Nico Binder

Director Sales Digital Marketing Services at group.one
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Contact Information
us****@****om
(386) 825-5501
Location
Vienna, Austria, AT
Languages
  • Deutsch -
  • Englisch -
  • Portugiesisch -
  • Französisch -
Skills

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Credentials

  • Cyber Security
    SoSafe
    Sep, 2023
    - Sep, 2024
  • Sales Management Training - Virtuell Selling
    D.R. Vertriebsimpulse
    Mar, 2021
    - Sep, 2024
  • Sales Management Certification
    HubSpot
    Dec, 2020
    - Sep, 2024
  • Amazon Advertising: Sponsored Ads Accreditation - Germany
    Amazon
  • Cambridge Certificate in Advanced English (CAE)
    Cambridge English Language Assessment
  • Google Certification: Google Ads Basics
    Google
  • Google Certification: Google Ads Measurement
    Google
  • Google Certification: Google Analytics IQ
    Google
  • Google Certification: Google Display Ads
    Google
  • Google Certification: Google Mobile Ads
    Google
  • Google Certification: Google My Business
    Google
  • Google Certification: Google Search Ads
    Google
  • Google Certification: Online Ads & Sales
    Google
  • Sales Enablement Certification
    HubSpot
  • Social Media Marketing Certificate
    121WATT

Experience

  • group.one
    • United States
    • Airlines and Aviation
    • 1 - 100 Employee
    • Director Sales Digital Marketing Services
      • May 2023 - Present

      • Overall Lead Sales & Account Management in the division Digital Marketing Services for the core market • Advancement of the sales organization • Interface coordination within group divisions for sales synergies • Overall Lead Sales & Account Management in the division Digital Marketing Services for the core market • Advancement of the sales organization • Interface coordination within group divisions for sales synergies

  • HEROLD Business Data GmbH
    • Austria
    • Advertising Services
    • Head of Sales | Overall Lead Sales & (Key) Account Management
      • Dec 2021 - Present

      • Strategic and operational overall lead of all sales departments (Sales, (Key) Account Management, Scheduling Agents)• Revenue responsibility for all sales channels in all target segments and regions• Overall responsibility for sales performance, consulting, business development and sales enablement• Lead sales process optimization & sales collaboration with other departments

    • Head of Sales Strategy
      • Nov 2020 - Dec 2021

      • National lead of the strategic course and conception of all sales departments• Lead general sales development and sales enablement• National lead scheduling agents• Budget and strategy responsibility for external call agents• Responsibility for business development and sales collaboration with product management and other departments

    • Head of Key Account Management | Online Marketing Solutions
      • Jan 2019 - Dec 2021

      • National lead of the key account management department and revenue responsibility for all larger accounts (large and global enterprises)• Responsibility for development and acquisition of larger accounts• Strategic and operational responsibility for KAM sales channel and corresponding business development • Budget and strategy responsibility for key account managers

    • Head of Inside Sales | Online Marketing Solutions
      • Mar 2020 - Nov 2020

      • National lead of the inside sales department and revenue responsibility for smaller SMB customers / non on-site sales• Responsibility for development and acquisition of SMB via phone or video call• Strategic and operational responsibility for inside sales channel and corresponding business development • Budget and strategy responsibility for external and internal call agents

    • Senior Product Manager Online Ads | SEA, SMM, Display
      • Jan 2018 - Jan 2019

      • Responsibility for the online ads product department (Search Engine Marketing, Social Media Marketing and Display Products)• Product maintenance, development, controlling and marketing• Responsibility for planning and execution of new online ads products• Strategic planning and controlling of product production / campaign fulfilment• Internal specialist for online advertising, digitalization & measurement + Google business services

    • Product Manager Online Ads & Digital Cross Media Features
      • Oct 2016 - Dec 2017

      • Product management for search engine marketing, social media marketing and appointment booking products• Development of product marketing strategies and go to market strategies • Business case conception• Planning and execution of portfolio extensions• Planning and conception of sales materials and tools• Internal specialist for online advertising, digitalization & measurement + Google business services

    • Product Manager Search Engine Marketing
      • Jul 2016 - Sep 2016

      • Product management of search engine marketing products• Development of product marketing strategies and go to market strategies • Business case conception and planning of portfolio extensions• Planning and conception of sales materials and tools• Internal specialist for search engine marketing

  • AHA Markenkommunikation
    • Austria
    • Advertising Services
    • 1 - 100 Employee
    • Account Director
      • Jan 2016 - Jun 2016

      • Part of the agency management board • Lead of marketing strategy consultants and online advertising & digitalization unit • Lead of customer accounting and business development activities • Account management, project management and budget management • Development of marketing strategies and ATL & BTL communication measures • Part of the agency management board • Lead of marketing strategy consultants and online advertising & digitalization unit • Lead of customer accounting and business development activities • Account management, project management and budget management • Development of marketing strategies and ATL & BTL communication measures

  • FEUER AG
    • Germany
    • Advertising Services
    • 1 - 100 Employee
    • Account Director
      • Jan 2015 - Dec 2015

      • Part of the agency management board • Lead of marketing strategy consultants and online advertising & digitalization unit• Lead of customer accounting and business development activities • Account management, project management and budget management• Development of marketing strategies and ATL & BTL communication measures

    • Executive Assistant & Marketing Consultant
      • Jun 2013 - Dec 2014

      • Development & conception of marketing und digital advertising strategies• Development of ATL & BTL communication measures / online and offline• Marketing consulting and account management• Lead administrative agency process coordination• Lead of customer accounting and budget controlling

  • NoXoN Marketing Consulting e.U.
    • Marketing Consultant
      • Jan 2013 - Dec 2015

      • Marketing consulting with focus on marketing strategy, cross media brand performance and online brand communication • Conception, planning and implementation of marketing and business digitalization strategies • Marketing consulting with focus on marketing strategy, cross media brand performance and online brand communication • Conception, planning and implementation of marketing and business digitalization strategies

  • OPiS AG - Organization & Products for Infrastructure Solutions
    • Switzerland
    • Highway, Street, and Bridge Construction
    • Marketing Manager
      • Jun 2011 - Jun 2013

      • Brand management of company and product brands • Lead for online marketing and digitalization + agency vendor management • Continuous development of the communication strategy • Strategic planning and implementation of marketing activities with focus online • Brand management of company and product brands • Lead for online marketing and digitalization + agency vendor management • Continuous development of the communication strategy • Strategic planning and implementation of marketing activities with focus online

  • MediaPrint
    • Austria
    • Media Production
    • 100 - 200 Employee
    • Team-Lead Event Marketing
      • Apr 2010 - May 2011

      • Lead of promotion team und event coordination • Event management und event logistics • PoS marketing and sales • Lead of promotion team und event coordination • Event management und event logistics • PoS marketing and sales

  • Concept & Design Stuttgart Werbe GmbH
    • Germany
    • Business Consulting and Services
    • Intern Advertising Strategy & Conception
      • Jul 2010 - Sep 2010

      • Communication strategy • Advertising conception • Communication strategy • Advertising conception

  • GfK
    • France
    • Real Estate
    • Data Collection & Analysis
      • Jan 2009 - Mar 2010

      • Academic interviewing & CATI • Interview transcription & data analysis • Academic interviewing & CATI • Interview transcription & data analysis

    • Event Marketing
      • Oct 2007 - Jan 2009

      • Event management und event logistics • PoS marketing and sales • Event management und event logistics • PoS marketing and sales

Education

  • WU (Wirtschaftsuniversität Wien)
    Master of Science (MS), Socioeconomics
    2013 - 2016
  • Universität Wien
    Master's degree, Communication Science
    2012 - 2015
  • Universität Wien
    Bachelor of Applied Science (B.A.Sc.), Business Administration
    2010 - 2014
  • Universität Wien
    Bachelor's degree, Communication Science
    2007 - 2012

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