Bradley Reid
Head of Retail Merchandise at RSEA Safety Australia- Claim this Profile
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Topline Score
Bio
Melissa Thompson
Brad is a highly professional and capable product developer whose skills and trend interpretations are able to be successfully translated across both the broad product and customer base of the womenswear industry. My dealings with him during this time focused on the highly competitive DDS market. Not only did he display a great understanding of his customer target market, but was always a pleasure to deal with.
Steve Philpott
Brad is a passionate results driven GM with strong relationship and business development skills. Possessing extensive knowledge of local and international markets and forecasting, Brad knows how to apply that knowledge to a creative and commercial product strategy.Clear communication, flexibility and strong team playing skills are other factors as to why Brad is so highly regarded by both clients and suppliers. Yours sincerely., Steve Philpott
Melissa Thompson
Brad is a highly professional and capable product developer whose skills and trend interpretations are able to be successfully translated across both the broad product and customer base of the womenswear industry. My dealings with him during this time focused on the highly competitive DDS market. Not only did he display a great understanding of his customer target market, but was always a pleasure to deal with.
Steve Philpott
Brad is a passionate results driven GM with strong relationship and business development skills. Possessing extensive knowledge of local and international markets and forecasting, Brad knows how to apply that knowledge to a creative and commercial product strategy.Clear communication, flexibility and strong team playing skills are other factors as to why Brad is so highly regarded by both clients and suppliers. Yours sincerely., Steve Philpott
Melissa Thompson
Brad is a highly professional and capable product developer whose skills and trend interpretations are able to be successfully translated across both the broad product and customer base of the womenswear industry. My dealings with him during this time focused on the highly competitive DDS market. Not only did he display a great understanding of his customer target market, but was always a pleasure to deal with.
Steve Philpott
Brad is a passionate results driven GM with strong relationship and business development skills. Possessing extensive knowledge of local and international markets and forecasting, Brad knows how to apply that knowledge to a creative and commercial product strategy.Clear communication, flexibility and strong team playing skills are other factors as to why Brad is so highly regarded by both clients and suppliers. Yours sincerely., Steve Philpott
Melissa Thompson
Brad is a highly professional and capable product developer whose skills and trend interpretations are able to be successfully translated across both the broad product and customer base of the womenswear industry. My dealings with him during this time focused on the highly competitive DDS market. Not only did he display a great understanding of his customer target market, but was always a pleasure to deal with.
Steve Philpott
Brad is a passionate results driven GM with strong relationship and business development skills. Possessing extensive knowledge of local and international markets and forecasting, Brad knows how to apply that knowledge to a creative and commercial product strategy.Clear communication, flexibility and strong team playing skills are other factors as to why Brad is so highly regarded by both clients and suppliers. Yours sincerely., Steve Philpott
Experience
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RSEA Safety Australia
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Australia
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Retail
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200 - 300 Employee
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Head of Retail Merchandise
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Oct 2017 - Present
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National Sales Manager - Menswear, Womenswear & Footwear
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Aug 2016 - Oct 2017
Global Fashion & Footwear is a multifaceted, full service manufacturer & supplier of lifestyle apparel, footwear & accessories. Servicing womenswear, menswear and children's with offices in Hong Kong, Cape Town, Sydney, London & New York. Global Fashion & Footwear is a multifaceted, full service manufacturer & supplier of lifestyle apparel, footwear & accessories. Servicing womenswear, menswear and children's with offices in Hong Kong, Cape Town, Sydney, London & New York.
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Divisonal Menswear Manager - Design, Product Development & Sales
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Jul 2014 - Jul 2016
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General Manager - Menswear, Womenswear & Children's
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Jan 2010 - Jun 2014
Freestyle Milling Group Pty Ltd (FMG) is a privately owned company established in 2000. With the head office in Alexandria and a Shanghai support office, FMG is a small to mid size manufacturer, supplier and importer of menswear, womenswear & kidswear to middle market Australian retailers and high end brands. Specialising in denim and casual bottoms, shirting (dress & casual), cut'n'sew knits, fully fashioned knits, suiting & tailored items, coats & casual jackets plus accessories.Key Functions:- Develop strategies to defend, maintain & grow relationships with suppliers & customers.- Full responsibility for sales growth and P&L results.- Team management of the Sydney and Shanghai offices.- Product development and production management to critical time lines.
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KCX Corp Pty Ltd
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Australia
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Wholesale
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1 - 100 Employee
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Business Consultant/Account Executive - Big W Menswear
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Jan 2009 - May 2009
KCX is a leading fashion design, manufacturer, supplier and importer of fashion apparel to Australian as well as International retailers, incl. Europe, Asia and South Africa from their Shanghai, South Africa and Australians offices.Key Functions:- Lead the establishment of a Big W Menswear business.- Create a go-to-market strategy to generate sales and profit.- Working with buyers & factories for successful supply.- Product development while ensuring best utilisation of floor space and promotioanl stands.- Collaborate with production, warehousing & shipping to enhance supply chain controls.
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National Product & Sales Manager - Womenswear
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Jan 2004 - Dec 2008
Taxi Clothing is a leading manufacturer and supplier of menswear, ladieswear, and children's and babies wear to the Australian discount department market. Ladieswear division serviced Best & Less, Crossroads, Katie's, Miller's, Autograph, City Chic & Big W, with product offerings from career wear to occasional, on trend wovens & knits, denim and active wear to swimwear.Key Functions:- Drive sales growth (including establishing new accounts) & increase annual profits.- Maintain supplier and customer relationships, meeting expectations.- Full responsibility for product creation, sourcing and costing.- Provide leadership and direction to a team of nine staff.- Overview operations and production performance.
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National Product Buyer & Sales Manager
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Jun 1999 - Dec 2003
The Discovery Group boasts a strong stable of brands, including Discovery, Charlie Brown, Princess Charlotte and Howard Showers, encompassing all aspects of the Australian female market. Catering from red carpet to everyday, from classic to cutting edge, from junior clothing to mature. All of The Discovery brands have an established profile on a national level, selling in leading department stores, boutiques and Discovery's own retail outlets in Australia, as well as Asia and New Zealand.Key Functions:- Responsible for product creation, standards and marketing for The Discovery mainstream brands.- Critical path management (incorporating the implementation & execution of each brand's strategy).- Sales growth and P&L results.- Maintaining and building supplier and customer relationships.- Managing a team of ten staff with four direct reports.
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Account Manager
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1997 - 1999
Australian Fashion Group Pty Ltd (AFG) is a privately owned company established in 1990. AFG is a wholesaler of on trend women's, children's and infants' apparel to the Australian retail market. Australian Fashion Group Pty Ltd (AFG) is a privately owned company established in 1990. AFG is a wholesaler of on trend women's, children's and infants' apparel to the Australian retail market.
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Account Manager
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1990 - 1997
Sport Fashions (now Apparel Group) was established in the 1950's and is home to the iconic Australian brands Sportscraft, SABA and Willow. The company also has a private label division which provides design and manufacturing services for many leading Australian retailers. Sport Fashions (now Apparel Group) was established in the 1950's and is home to the iconic Australian brands Sportscraft, SABA and Willow. The company also has a private label division which provides design and manufacturing services for many leading Australian retailers.
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Education
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Newington College
Diploma in Marketing Management
Community
