Boris Antevski

CRM Manager at Xtended Gaming
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Contact Information
us****@****om
(386) 825-5501
Location
Kumanovo, Northeastern, North Macedonia, MK

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Viola Hui

It’s rare that you come across a dedicated marketing & business development manager like Boris! I had the pleasure of working with Boris for a year at Dreamflex agency, collaborating on a few web 3 projects and business development. I was particularly impressed by Boris’s adaptability and persistence, he always faces challenges with a positive mindset. I think he'd be an asset to any team!

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Credentials

  • Salesforce Certified Marketing Cloud Social Specialist
    Salesforce
    Nov, 2022
    - Nov, 2024
  • On-Page & Technical SEO
    Semrush
    Jan, 2022
    - Nov, 2024
  • Google Ads Display Certification
    Google
    Dec, 2021
    - Nov, 2024
  • Google Ads Measurement Certification
    Google
    Dec, 2021
    - Nov, 2024
  • Google Ads Search Certification
    Google
    Dec, 2021
    - Nov, 2024
  • Competitive Analysis and Keyword Research Test
    Semrush
    Sep, 2021
    - Nov, 2024
  • SEO Toolkit Exam
    Semrush
    Aug, 2021
    - Nov, 2024
  • Google Analytics Certification
    Google AdSense
    Aug, 2022
    - Nov, 2024

Experience

    • Technology, Information and Media
    • 1 - 100 Employee
    • CRM Manager
      • Sep 2022 - Present

      Xtended Gaming is launching crypto related projects, providing the technical infrastructure and a team of industry professionals passionate about blockchain technology and using it to level up gameplay, going beyond the barriers of traditional casinos, taking full advantage of crypto’s P2P capabilities to offer a superior iGaming experience. Xtended Gaming is launching crypto related projects, providing the technical infrastructure and a team of industry professionals passionate about blockchain technology and using it to level up gameplay, going beyond the barriers of traditional casinos, taking full advantage of crypto’s P2P capabilities to offer a superior iGaming experience.

    • Australia
    • Advertising Services
    • 1 - 100 Employee
    • Key Account Manager
      • Jan 2021 - Aug 2022

      This role required to be the trusted advisor and advocate for the company's clients, helping them to achieve their marketing goals while also ensuring that the agency is delivering high-quality work and building long-term relationships with its clients. My job was to manage multiple accounts, working closely with clients to understand their unique challenges and opportunities and collaborating with internal teams to develop and execute marketing plans that meet their needs. My responsibility depended on ensuring that all client projects are delivered on time and within budget and that clients are satisfied with the agency's work. Some of the highlights I achieved in this role: ● Launched YokaiSwap, decentralised exhange successfully, we secured $35M TVL in under 2 months and built a 50K loyal community across Twitter and Discord. ● Elevated a cross-chain exchange‘s community from 0 to 30K+ on Twitter. ● Closed partnerships with 40+ NFT artists for an NFT marketplace ● Pitched to VCs which secured an additional seed round for a client Show less

    • Marketing Executive
      • Jul 2019 - Dec 2020

      In this role, my job was creating and implementing marketing campaigns that drive customer engagement and acquisition, and that effectively communicate the company's value proposition and key messages to target audiences. This contained creating content for social media, email marketing, and other channels, as well as developing advertising campaigns and managing the company's website and other digital properties. Given the unique nature of the crypto and privacy space, my role was likely staying up-to-date on industry trends and developments, as well as understanding the needs and preferences of your target audience, conducting market research, analyzing customer data, and working closely with product teams to ensure that marketing efforts align with the company's overall product and business strategies. Some of my main highlights achieved in this role: ● Maintained relationships with existing investors and engaged new investors ● Presented progress reports to stakeholders, specifically business progress and marketing strategy. ● Optimised website by improving SEO by 185% and UI results by more than 200% ● Maintain customer relationships and ensure ongoing validation of products and marketing activity ● Effectively ensure sales targets are reached within a strict budget ● Developed B2B Marketing and Sales roadmaps, resulting in 24% increased direct sale revenue Show less

    • Advertising Services
    • 1 - 100 Employee
    • Marketing Assistant
      • May 2018 - Jun 2019

      As a Marketing Assistant in this company, my role was to support the marketing team in developing and executing marketing campaigns and initiatives that promote the company's products and services to its target audience. My duty and responsibility vary for a range of tasks, such as researching market trends and competitive analysis, creating and updating marketing materials, developing email marketing campaigns, managing social media accounts, assisting with website maintenance, and coordinating marketing events. Some of my main activities achieved in this role: ● Working with database to segment audience, analyzing audience behavior, and improving the quality of the database ● Marketing Automation using Salesforce and Hubspot, resulting in 35% increased direct sale revenue ● Provide field units with information about orders, traffic, obstacles and requirements ● Maintaining social media presence across all digital channels(Google, YouTube, LinkedIn, Facebook, Twitter, TikTok) ● Trained more than 20 Business Development Managers Show less

    • United States
    • Software Development
    • 700 & Above Employee
    • Marketing Strategist
      • Jan 2017 - Apr 2018

      ● Developing, monitoring, writing and updating product content contained on eCommerce websites/portals. ● Developing subject matter expertise in assigned product categories and taking ownership of daily business administration on assigned accounts. ● Cultivating standards, systems and best practices for content creation, distribution, maintenance, and new product listings on clients businesses ● Working with product management, sales, graphics, and other relevant departments to provide updated content for assigned accounts to be shared across eCommerce platforms(Shopify and Amazon). Show less

Education

  • University Ss. Cyril and Methodius, Faculty of Law “Iustinuanus Primus”, Skopje, N.Macedonia
    Master's degree, Financial Law & Financies
    2017 - 2019
  • University Ss. Cyril and Methodius, Faculty of Law “Iustinuanus Primus”, Skopje, N.Macedonia
    Bachelor's degree, Legal Studies, General
    2014 - 2017

Community

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