BORA LEE

Lead Brand Designer at WaBa Grill Franchise Corp.
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Contact Information
us****@****om
(386) 825-5501
Location
Brea, California, United States, US

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Credentials

  • User Experience Design(UED)
    General Assembly
    Jun, 2021
    - Oct, 2024

Experience

    • Food and Beverage Services
    • 100 - 200 Employee
    • Lead Brand Designer
      • Feb 2020 - Present

      • Design brand website & app design • Establish Store Interior Design & manage interior construction • Establish Brand guide manual & Store Interior Guide • Conceptualize, design and implement creative graphic design for marketing & advertising (advertisements, brochures, fliers, banners, signs, menu boards, and other materials inclusive of copy and images) • Coordinate release and processing of files for production. • Design brand website & app design • Establish Store Interior Design & manage interior construction • Establish Brand guide manual & Store Interior Guide • Conceptualize, design and implement creative graphic design for marketing & advertising (advertisements, brochures, fliers, banners, signs, menu boards, and other materials inclusive of copy and images) • Coordinate release and processing of files for production.

    • United States
    • Retail
    • 700 & Above Employee
    • Visual Coordinator
      • Oct 2019 - Jan 2020
    • United States
    • Retail
    • 700 & Above Employee
    • Visual Merchandiser
      • May 2019 - Oct 2019
    • South Korea
    • Food and Beverage Services
    • 200 - 300 Employee
    • Product Manager
      • Oct 2015 - Oct 2017

      * Brand: ‘Paris Croissant’, the Premium Franchise bakery brand in Korea* Duty: Paris Croissant’ Product[Sandwich, Brunch & Pasta] Management* Detail:□ Launch new seasonal menu & products□ Support new openning stores and maintenance of the existing stores□ Analyze sales performance results and perform□ Research new market trends, consumer demands, products and packaging for events and/or products □ Set strategy & promotions to stimulate the sales(including pricing, ecommerce & etc)□ Support product line teams with market research and project management□ Reduce/eliminate product quality issues and identify cost reduction and value improvement opportunities Show less

    • Visual Merchandiser
      • Jan 2013 - Oct 2015

      * Brand: ‘Paris Baguette’, Korea’s Top Franchise bakery(over 3,300 stores)* Responsibility: Franchise F&B Brand [Premium Dining Brands & Paris Baguette] Management* Job Description:□ Design, Display & Set guidelines of seasonal/events VMD display for Paris Baguette and Fine dining Brands□ Draw/Design plans & simulations for actual design outputs & store layouts□ Launched new F&B brands(Gangnam SPC square, coffee@works, glucksschwein, vera pizza, petit5 kids cafe & etc) □ Physically set-up or switch-out visual display and take charge of maintenance of SPC brands□ Planning overall display strategies and promotions to increase revenue□ Understanding products condition and contribute it to make utilities & display □ Display window design and stylizing Show less

    • United States
    • Architecture and Planning
    • 1 - 100 Employee
    • Architect
      • Jan 2012 - Aug 2012

      * International Architecture firm in S.Korea * Project: BERJAYA Jeju Resort Project(Casino, 5star hotel, Hospital, Maison/Market block) * Job Description: □ Architectual planning & design(designed 132㎡ unit building) □ Contributed in producing design documents, booklets & presentations □ Coordinate/Communicate with foreign associate companies(Berjaya Land Berhad, Ove Arup, Planning Korea and etc) □ Analyze the new architectural design trend and actual materials □ 3D modeling and feature study models Show less

    • United States
    • Architecture and Planning
    • 700 & Above Employee
    • Architect
      • Feb 2010 - Dec 2010

      * One of the world's pre-eminent & largest architecture firm in United States * Project: BUSAN Haeundae Resort (Hotel, Podium, Casino, Water theme park) * Job Description: □ Architectual planning & design(luxury residental units) □ Contributed in illustrating design source, documents & presentations □ Structure safety check □ 3D modeling and feature study models □ Design images of the simulation outputs * One of the world's pre-eminent & largest architecture firm in United States * Project: BUSAN Haeundae Resort (Hotel, Podium, Casino, Water theme park) * Job Description: □ Architectual planning & design(luxury residental units) □ Contributed in illustrating design source, documents & presentations □ Structure safety check □ 3D modeling and feature study models □ Design images of the simulation outputs

Education

  • Hongik University
    Bachelor of Architecture - BArch, Architecture
    2005 - 2012

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