Bimbo Ogundirahun

National Sales Operations Manager at TRIDEM Pharma
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Contact Information
us****@****om
(386) 825-5501
Location
Nigeria, NG

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Motunrayo Odekoya

I meet many people everyday but only some leave the marks, and one of them is Bimbo. I reported directly to Bimbo when she was regional manager and now National sales manager. Bimbo is a true definition of a true leader. She is passionate about everything she does, while leading by example. Bimbo is a hard and smart worker while also being innovative in her approach. She taught me to aim higher and always think out of the box. Anyone will be lucky to have Bimbo as their manager.

Kingsley Seun IGE

I have known Bimbo for over 6years. We worked closely and did multiple projects together while she was the Regional Sales Lead in Servier. She is a true team player, collaborative, dynamic and supportive. Bimbo has a deep understanding of the Nigerian Pharmaceutical market, across different therapeutic areas. She has excellent Sales & team management skills, good understanding of customers' needs and a knack to proactively understand market dynamics. She contributed over 60% of the entire Servier Nigeria annual revenue consistently for 3 consecutive years and managed the largest Sales team. It was therefore not a surprise when she was promoted to the role of the National Sales Manager. Bimbo was instrumental to the successful execution of the Servier Nigeria Market Access program in Lagos and Ogun state. It was such a delight to work with Bimbo and I would wholeheartedly embrace any future opportunity to work with her again.

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Credentials

  • Graduate Member
    Nigerian Institute of Management
  • Member
    Pharmaceutical Society of Nigeria

Experience

    • France
    • Pharmaceutical Manufacturing
    • 200 - 300 Employee
    • National Sales Operations Manager
      • Oct 2021 - Present

      Oversaw sales operations activities, including sales forecasting, pipeline management, and territory planning. Developed and implemented sales processes and standard operating procedures to optimize sales team performance. Led the implementation of a CRM system, resulting in improved sales tracking and reporting capabilities. Analyzed sales data and generated actionable insights to identify opportunities for revenue growth and process improvement. Collaborated with finance and marketing teams to align sales strategies with overall business objectives. Conducted regular sales performance reviews and provided coaching and mentoring to sales representatives. Managed sales incentive programs to drive motivation and achieve sales targets. Strategically restructure and re-align sales team and territories to achieve a more efficient and productive structure. Recruit competent and high performing reps to manage and build business in previously underperforming territories especially Lagos Show less

    • France
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Commercial Excellence/Head of sales
      • Oct 2020 - Oct 2021

      • Managed CRM system implementation and provided ongoing support to ensure accurate sales data and reporting.• Established and monitored key performance indicators (KPIs) to measure sales team performance• Collaborated with cross-functional teams to streamline sales processes and improve operational efficiency.• Effectively manages the sales channel and executes customer/distributor plans and business opportunities.• Oversees product penetration, seamless supply mechanism, incentive schemes and anticipate changes in requirements through active engagement with key accounts and customers. • Develops the specific deliverables of sales teams to support the business plans and revenue targets of the company. • Manages and conduct performance reviews of the sales team and ensures the development of careers and coaching of the sale team.• Effectively conducts regular customer performance reviews; analyses customers’ key business objectives and generates valuable insights to share with the customer, stakeholders, and use in future company decisions Show less

    • Regional Sales Lead
      • Apr 2016 - Oct 2020

      • Successfully grew market share while enhancing the robust relationship with existing and new customers.• Identified new business opportunities for retail operations in the region through surveying consumer needs and trends.• Launched and built new products to maturity in the Nigerian market while sustaining the growth of the matured brands.• Effectively led and oversaw an effective territory team to meet the company’s sales goal and regional objectives.• Led a team of 17 reps and 2 district managers to deliver team targets; coached and mentored team members to be a high-performing team.• Led a team that contributed 70% of total national sales and grew business in Lagos and Ogun state by over 1000%.• Received Best Region Award 2017, 2018, 2019; Best Regional Manager 2019; Patient Assistance Program Award 2017.• Successfully launched the patient assistance program in the region and established several new products within the Lagos and Ogun state region.• Successfully implemented the patient’s assistance program in partnership with the Ogun state government.• Led the team to achieve 4 massive training for over 400 Doctors that changed the prescription pattern in Lagos and Ogun state primary and secondary health care facilities.• Adhered to top class and effective marketing execution which placed servier International product as a market leader with the marketplace. Show less

    • Sales Lead
      • Apr 2015 - Apr 2016

      • Analyzed strengths, weaknesses, opportunities, and threats in the business/market to capture a greater market share.• Led selling and client engagement efforts as the Client Sales Lead during client acquisition process.• Trained and motivated associates to improve selling and client service performance.• Generated revenue through exceptional customer support, marketing and sales skill to meet and exceed quota.• Consistently met and exceeded independent and team sales, revenue, and retention goals using consultative sales tactics.• Provided an exceptional customer experience by ensuring the customer is always the priority.• Built relationships with customers and understand their needs. Delivered a strong genuine customer experience that will allow the customer to confidently recommend to their friends and colleagues.• Analyzed customers’ business, managed key distributors, identified sales opportunities and developed strategic plans with supporting tactics for revenue attainment. Show less

    • United Kingdom
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Medical Sales Representative
      • Sep 2009 - Apr 2015

      • Recognized as the Best Sales Rep for two months in the 3 months Nexium pharmacy campaign program and grew the nexium business by 50%. • Achieved the first large business for the newly launched Pulmicort nebules and grew the sales of atacand in assigned territory to 80%. • Implemented market strategies that turned around the sales of the oncology portfolio with a growth of 70% within 3 months. • Developed new clients through needs assessment of current product offerings and service improvements. • Developed and implemented sales and customer service initiatives based on industry best practices. • Initiated, established, and maintained new and existing accounts. Prepared sales forecasts, marketing information, and provided plans for upper management. • Successfully established new products in emerging markets and introduced company products in key institutions in the assigned coverage area. Show less

    • Switzerland
    • Food & Beverages
    • 700 & Above Employee
    • Business Developer (Key Account)
      • Oct 2008 - Aug 2009

      • Determined, negotiated, and implemented promotions and bargains that were most suitable to meet customer’s needs.• Proffered strategies to encourage the entry of products into new outlets. Conducted research and identify potential new customers.• Developed existing customer outlets to meet company’s standards and ensured robust relationship between company and customers was maintained. • Ensured prompt and constant deliveries to the key accounts and drove exclusivity of Coca-Cola products in some stores such as total mart.• Facilitated the effective placement, merchandising and monitoring of equipment productivity. Show less

    • Resident Market Developer
      • May 2008 - Oct 2008

      • Achieved vertical and horizontal market development while developing viable strategies. • Managed manual distribution centres in achieving target objectives for existing outlets and customer base.• Managed existing outlets and customer base; monitored competitor activities; merchandised and activated outlets.• Handled recruitment processes (hiring and managing salesmen) and also coordinated the activities of salesmen.• Disseminated information on promotions and carried out market share surveys to improve market share.• Ensured Enforcement of Recommended retail price Show less

Education

  • Metropolitan School of Business & Management (UK)
    OTHM level 7 diploma, Strategic Management and Leadership
    2021 - 2022
  • Obafemi Awolowo University
    Bachelor of Pharmacy - BPharm, P
    1999 - 2005

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