aug 2018 - Dec 2019

  - Assisted senior designers in developing visually appealing and effective design solutions for branding, web design, and marketing collateral projects. - Collaborated with project managers and clients to ensure design specifications and brand guidelines were met, resulting in client satisfaction. - Created and modified graphics, logos, and images using industry-standard design software, while adhering to print production processes and specifications. - Contributed to website design… Show more - Assisted senior designers in developing visually appealing and effective design solutions for branding, web design, and marketing collateral projects. - Collaborated with project managers and clients to ensure design specifications and brand guidelines were met, resulting in client satisfaction. - Created and modified graphics, logos, and images using industry-standard design software, while adhering to print production processes and specifications. - Contributed to website design and maintenance, including layout adjustments, image optimization, and content updates. - Played a key role in the creation of marketing materials such as brochures, flyers, posters, banners, and social media graphics, driving brand visibility and customer engagement. - Stayed updated with design trends and emerging technologies, continuously enhancing design skills and contributing fresh ideas to the team. - Maintained organized file management and documentation of design assets, ensuring efficient access for future use. - Demonstrated strong time management skills, meeting deadlines and delivering high-quality work within fast-paced project environments. - Collaborated effectively with team members, receiving and incorporating feedback constructively to improve design outcomes. Show less