Bolade Adebayo
Marketing Coordinator at Aspire Training Team- Claim this Profile
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Credentials
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Advanced Google Ads
LinkedInNov, 2022- Sep, 2024 -
Business Analytics: Marketing Data
LinkedInNov, 2022- Sep, 2024 -
Google Ads Essential Training
LinkedInNov, 2022- Sep, 2024 -
Marketing Communications
LinkedInNov, 2022- Sep, 2024 -
Advanced Product Marketing
LinkedInOct, 2022- Sep, 2024 -
Create a Go-to-Market Plan
LinkedInOct, 2022- Sep, 2024 -
Product Marketing Foundations
LinkedInOct, 2022- Sep, 2024 -
Social Media Marketing: Strategy and Optimization
LinkedInOct, 2022- Sep, 2024 -
Certified Product Marketing Manager (CPMM)
Product Marketing AllianceJul, 2022- Sep, 2024 -
Professional Diploma in Public Relations
NIGERIAN INSTITUTE OF PUBLIC RELATIONS, LAGOSJan, 2020- Sep, 2024 -
Fundamentals of digital marketing
Google Digital GarageMar, 2019- Sep, 2024 -
Social Media Marketing
HubSpot AcademyJun, 2022- Sep, 2024
Experience
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Aspire Training Team
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United Kingdom
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Higher Education
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1 - 100 Employee
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Marketing Coordinator
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Mar 2023 - Present
- Digital Marketing; social media, email campaigns, Facebook and Google advertising - WordPress; Html - Website Management; blog, SEO, content marketing etc - Digital Marketing; social media, email campaigns, Facebook and Google advertising - WordPress; Html - Website Management; blog, SEO, content marketing etc
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Socially NG Creatives
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Nigeria
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Advertising Services
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1 - 100 Employee
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Digital Marketing + Product Marketing + Social Media Consultant
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Apr 2020 - Present
Go-to-Market strategies and plans Value propositions and content strategy for brands Customer and market research KPIs and performance monitoring Digital marketing expertise Influencer partnerships Integrated Marketing Campaign Management Social Media and Website Management Website Content and Copywriting Project management Email Marketing Business Development Go-to-Market strategies and plans Value propositions and content strategy for brands Customer and market research KPIs and performance monitoring Digital marketing expertise Influencer partnerships Integrated Marketing Campaign Management Social Media and Website Management Website Content and Copywriting Project management Email Marketing Business Development
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Bookings Africa
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Nigeria
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IT Services and IT Consulting
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1 - 100 Employee
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Digital Marketing Consultant (Social Media, Influencer and Content Marketing)
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Feb 2022 - May 2023
BookingsAfrica.com is a Pan-African marketplace for the entertainment, media and lifestyle industries. A one-stop marketplace for African creatives and talent looking to work on the go #GigEconomy #DigitalInfluencers. We facilitate seamless transactions between talents/creatives and businesses from sourcing to payment in a safe, transparent and cost-effective way for all users. Working closely with management, marketing, account executives and creative teams to strengthen content strategy and execution for digital influencers' managed by Bookings Africa. Collaboratively planning and implementing effective digital campaign strategies for top-notch corporate clients using influencer brands to help both parties strengthen their brand presence, generate leads, and achieve their revenue targets. Collecting and analyzing data for the purpose of gaining insights that will help grow online communities while reporting such to the appropriate quarters. Took ownership of the CEO’s personal brand on social media; created social media graphics designs, Instagram and LinkedIn content development and increased audience growth and engagement. Consulting in the areas of effective content strategy, copywriting, and marketing services. Show less
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Head, Global Social Media Marketing and PR
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Jul 2020 - Mar 2023
Matopeda Limited is a Global luxury custom-made fashion brand catering to women across America, Europe and Africa. The parent company of Matopeda Atelier, (known for her glamorous, intricate hand-beading details with fine crystals, stones, and pearls on her custom-made bridal designs) and Matopeda Studios ( ready-to-wear luxury fashion subsidiary). Matopeda Limited is a Global luxury custom-made fashion brand catering to women across America, Europe and Africa. The parent company of Matopeda Atelier, (known for her glamorous, intricate hand-beading details with fine crystals, stones, and pearls on her custom-made bridal designs) and Matopeda Studios ( ready-to-wear luxury fashion subsidiary).
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Social Media Marketing Consultant
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Jul 2021 - Sep 2021
BookingsAfrica.com is a Pan African marketplace for the entertainment, media and lifestyle industries. A one-stop marketplace for African creatives and talent looking to work on the go #GigEconomy #DigitalInfluencers. We facilitate seamless transactions between talents/creatives and businesses from sourcing to payment in a safe, transparent and cost-effective way for all users. Collaborated with Bookings Africa's in-house management and social media team to deliver social media growth strategies and create the company's social media corporate brand guidelines document. Show less
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Girlily
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Online Media
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1 - 100 Employee
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Global Social Media Manager
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Jun 2019 - May 2020
• Worked remotelywith the Founder to represent the voice of the brand on social media and build an active online community. • Utilized the strong analytical ability to evaluate community members’ experiences across social media channels and understand the readers’ touchpoints on the blog. • Worked remotelywith the Founder to represent the voice of the brand on social media and build an active online community. • Utilized the strong analytical ability to evaluate community members’ experiences across social media channels and understand the readers’ touchpoints on the blog.
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Creation Care Initiative
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Nigeria
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Non-profit Organizations
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1 - 100 Employee
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Digital Marketing Manager
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Mar 2019 - Dec 2019
• Outreach promotion via social media • Content creation and management for Instagram and Facebook • Web-based content and copy writing • Outreach promotion via social media • Content creation and management for Instagram and Facebook • Web-based content and copy writing
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Divergent Enterprise Nigeria
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Nigeria
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1 - 100 Employee
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Digital Marketing Manager
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May 2018 - May 2019
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Audiosol.ng
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Nigeria
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Writing and Editing
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1 - 100 Employee
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Content Project Manager
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Jul 2017 - Mar 2018
AudioSol NG- We are a service company involved in Audio/Video transcription, E-book making, book editing, proofreading, and autobiographies. Our goal is to have helped make a hundred thousand eBooks and autobiographies in Africa. • Managed a content team consisting of transcribers, writers, graphic designers, editors, etc. • Developed and managed digital marketing campaigns • Formulating a cross-platform content strategy. • Coordinated the transcribing and editing of all e-book content for clients • Organized brainstorming meetings with team members to develop new ideas • Constantly researched for new opportunities for development, tools, and solutions for the company Show less
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University of Benin Teaching Hospital (UBTH)
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Nigeria
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Hospitals and Health Care
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400 - 500 Employee
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Assistant to Head of Department (Medicine)
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Jun 2016 - May 2017
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Education
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Bournemouth University
MSc -
Product Marketing Alliance
Certified Product Marketing Manager -
University of Lagos
Postgraduate Diploma -
University of Lagos
Bachelor's degree