Brigitte Bojkowszky, Ph.D.
Global & Personal Brand Identity Strategist @ BridgetBrands | Dr. Bojkowszky Consulting at BridgetBrands- Claim this Profile
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Bio
Experience
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BridgetBrands
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Austria
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Business Consulting and Services
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1 - 100 Employee
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Global & Personal Brand Identity Strategist @ BridgetBrands | Dr. Bojkowszky Consulting
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Mar 2020 - Present
Austria BridgetBrands, is a branding strategy boutique that helps companies craft meaningful strategies to effectively elevate their brands to the next level. With my academic, practical and personal brand experience I help personal and organizational brands to unleash their full potential and shine authentically. "Together, we bring the brilliance out of you. We go deep and unlock your full potential to let your brand shine".
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Host and Producer BrandsTalk Live Stream & Podcast
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Jul 2020 - Present
Austria Ready for brand stories? With BrandsTalk get inspired and learn from thought leaders, CEOs, business owners, and managers, who tell their brand stories, who share their valuable first-hand insights. This show is for all Brand Lovers who want to build their unapologetically authentic and personal brand or their brand around their company in a more strategic and sustainable way! Walk the talk. Let’s get started and dive with me into the world of brands!
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Founder Dr. Bojkowszky Consulting
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Jun 2016 - Present
Austria, Mödling Global & Personal Brand Identity Strategist
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WU Executive Academy
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Austria
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Higher Education
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1 - 100 Employee
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Digital Course Creator | External Lecturer | Supervisor Master's Thesis
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Jun 2017 - Present
Vienna, Austria Teaching and Supervision of Master's Theses in the Area of Global Marketing Management Online Course Creation of Modules such as Marketing Basics and Academic Writing Supervision of Global Company Projects
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WU (Vienna University of Economics and Business)
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Austria
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Higher Education
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700 & Above Employee
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External Lecturer - Global Brand & Marketing Management
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Mar 2020 - Present
Vienna, Austria Teaching Global Branding Strategies in the Marketing Master Program
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Senior Lecturer | Teaching Professor
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Feb 2007 - Feb 2020
Vienna and Abroad Teaching Graduate and Undergraduate Courses: Global Marketing Management Global Branding Strategies Global Brand Management Global Strategic Management Global Consumer Behavior International Marketing International Management Doing Business in Emerging Markets Global Branding Strategies in Action Global Marketing Research Supervision of Bachelor's and Master's Theses
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Visiting Professor - Teaching Assignments Globally
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Mar 2006 - Jul 2017
teaching assignments worldwide Managing global business and marketing challenges – An Asian Perspective; Polytechnic University Hongkong Marketing Management; Estonian Business School, Tallinn, Estonia Managing Global Business and Marketing Challenges; University of Victoria, Canada Marketing & Case Studies in Marketing; CEEPUS Network: Faculty of Tourism and Hospitality Management Opatija, University of Rijeka Doing Business in Russia - International Marketing Challenges in a Dynamic Business Environment; GSOM,… Show more Managing global business and marketing challenges – An Asian Perspective; Polytechnic University Hongkong Marketing Management; Estonian Business School, Tallinn, Estonia Managing Global Business and Marketing Challenges; University of Victoria, Canada Marketing & Case Studies in Marketing; CEEPUS Network: Faculty of Tourism and Hospitality Management Opatija, University of Rijeka Doing Business in Russia - International Marketing Challenges in a Dynamic Business Environment; GSOM, St. Petersburg University, Russia International Marketing Management (with a Focus on Emerging Markets); Hanoi University of Science and Technology; National Economics University Hanoi, Vietnam Visiting Assistant Professor, Lecturing Courses in International Management, International Business Institute, University of Missouri, St. Louis (UMSL), Missouri, USA, International Marketing; University of Kiev, Ukraine International Marketing; Aston Business School, Aston University, Birmingham, UK
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Universität für Weiterbildung Krems
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Austria
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Higher Education
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200 - 300 Employee
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External Lecturer - Global Brand & Marketing Management
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Feb 2015 - Present
Wien-Umgebung, Lower Austria, Austria Supervision of Master's Theses Teaching courses in International Business
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University of Applied Sciences Wiener Neustadt
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Austria
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Higher Education
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1 - 100 Employee
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External Lecturer - Global Brand & Marketing Management
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Aug 2010 - Aug 2020
Teaching courses: International Marketing and Sales International Brand Management International Marketing Management Marketing Revision Integrated Marketing Communications Applied Marketing Research Qualitative Empirical Methods Marketing and Sales Planning Supervision of Bachelor's and Master's Theses
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Erste Group
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Austria
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Banking
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700 & Above Employee
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Employer Marketing Specialist
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Jan 2010 - Aug 2010
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International Market Research and Strategy
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2008 - 2009
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International Market Research and Strategy
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2008 - 2008
European Investment Fund Project: Gap Analysis - SME Access to Finance in Slovenia
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DO & CO AG
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Austria
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Hospitality
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700 & Above Employee
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Cooperation and Integration
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2007 - 2008
Cooperation with Austrian Airlines, Integration of Airest, Processoptimization
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University of Missouri-Saint Louis
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United States
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Higher Education
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700 & Above Employee
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Visiting Assistant Professor
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Aug 2006 - May 2007
lecturing International Management courses
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Research Assistant & Lecturer
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Oct 2003 - Jul 2006
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External Lecturer - Business English
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Feb 2003 - Feb 2004
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AstraZeneca
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United Kingdom
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Pharmaceutical Manufacturing
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700 & Above Employee
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Marketing & Sales
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Sep 2002 - Sep 2003
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Area Manager
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Jan 2002 - Jul 2002
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Flight Attendant
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Mar 1993 - Sep 1997
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Education
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Harvard Extension School
Certification, Design Thinking -
Cornell University
Certification, Women's Entrepreneurship -
WU (Vienna University of Economics and Business)
PhD, International Marketing and Management -
Wirtschaftsuniversität Wien
Master, Economics & Business Education -
Nanyang Technology University, Singapore (NTU)
International Marketing & Management -
UCLA
International Marketing & Management -
HAK
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Margit Gruber Group
Certified Trainer -
Margit Gruber Group
Leadership & Communication