Experience

• Guest lecturing for a course on creative and effective marketing - showing the inner workings of how a marketing team is put together, what a cohesive strategy looks like, and how to approach effect-based metrics as well as employ creative solutions to drive aforementioned effect.



• List Management Biz Dev Product/Market Fit Social Strategy Branding Strategy Content Strategy Growth Analytics Incsub is the parent company for WPMU DEV, the largest premium WordPress plugin company in the world (apart from the omniscient Automattic). At WPMU DEV I enjoyed using the entire tool kit of a digital marketer, as well as working with developers and designers to ship products with a sharp focus on user needs. A major challenge was managing the product portfolio, and handling the balance between maintaining old, mature projects and developing new and amazing solutions. Learned a lot about communication between different stakeholders in projects, from developer to CEO to external integrations. Show less



• Technical testing of both hardware and software for large international corporations (eg. Nokia, Microsoft)



• Marketing activities in the online world. Also - completed a massive pricing analysis of the entire variable-priced electricity industry in DK, which was featured in TV2 Finans. Dived in to the online marketing toolkit properly for the first time, focused on conversion tracking really heavily. We implemented Google Tag Manager to handle all of our engagments with different tracker tags. Pretty neat project, and fun times communicating with development to get deeper code changes pushed to live in a small company. Show less



• Gathering and sending product manuals and safety guidelines to customers. Packing and sending product samples and marketing materials off to customers. While this was just a side job next to my studies, I gained a surprising amount of insight into the operations of Abena, and how KAM and Sales teams worked together, as well as the product lines.



• Employed in the Tinglev and Aabenraa sections of the Aabenraa Ungdomsskole (after school activities for young people). Boxing Self Defence Mathematics Ball4Fun



• Training adults in the martial art of Taekwondo



• I was chief of every department. I built and ran the site, the delivery, the sourcing. Everything. Entrepreneurial adventure #1