Brad Norcross

Lead Product Owner at Cox Automotive Inc.
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Contact Information
us****@****om
(386) 825-5501
Location
Richardson, US

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Experience

    • United States
    • Software Development
    • 700 & Above Employee
    • Lead Product Owner
      • Sep 2023 - Present

    • United States
    • Financial Services
    • 700 & Above Employee
    • Sr. Manager, Product Management
      • Feb 2020 - Sep 2023

      Plano, Texas, United States Identified customer concerns preventing them from committing to an auto refinance offer; rapidly tested new UX to increase offer commitment conversion. Tested simple descriptions and visual guidance on the critical decision point in our application flow to increase offer commitment conversion while influencing better customer financial decisions (fewer auto loan term extensions).

    • Manager, Product Management
      • Jan 2018 - Jan 2020

      Dallas/Fort Worth Area Drove rapid research and experimentation to validate new business strategies. Leveraged customer research to simplify our online application, improve application data quality, and increase application submissions by 25%.

    • Principal Associate, Scrum Master
      • Jul 2016 - Dec 2017

      Plano, TX Identified internal customer problem hurting adoption of a new product and guided pivot to a different product to address the root problem and increase operational efficiency.

    • United States
    • Software Development
    • 700 & Above Employee
    • Associate Analyst, Business & Design / Scrum Master
      • Oct 2015 - Jul 2016

      Plano, TX Ran customer empathy sessions and regular demos to deliver a variety of solutions to enable state and local courts and justice across the country.

    • United States
    • Software Development
    • 700 & Above Employee
    • Product Analyst
      • Jun 2014 - Sep 2015

      Dallas, TX Led team in creating a fast proof of concept for Elasticsearch to demonstrate capabilities to leadership and quickly pivot a pricing tool rebuild to a scalable design for greater longevity.

    • Implementation Specialist
      • Jan 2014 - Jun 2014

      Dallas/Fort Worth Area Presented clients with test versions of template websites instead of waiting for design mockups, a process change that reduced go-live timeframe from 30 days to less than 10.

    • Account Executive
      • Jan 2013 - Jan 2014

      Dallas/Fort Worth Area Expanded beyond my role to build relationships with technical teams and other solutions groups, resulting in my ability to more quickly resolve client issues, and to train my trainers and other solution teams on their tools.

    • United States
    • Media Production
    • 1 - 100 Employee
    • Key Production Assistant
      • Nov 2012 - Nov 2012

      Carrollton, TX Anticipated and proactively addressed needs of the production team and clients to keep our shoot running smoothly. Covered odds and ends across the shoot to ensure all moving parts were ready and in place ahead of time.

    • Customer Support Representative/Marketing Specialist
      • Sep 2011 - Aug 2012

      Waco, TX Worked with business leadership to design infographics to visually educate college students on utility facts and tips. Handled customer service and technical troubleshooting via phone and email for ~2,000 students and parents.

    • Videographer/Editor
      • Oct 2011 - Dec 2011

      Dallas/Fort Worth Area Delivered edited promotional video featuring Food Network chef Aarón Sánchez, approved by House of Blues for their corporate website. Assisted in creation of marketing videos for Newman Village in Frisco, TX and the opening of Downtown Dallas Omni Hotel, featuring Larry Hagman and Linda Grey.

    • Customer Support Representative/Marketing Specialist
      • Aug 2009 - Jun 2011

      Waco, TX Handled customer service and technical troubleshooting via phone and email for ~2,000 students and parents. Initiated concept and design for new online signup, which reduced signup time by ~50% while capturing customer and payment information.

    • Sales Associate
      • Jun 2009 - Aug 2009

      Waco, Texas Area Coordinated design efforts for information packets to promote our authors. Initiated meetings with Waco ISD and Region 12 members to promote author.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Video Production Intern
      • Jun 2007 - Aug 2007

      Fort Worth, TX Assisted in production for video projects. Provided copywriting and editing for web and print.

Education

  • Baylor University
    Bachelors, Film and Digital Media
    2005 - 2009

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