Boban Totovski Toto
Secretary General at International Esports Federation- Claim this Profile
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Bio
Experience
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International Esports Federation
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South Korea
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Spectator Sports
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1 - 100 Employee
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Secretary General
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Feb 2021 - Present
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Board Member
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Dec 2019 - Feb 2021
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President
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Dec 2009 - Present
Establishing esports in Macedonia, organizing national qualifiers and the first national esports league Establishing esports in Macedonia, organizing national qualifiers and the first national esports league
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WESCO (World Esport Consortium)
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Brazil
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Spectator Sports
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1 - 100 Employee
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European Advisory Board Member
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Dec 2016 - Present
Improve the electronic sports constantly andpromote it globally in the light of its unifying, educational, cultural and humanitarianvalues, particularly through youth and development programmes. Improve the electronic sports constantly andpromote it globally in the light of its unifying, educational, cultural and humanitarianvalues, particularly through youth and development programmes.
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TnT IT Market
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North Macedonia
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Computer Hardware Manufacturing
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1 - 100 Employee
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General Manager
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Jul 2007 - Mar 2017
• Established IT retail store with focus on customer satisfaction and quality merchandise• Invented a unique approach to customers, explaining the technology they need in a way they understand it, depending on the customers level of knowledge and understanding.• Recruited and trained more than 30 sales personnel, most of them still within the company• Set-up the store including a top location in the city • Negotiated prices and bonuses with suppliers and brand representatives• Launched 100.000 EUR marketing campaign, including TV, Print and radio. • Promoted the brand among the top 5 in the country• Implemented the "customer comes first" rule in the company, which led to a substantial market share even in the first year.• Won the “Best customer service” award in 2009 • Managing the complete sales force, with constant training and team-building events• Initiated new marketing strategy, focusing on online media• Generated 60% of new large accounts clients, giving them excellent service and quality products• Supervised the process of setting up our online store• Extensive tender preparation for public procurement • Expanding the brand in other cities of the country by franchising • Participated on many events held by HP, Lenovo, Acer, Dell and other brands • Partnered the company with Lyoness, increasing the sales by 10% in the first year only• Initiated a direct comunication with Razer, a top level gaming equipment manufacturer and started as an official retail partner• Signed partnership contracts with Lenovo, Dell, HP, Acer, Nikon and many other brands
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ENTERNET
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Mar 2005 - Jul 2007
Manager of the cyber cafe ENTERNET and manager of WCG Macedonia Manager of the cyber cafe ENTERNET and manager of WCG Macedonia
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Enter
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Jan 2002 - Feb 2005
Manager of the IT magazine and TV Show ENTER Manager of the IT magazine and TV Show ENTER
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Education
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Ss. Cyril and Methodius University of Skopje, Faculty of Economics
Bachelor's degree, Economics -
COTRUGLI BUSINESS SCHOOL
EMBA, Business Administration and Management, General -
Economy high school Arseni Jovkov
economist, marketing management