Blandine Bernier-Léturgeon
Consulting Director - Press Relations at Action Media, agence conseil en communication- Claim this Profile
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Anglais Professional working proficiency
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Italien Native or bilingual proficiency
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Français Native or bilingual proficiency
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Bio
Experience
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Action Media, agence conseil en communication
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France
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Advertising Services
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1 - 100 Employee
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Consulting Director - Press Relations
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Sep 2023 - Present
Press relations: - Definition of the editorial calendar, - Writing and distribution of press releases and press kits, - Organisation of press conferences, - Organisation of interviews with journalists, - Monitoring and analysis of press coverage. Head of Daily Newsletters (AM Today, Resto Today, Bati Today & Energie Today): - Monitoring and improving deliverability KPIs - Management of the technical development of the sites - Drawing up planning - Liaising… Show more Press relations: - Definition of the editorial calendar, - Writing and distribution of press releases and press kits, - Organisation of press conferences, - Organisation of interviews with journalists, - Monitoring and analysis of press coverage. Head of Daily Newsletters (AM Today, Resto Today, Bati Today & Energie Today): - Monitoring and improving deliverability KPIs - Management of the technical development of the sites - Drawing up planning - Liaising with the editorial and sales teams - Management of the production team Marketing: - Management and production of promotional campaigns, - Project management and coordination from briefing to field deployment, - Strategic support, - Reporting, - Monitoring and optimisation of performance indicators., - Brand identity, - Launch strategy, - Naming, …
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Project Manager
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Jan 2022 - Aug 2023
Press relations: - Definition of the editorial calendar, - Writing and distribution of press releases and press kits, - Organisation of press conferences, - Organisation of interviews with journalists, - Monitoring and analysis of press coverage. Marketing: - Management and production of promotional campaigns, - Project management and coordination from briefing to field deployment, - Strategic support, - Reporting, - Monitoring and optimisation of… Show more Press relations: - Definition of the editorial calendar, - Writing and distribution of press releases and press kits, - Organisation of press conferences, - Organisation of interviews with journalists, - Monitoring and analysis of press coverage. Marketing: - Management and production of promotional campaigns, - Project management and coordination from briefing to field deployment, - Strategic support, - Reporting, - Monitoring and optimisation of performance indicators., - Brand identity, - Launch strategy, - Naming, … Budget monitoring, invoicing, reminders.
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Sogefi Group
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Italy
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Motor Vehicle Manufacturing
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700 & Above Employee
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Communication Manager
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2016 - Sep 2020
Internal communication: redaction of internal notes, preparation of video clips, internal meetings and of the Top 100 annual convention, management of the Intranet ; External communication: redaction of press releases, preparation of Group presentations, events sponsorship, advertising, management of the Group website and the Linkedin page; Support to the BU's for their internal/external communication ; Creation and follow-up of the Group HR reportings: headcounts, accident frequency… Show more Internal communication: redaction of internal notes, preparation of video clips, internal meetings and of the Top 100 annual convention, management of the Intranet ; External communication: redaction of press releases, preparation of Group presentations, events sponsorship, advertising, management of the Group website and the Linkedin page; Support to the BU's for their internal/external communication ; Creation and follow-up of the Group HR reportings: headcounts, accident frequency rate, absenteeism, turnover Show less Internal communication: redaction of internal notes, preparation of video clips, internal meetings and of the Top 100 annual convention, management of the Intranet ; External communication: redaction of press releases, preparation of Group presentations, events sponsorship, advertising, management of the Group website and the Linkedin page; Support to the BU's for their internal/external communication ; Creation and follow-up of the Group HR reportings: headcounts, accident frequency… Show more Internal communication: redaction of internal notes, preparation of video clips, internal meetings and of the Top 100 annual convention, management of the Intranet ; External communication: redaction of press releases, preparation of Group presentations, events sponsorship, advertising, management of the Group website and the Linkedin page; Support to the BU's for their internal/external communication ; Creation and follow-up of the Group HR reportings: headcounts, accident frequency rate, absenteeism, turnover Show less
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Sogefi Group
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Italy
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Motor Vehicle Manufacturing
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700 & Above Employee
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Trade Marketing Specialist
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2013 - 2015
- Creation of sales support tools for all the teams (23 countries, 4 brands), in coordination with the Product Marketing and Communication teams: products catalogues (4 brands, 23 countries), brochures, leaflets, - Support to sales managers in adapting the marketing content for their customers (sales book), - Liaising with external suppliers and all relevant internal departments.
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Management Assistant
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2010 - 2013
- Extraction of daily sales and order book + production of the summary ; - Monthly statistics (per customers, product families, ...) ; - Sales reporting per areas ; - Calculation of customers' monthly discounts ; - Management of the Marketing budget of the Sales team ; - Management of product warranty claims with the Quality Dept and the Customer Service ; - Information on new products sent to customers and sales people ; - Follow-up of the validations and sending of the… Show more - Extraction of daily sales and order book + production of the summary ; - Monthly statistics (per customers, product families, ...) ; - Sales reporting per areas ; - Calculation of customers' monthly discounts ; - Management of the Marketing budget of the Sales team ; - Management of product warranty claims with the Quality Dept and the Customer Service ; - Information on new products sent to customers and sales people ; - Follow-up of the validations and sending of the customers' contracts; - Organization of the sales meetings ; - Follow-up of the sales team's agenda and visit reports ; - Management of the sales team's holidays ; - Follow-up and registration of the invoices ; - Request for purchase / receipt of orders in PRMS.
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EnergyFog Systems SAS
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Oil and Gas
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1 - 100 Employee
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Office Manager
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Oct 2006 - Jan 2009
- Administrative and accounting management of the company - Human resources management - Office management - Organization of trade shows - Customers / prospects listings follow-up and update - Translations of commercial, administrative and technical documents (Italian/English) - Administrative and accounting management of the company - Human resources management - Office management - Organization of trade shows - Customers / prospects listings follow-up and update - Translations of commercial, administrative and technical documents (Italian/English)
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Dana Industrial
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United States
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Industrial Machinery Manufacturing
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300 - 400 Employee
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Sales and General Manager Assistant
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Oct 2001 - Aug 2005
- Sales statistics, billing forecasts, commercial reports management - Website management - Internal communication - Organization of trade shows - Organization of sales meetings - Sales statistics, billing forecasts, commercial reports management - Website management - Internal communication - Organization of trade shows - Organization of sales meetings
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Mediapps
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Software Development
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1 - 100 Employee
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Trade Marketing Assistant
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Oct 2000 - Mar 2001
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Essilor Group
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France
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Medical Equipment Manufacturing
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700 & Above Employee
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Trade Marketing Assistant
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May 2000 - Sep 2000
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Education
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Cegos
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Cegos
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IGR-IAE Rennes
DESS Certificat d'Aptitude à l'Administration des Entreprises -
Université Paris Nanterre
Maîtrise LCE Italien -
Università degli Studi di Roma Tre
Licence