Johan Björkman

Marketing Manager, Place Development at Platzer Fastigheter
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Location
Greater Gothenburg Metropolitan Area, SE

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Experience

    • Sweden
    • Real Estate
    • 1 - 100 Employee
    • Marketing Manager, Place Development
      • Feb 2021 - Present

      Concept Development, Marketing Strategy for urban development and major property development projects.Selection of current projects: www.kineum.sewww.gamlestadensfabriker.sewww.gardavesta.sewww.platzer.se/almedals-fabrikerwww.platzer.se/merkurwww.platzer.se/aria

    • Property Development Marketing
      • Feb 2018 - Feb 2021

      Responsible for Concept Development and Marketing Strategy for major property development projects and districts.Selection of current projects: www.kineum.sewww.gardavesta.sewww.gamlestadensfabriker.sewww.platzer.se/almedals-fabrikerwww.platzer.se/merkur

    • Sweden
    • Furniture and Home Furnishings Manufacturing
    • 1 - 100 Employee
    • Product Manager
      • Feb 2016 - Feb 2018

      Managing the full product assortment whitin the group owned brands internationally. Responsible for the assortment strategy and all product related marketing.

    • Brand Sales Manager
      • May 2014 - Jan 2016

      International responsibility for the product brand; EFG. Driving sales for all product groups within the brand on all EFG's markets. Market Communication, Product management, Marketing and pricing strategy. etc.

    • International Product Market Manager
      • Jan 2012 - May 2014

      Responsible for the product portfolio within Interface furniture and Task chairs. Product strategy, lifecycle analysis, assortment and sales analysis, launch plans, marketing and internal sales.Managing customized solutions in large and complex customer projects.Coordinating and managing the portfolio of international partner brands.

    • Marketing Manager Sweden
      • Nov 2009 - Dec 2011

      Responsible for planning and effectuation of marketing activities on the Swedish market.Marketing plans and budget, marketing communications, sales campaigns, events, brief and managing partner agencies, etc.

    • United States
    • Civic and Social Organizations
    • Marketing /Sales Project Manager
      • Oct 2006 - Nov 2009

    • Sweden
    • 1 - 100 Employee
    • Economy assistant
      • Jun 2006 - Oct 2006

    • Sales representative
      • Feb 2006 - Jun 2006

Education

  • Berghs school of communication
    Marketing Communications
    2011 - 2011
  • Växjö universitet
    Marketing Management
    2002 - 2006
  • Kansai Gaidai University
    International Business
    2004 - 2005

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