Experience

NextAfter
• United States
• Fundraising
• 1 - 100 Employee
• Director, Data Analytics

  • Mar 2023 - Present


BCODH Consulting

• India
• Consumer Services

• Founder/Principle Consultant

  • Jul 2009 - Present

  Provide small businesses and local nonprofits online marketing strategy, data analysis and website creation. Clients have included: Hope Montessori School Squiller Law Plainfield United Methodist Church Thomas & Kuiken, Inc Hank Kuspa for Mayor Jim Watson for Alderman Provide small businesses and local nonprofits online marketing strategy, data analysis and website creation. Clients have included: Hope Montessori School Squiller Law Plainfield United Methodist Church Thomas & Kuiken, Inc Hank Kuspa for Mayor Jim Watson for Alderman


Stand Together
• United States
• Non-profit Organizations
• 400 - 500 Employee
• Director, Data and Analytics

  • May 2022 - Feb 2023


The Heritage Foundation

• India
• Non-profit Organizations
• 1 - 100 Employee

• • Apr 2022 - May 2022

  Coordinate all aspects of Development’s donor database needs, with a focus on data science, analytics, and business intelligence that enables the fundraising team to increase annual income and maximize solicitation strategies. Collaborates across all teams and departments to uncover opportunities to improve donor retention, donor lifetime value, and donor relationships.• Identify and remove obstacles and mitigate risks for execution and solution delivery.• Communicate complex analytical results, and corresponding implications to both internal and external clients in a manner that will be easily understood Show less

• • May 2016 - Apr 2022

  Oversee the Development Data Operations and Analytics team.Led the development, testing, and deployment of internally built models for donor retention, reacquisition, upgrades, sustainer giving, midlevel giving, capacity projections, and propensity to make an estate gift.Provide guidance on budget projections, and fundraising priorities.



Blackbaud

• United States
• Software Development
• 700 & Above Employee

• • May 2014 - May 2016

  Manage a team of marketing consultants that are tasked with delivering analytically basedstrategic plans and are accountable for delivering positive ROI results for our clients.Lead and develop segmentation strategies that continue to result in double digit net revenuegrowth, campaign response and transaction counts for a large direct mail based nonprofit.Leverage predictive churn and reactivation models to increase efficiency in mailings and whileachieving a 20% increase in recently lapsed donor reactivation and a 51% increase inconstituents 25+ months lapsed for a client.Establish and refine the use of cluster analysis in combination with tools such as RFMprediction to achieve demographic list segmentation that results in increased profit margins,constituent engagement and wider selection strategies.Developing multichannel business intelligence dashboards to track and monitor effects ofoffline activities on the online channel that includes soft attribution tracking.Plan, execute and analyze retargeting strategies that increase brand awareness, drive retentionand loyalty.Expand and modify current business intelligence reports to detect trends and monitoreffectiveness of campaign strategies. Show less

• • Oct 2012 - May 2016

  Enrich and foster relationships with key decision-makers while influencing campaign spending decisions resulting in expanded service relationships. Manage all aspects of the client relationship including strategic planning, execution and analysis. The role supports clients directly and provides strategic leadership in the effective implementation of database and CRM analytical marketing principles, quantitative models and techniques to support our clients’ business.

• • Jan 2006 - Oct 2012

  Serve as senior client consultant helping clients define their online goals and priorities, and implement tactics and campaigns that ensure the success of their overall web presence. This includes tying the clients interactive strategies with the organization’s overall strategic plan and working to integrate the online strategies with offline communications. Clients served include:- The Cleveland Clinic Foundation- Susan G. Komen for the Cure- National Wildlife Federation- Northwestern Memorial Hospital Foundation- Audubon Nature Institute- Ronald Reagan Presidential Foundation and Library- Yeshiva University- The San Diego Zoo Show less



International Fellowship of Christians and Jews

• United States
• Fundraising
• 100 - 200 Employee

• Website Coordinator

  • Oct 2002 - Jan 2006

  - Doubled online fundraising two years in a row - Launched a 3 month initiative that increased advocate base nearly 1000% - Hosted a live blog with podcasting for Washington Briefing which attracted 3,000 unique visitors during the 2 day event - Doubled online fundraising two years in a row - Launched a 3 month initiative that increased advocate base nearly 1000% - Hosted a live blog with podcasting for Washington Briefing which attracted 3,000 unique visitors during the 2 day event



Sam Goody

• Retail
• 1 - 100 Employee

• Store Manager

  • Jan 2000 - May 2002

  - Managed staffs of 5 to 15 employees - Recruited, interviewed, hired and trained new employees - Managed staffs of 5 to 15 employees - Recruited, interviewed, hired and trained new employees