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Credentials

  • Website Development Certificate
    Madison College Business Technology

Experience

    • United States
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • General Manager
      • Aug 2011 - Present

      Medical Physics Publishing is a non-profit publisher of text and reference books for the medical physics community. The General Manager is responsible for the financial health of the organization. Assuming responsibility for accounting, inventory management, personnel, contract negotiations, sales, and marketing Medical Physics Publishing is a non-profit publisher of text and reference books for the medical physics community. The General Manager is responsible for the financial health of the organization. Assuming responsibility for accounting, inventory management, personnel, contract negotiations, sales, and marketing

    • United States
    • Sporting Goods Manufacturing
    • 1 - 100 Employee
    • Sell Through Specialist
      • Sep 2013 - Present

      Franklin Retail Solutions is the #1 provider of in-store marketing and merchandising solutions exclusively to the Sporting Goods, Outdoor and Active Lifestyle industries. As a retail strategy and execution expert, I build relationships and execute brand strategies at the retail level in order to create a brand advantage. Franklin Retail Solutions is the #1 provider of in-store marketing and merchandising solutions exclusively to the Sporting Goods, Outdoor and Active Lifestyle industries. As a retail strategy and execution expert, I build relationships and execute brand strategies at the retail level in order to create a brand advantage.

    • United States
    • 1 - 100 Employee
    • Retail Merchandise Specialist
      • Oct 2010 - Aug 2011

      Mosaic Sales Solutions provides customized selling, training and merchandising solutions to manufacturers and retailers throughout North America. Mosaic Sales Solutions provides customized selling, training and merchandising solutions to manufacturers and retailers throughout North America.

    • United States
    • Wholesale
    • 1 - 100 Employee
    • Marketing Coordinator
      • Jun 2006 - Apr 2009

      "A lead distributor of software, computer accessories and school supplies to college bookstores."; · Responsibilities include: Managing editor of four monthly email newsletters. Manage all customer email and direct mail lists. Deployment of all direct mail and email pieces. · List management has resulted in an email delivery rate averaging 97.3%. · Created and fine tuned first corporate mail plan for all standard marketing pieces. · Researched and assessed image management service, resulting in a company initiative to research bringing image management in house in 2008/2009. · Completed research and product assessment report of eNews Alerts! focusing on improvement of open and click through rates. Show less

    • Product Manager
      • Jan 2000 - Jun 2005

      "First Aid and Safety Products Distributor to the industrial market."Product Manager 2000 to 2005 · Responsible for managing First Aid product line, one-fourth of company sales. · Managed catalog production, developing new products, profit management and related marketing tasks. · Sourced a new importer to private label gauze products, saving the company $38,000 annually and also increased gross margin by 10% for the product line.· Developed an additional 30% of Co-op advertising funds from former non-participating vendors.· Introduced a new value line of low cost first aid kits. Coordinated with sister company to sell the same line to take advantage of lower materials cost. Sales during introductory year exceeded $40,000. · Created the First Aid section of all main catalogs and produced two yearly First Aid product-only catalogs. Show less

    • Bid Desk Sales Representative
      • Jan 1998 - Jan 2000

      · Responsible for sales and marketing specific product lines to assigned government accounts. · Developed an efficient work process and increased sales by 75% to these accounts within two years.

Education

  • University of Wisconsin-Madison
    Bachelor of Science, Retail Management
  • Madison College Business Technology
    Website Development Certificate
    2009 - 2011

Community

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