Bradley Thomas

Manager, Marketing and Social Media at Skills / Compétences Canada
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Contact Information
us****@****om
(386) 825-5501
Location
Ottawa, Ontario, Canada, CA
Languages
  • French Limited working proficiency
  • English Native or bilingual proficiency

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Stephen Heckbert

Bradley is fantastic -- intelligent, hard-working, focused and passionate. He makes the teams he's on better, and he delivers results.

Jayson Peltzer

Bradley has sound judgement, strong communication skills, and understands the digital marketing landscape. He uses these assets wisely and has been a great addition to our team. He brings a value-added approach to all his efforts. It's a pleasure working with him.

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Experience

    • Canada
    • Non-profit Organization Management
    • 1 - 100 Employee
    • Manager, Marketing and Social Media
      • Oct 2017 - Present

      I oversee the marketing, advertising, social media and some aspects of events for Skills Canada. I help create the production and signage RFPs for the annual Skills Canada National Competition opening and closing ceremonies. I also help make updates to our WordPress-based website. I oversee the marketing, advertising, social media and some aspects of events for Skills Canada. I help create the production and signage RFPs for the annual Skills Canada National Competition opening and closing ceremonies. I also help make updates to our WordPress-based website.

    • Law Practice
    • 100 - 200 Employee
    • Senior Media Monitor and Correspondence
      • Aug 2017 - Nov 2017

      • Monitor the media and compile the top stories of the day for senior management and directors.• Monitor the media throughout the day for relevant news stories and public relations risks.• Handle requests from the general correspondence and media inboxes. • Monitor the media and compile the top stories of the day for senior management and directors.• Monitor the media throughout the day for relevant news stories and public relations risks.• Handle requests from the general correspondence and media inboxes.

    • Canada
    • Advertising Services
    • 1 - 100 Employee
    • Digital Strategist and Client Communications Coordinator
      • Nov 2015 - Aug 2017

      • Digital marketing (social media, email marketing, SEO) and events for U7 SOLUTIONS.• Provide help to 60 small businesses clients with website issues and digital marketing issues.• Provide advice to clients on how to best maximize their digital marketing budgets.• Create and execute communications plans for clients. • Create monthly Google Analytics dashboards for clients. • Perform 30-point website assessments.• Network and find prospective clients for U7 SOLUTIONS. • Digital marketing (social media, email marketing, SEO) and events for U7 SOLUTIONS.• Provide help to 60 small businesses clients with website issues and digital marketing issues.• Provide advice to clients on how to best maximize their digital marketing budgets.• Create and execute communications plans for clients. • Create monthly Google Analytics dashboards for clients. • Perform 30-point website assessments.• Network and find prospective clients for U7 SOLUTIONS.

    • Canada
    • Government Administration
    • 700 & Above Employee
    • 2016 Census Outreach Officer- Social Media
      • Dec 2015 - Sep 2016

      • Monitor the Statistics Canada English and French social media (Facebook, Twitter, LinkedIn) accounts for comments and questions about the Census.• Answer questions about the Census in an accurate and timely manner.• Log all social media activity related to the Census.• Create and schedule social media posts in Hootsuite.• Compile social media metrics from Hootsuite, Twitter Analytics and Facebook Insights• Create reports for upper management.• Conduct research and provide advice to senior management about social media best practices.• Act as a liaison between the Statistics Canada social media team and Census outreach team.

    • Canada
    • Financial Services
    • 1 - 100 Employee
    • Manager of Marketing and Member Services
      • Nov 2014 - Jul 2015

      • Write, create and edit a variety of collateral.• Marketing and promotion of the Free Emergency Contact Card and Free Retirement Readiness Kit initiatives. • Oversee and coordinate all aspects of events run by Canada Retirement.• Ensure that all marketing, advertising and publicity materials are brand-compliant. • Conceptualize and create marketing and advertising initiatives.• Create and send the monthly newsletter to stakeholders via Constant Contact.• Create new and manage existing relationships with digital, radio, television and print advertisers. • Find and create new marketing opportunities for Canada Retirement.• Help members with a variety of day-to-day tasks on an as-needed basis. • Media relations and media monitoring

    • Canada
    • Fundraising
    • 1 - 100 Employee
    • Coordinator, Communications and Events
      • May 2013 - May 2014

      • Write and edit a variety of collateral.• Oversee, coordinate, and promote all third party events to ensure success and that brand standards are met.• Oversee and coordinate all aspects of events run by Make-A-Wish Eastern Ontario.• Manage and create content for the Make-A-Wish Eastern Ontario website and social media channels.• Ensure that all marketing, advertising and publicity materials are brand-compliant. • Conceptualize and create marketing and advertising collateral.• Create and send the monthly E-Wish newsletter to stakeholders via Constant Contact.• Create new and manage existing corporate partnerships. • Manage a team of more than 100 volunteers, and keep them informed through a monthly volunteer newsletter. • Find and create media opportunities for Make-A-Wish Eastern Ontario.

    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Communications Coordinator
      • Jan 2013 - Jul 2013

      • Plan and execute on-site promotions for Bal en Blanc 19 and Escapade Music Festival 2013• Plan and execute online promotions including contests and giveaways.• Create content and manage DJ MAG Canada social media platforms.• Research and implement social media optimization tools.• Blog and magazine content editing.• Recruit promotions staff for on-site promotions. • Plan and execute on-site promotions for Bal en Blanc 19 and Escapade Music Festival 2013• Plan and execute online promotions including contests and giveaways.• Create content and manage DJ MAG Canada social media platforms.• Research and implement social media optimization tools.• Blog and magazine content editing.• Recruit promotions staff for on-site promotions.

    • Canada
    • Higher Education
    • 700 & Above Employee
    • Program Assistant
      • Jan 2013 - Apr 2013

      • Mentor a class of 55 students in writing and event planning.• Edit classwork. • Perform basic administrative duties. • Mentor a class of 55 students in writing and event planning.• Edit classwork. • Perform basic administrative duties.

    • Event Coordinator
      • Nov 2011 - Apr 2012

      • Plan and execute all aspects of the Can-Go Afar 2012 Gala.• Secure donation of silent auction items for the Gala.• Create content for the event program and coordinate printing.• Organize event committee meetings and provide minutes in a timely manner. • Plan and execute all aspects of the Can-Go Afar 2012 Gala.• Secure donation of silent auction items for the Gala.• Create content for the event program and coordinate printing.• Organize event committee meetings and provide minutes in a timely manner.

    • Sales Associate
      • Aug 2011 - Feb 2012

      • Serve customers and aid them in any way possible to ensure a positive shopping experience.• Ensure the store is clean and organized.• Responsible for training new staff members. • Responsible for cashing out at the end of shifts. • Serve customers and aid them in any way possible to ensure a positive shopping experience.• Ensure the store is clean and organized.• Responsible for training new staff members. • Responsible for cashing out at the end of shifts.

    • Key Holder
      • Oct 2005 - Jun 2011

      • Supervise staff to ensure all best practices are followed.• Serve customers and aid them in any way possible to ensure a positive shopping experience.• Ensure the store is clean and organized.• Responsible for training new staff members. • Responsible for cashing out at the end of shifts. • Supervise staff to ensure all best practices are followed.• Serve customers and aid them in any way possible to ensure a positive shopping experience.• Ensure the store is clean and organized.• Responsible for training new staff members. • Responsible for cashing out at the end of shifts.

    • Office Assistant
      • Nov 2009 - Dec 2010

      • Answer emails from constituents on a variety of topics.• Write and edit speeches for the Senator.• Create and maintain the Senator’s Facebook page.• Oversee a team of 4 volunteers. • Perform basic administrative duties including filing and filling out expense forms. • Answer emails from constituents on a variety of topics.• Write and edit speeches for the Senator.• Create and maintain the Senator’s Facebook page.• Oversee a team of 4 volunteers. • Perform basic administrative duties including filing and filling out expense forms.

Education

  • Algonquin College of Applied Arts and Technology
    Diploma, Public Relations
    2011 - 2012
  • Carleton University
    Bachelor of Arts (B.A.), Political Science and Government
    2006 - 2010

Community

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