Daan Boersma

Director Of Business Development at Cohelion
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Contact Information
us****@****om
(386) 825-5501
Location
NL
Languages
  • English Professional working proficiency
  • Dutch Native or bilingual proficiency
  • German Elementary proficiency
  • French Elementary proficiency
Skills

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Dmytro Podolskyy

I had an opportunity to work with Daan during his work at Amsterdam Research Project. He and his team made a research of an emerging market for Kipp & Zonen. Daan is very dedicated to his work and showed a great ability to understand both commercial and technical aspects of a very specific market. He asks the right questions and goes an extra mile to see the complete picture with the right details and make important conclusions.

Joop van Schijndel MA

Ik heb het genoegen gehad om ruim een jaar met Daan Boersma samen te werken. Daan heeft een hele moeilijke onderzoeksopdracht uitgevoerd voor een Nederlandse onderneming in Brazilië. Daan heeft vele kwaliteiten die hem in de toekomst een groot leider kunnen maken. Daan is resultaat gericht, hij wil presteren. hij is een harde werker en een doorzetter. Daan heeft een goed analytisch vermogen en zijn politiek invoelvermogen is goed ontwikkeld. Verder is Daan een echte samenwerker, durft waar nodig te confronteren, motiveert mensen en is een bindende factor in een groep. Bovenal is Daan een hele plezierige man om mee samen te werken.

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Credentials

  • Pragmatic Marketing Build Certification
    Pragmatic Marketing
    Mar, 2018
    - Nov, 2024
  • Pragmatic Marketing Focus Certification
    Pragmatic Marketing
    Mar, 2018
    - Nov, 2024
  • Pragmatic Marketing Foundation Certification
    Pragmatic Marketing
    Mar, 2018
    - Nov, 2024
  • The complete skilled negotiator
    The Gap Partnership
    Sep, 2017
    - Nov, 2024
  • Talent Development Program
    de Baak
    Sep, 2014
    - Nov, 2024
  • Sales Expert KPN ÉÉN, Zakelijk Mobiel, Data en Bellen & Internet
    KPN
    Dec, 2014
    - Nov, 2024

Experience

  • Cohelion
    • Netherlands
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Director Of Business Development
      • Mar 2020 - Present

      • Responsible for Business Development, Sales & Marketing and member of the Management Team. • Increasing the visibility of the company and laying a commercial foundation to increase sales and operating profit year on year. • Setting up a new business sales department, both in terms of methodology and day-to-day management. • Informing the team about market trends and customer requirements for further product development. • Developing, coaching and further structuring the organization in a positive way. Show less

  • KPN IoT
    • Netherlands
    • Telecommunications
    • 1 - 100 Employee
    • Manager Strategic Partnerships
      • May 2019 - Mar 2020

      - Developing and executing a new distribution and partner strategy for the IoT department of KPN. - Searching for and qualifying new collaboration opportunities. Preparing business cases, developing and shaping IoT partnerships that contribute to the commercial success of KPN IoT.- Building, scaling-up and managing new commercial IoT partnerships with Cloud vendors, System Integrators and Solution providers.- Internal and external stakeholder management and sharing the partner strategy throughout the entire company including coordination with sales teams, marketing and operations. Show less

    • Commercial Productmanager Internet of Things Solutions
      • Oct 2017 - May 2019

      - Commercial and P&L responsible for the portfolio of IoT solutions.- Coordinate existing IoT solutions and new introductions from market validation, product development up to sales enablement.- Determine and align roadmap with development teams.- Launched the IoT solutions: Asset Tracking and Asset Recovery.

    • Accountmanager Internet of Things
      • Sep 2015 - Nov 2017

      KPN Internet of Things is an innovative business unit of KPN New Business which is aimed on creating connections between devices, people and companies and even entire chains.In my role, I am exploring and developing the IoT opportunities for organizations in the Food & Agri and Health sector. Main responsibilities: - Fully in charge of the relationships and sales for Large and Corporate accounts in the Food, Agri and Healthcare sectors.- Advise companies in the possibilities and value of IoT and Digital Transformation. - Responsible for the entire commercial sales cycle i.e. acquisition, contract negotiations, relationship management, customer satisfaction and aftersales.- Increased annual turnover by 30% and realized new business sales targets.- Public speaker at customer and IoT events. Show less

  • KPN
    • Netherlands
    • Telecommunications
    • 700 & Above Employee
    • Management Trainee
      • Sep 2014 - Sep 2017

      The Young Talent Program is a three year commercial Traineeship of KPN. During this three year Traineeship I conducted multiple functions within KPN. The Young Talent Program consists of personal development trainings like: Personal Effectiveness, Managing Performance, Insight in Decision Making, Communicating with Impact, Managing personal presence, and Feedback. Besides this personal training, Master classes are given to us to improve the know-how of the company: strategy, finance, human resource, customer insight, operations and IT. Show less

    • Project Manager Restucturing
      • Mar 2015 - Sep 2015

      As a projectmanager I was responsible to lead a high level department change plan for the Business Partner Organization of KPN and conduct multiple activities: - Lead the high-level reorganization of the Business Partner Organization and realized the implementation with the team in eight months.- Together with external consultants advised the Management Team for strategic department change decisions, managed milestones and developed action plans.- Set up a new department ‘Market Development’ of 10FTE. Show less

    • Accountmanager Business Development
      • Sep 2014 - Mar 2015

      - Responsible for relationship management, sales and business development for 85 mid-market customers.- Enhanced KPN marketshare and turnover by creating new business on telco & IT portfolio.

  • SFAA
    • Netherlands
    • Financial Services
    • 1 - 100 Employee
    • Manager Sales and Marketing
      • Jan 2014 - Aug 2014

      SFAA.nl is an innovative organization specialized in financial administration and consultancy services for the SME market. As a Manager Sales and Marketing I was responsible for: - New business development and acquisition of new customers. - Setting up the SFAA.nl marketing strategy and started off- and online campaigns. - Standardized and expand the portfolio of financial services. SFAA.nl is an innovative organization specialized in financial administration and consultancy services for the SME market. As a Manager Sales and Marketing I was responsible for: - New business development and acquisition of new customers. - Setting up the SFAA.nl marketing strategy and started off- and online campaigns. - Standardized and expand the portfolio of financial services.

  • KPN
    • Netherlands
    • Telecommunications
    • 700 & Above Employee
    • Sales representative
      • Jan 2012 - Mar 2014

      - Conducting proactive and results-oriented sales conversations and worked with sales targets. - Advising private and business customers about KPN products and services. - Elected as the best KPN retail shop in the region North West in 2012 based on sales figures and service provision. - Conducting proactive and results-oriented sales conversations and worked with sales targets. - Advising private and business customers about KPN products and services. - Elected as the best KPN retail shop in the region North West in 2012 based on sales figures and service provision.

  • TwynstraGudde
    • Netherlands
    • Business Consulting and Services
    • 200 - 300 Employee
    • Intern
      • Jun 2013 - Jan 2014

      - Responsible for the organization of a congress regarding sustainable partnerships and alliances for 120 directors and executives. - Project-secretary of an innovative redevelopment project of an inner city harbor in Rotterdam, where Twynstra Gudde fulfills the chairmanship of a consortium of 25 companies. - Responsible for the organization of a congress regarding sustainable partnerships and alliances for 120 directors and executives. - Project-secretary of an innovative redevelopment project of an inner city harbor in Rotterdam, where Twynstra Gudde fulfills the chairmanship of a consortium of 25 companies.

  • Amsterdam Research Project
    • Netherlands
    • Research
    • 1 - 100 Employee
    • Researcher
      • Jul 2012 - Jul 2013

      The Amsterdam Research Project (ARP) is a professional and international research project organized in collaboration with the VU University Amsterdam. ARP consists of 26 enthusiastic, motivated and carefully selected students, who are professionally guided by senior academic professors. Since 2001, ARP conducts both desk- as field research on current trends in emerging markets. In 2012/2013 the ARP focused on the promising market of Brazil. Activities: - Responsible for the acquisition of Dutch companies interested in the Brazilian market. Acquired two research assignments. - As a chairman of a research team, conducted research for a Dutch company Kipp & Zonen in Brazil, resulted in a concrete advisory report including strategies how the company can utilize the opportunities in the market for meteorology measurement instruments. Show less

  • Doublecover
    • Amsterdam Area, Netherlands
    • Owner
      • 2010 - Dec 2012

      Responsible for the foundation and management of a trading company (business- to-business) which provided high quality telecom accessories from China to retail companies and webshops in the Netherlands. Responsible for the foundation and management of a trading company (business- to-business) which provided high quality telecom accessories from China to retail companies and webshops in the Netherlands.

  • Rabobank Stad en Midden Groningen
    • Internal Accountmanager Private Investment Department
      • Apr 2011 - Jul 2011

      - Established and managed the portfolio planning of four investment specialists and contact person for investment customers.- Prepared, analyzed and assessed business investment proposals.

    • Internship Private Investment Department
      • Nov 2010 - Apr 2011

      - Conducted a research concerning satisfaction of the investment department from three perspectives: customer-, employee- and managementlevel.- As a result of this research developed and implemented a customer value workshop for all Investment Specialists and Private Bankers to better align the investment services and activities of the Rabobank to the need of the investment customers.

  • MGC Ltd.
    • China
    • Plastics Manufacturing
    • 1 - 100 Employee
    • Internship
      • Aug 2009 - Feb 2010

      The core competences of MGC are Rapid Prototyping, Mould making, Injection Moulding and Contract Manufacturing. MGC has three production facilities in China and one in Cambodia with a total of 350 staff members under western management. During my internship at MGC I had the following responsibilities: - Responsible for the production planning, quality control and shipment of semi- finished products for multiple customers with orders of approximately € 100.000 per shipment. - As a project manager responsible for leading 35 assembly employees in a factory just outside of Guanghzou. - Conducted a research and implemented processes to obtain the ISO9001 certificate by initiating new work procedures in order to make MGC a continuous learning company. Due to this research and implementation, MGC obtained the ISO9001 certificate. Show less

Education

  • IMD Business School
    Strategic Partnerships
    2019 - 2019
  • Vrije Universiteit Amsterdam (VU Amsterdam)
    MSc Master of Business Administration, Specialization: Entrepreneurship
    2012 - 2014
  • Vrije Universiteit Amsterdam (VU Amsterdam)
    Bachelor's degree, Pre-MSc Business Administration
    2011 - 2012
  • Hanzehogeschool Groningen
    Bachelor of Business Administration, Management, Economics and Law
    2006 - 2011

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