Billy Smith

Market Development Manager at Tahoe Spirits, Inc.
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Location
US
Languages
  • Spanish -

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Brett Palmer

I knew after our first meeting that Billy has a great sense of partnerships, brand activation, client services, and the ability to multi task. We have worked together now on mulitple projects and I know the events or programs will be a success. Brett Palmer

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Experience

    • United States
    • Software Development
    • 1 - 100 Employee
    • Market Development Manager
      • Aug 2018 - Present

      • Brand management utilizing vast knowledge of the 3 tier distribution system• Create and implement sales initiatives, incentives as well as coaching distributor teams• Continually increasing sales year over year finishing 2022 up 20% in a challenging economic environment• Driving force in sales making Tahoe Blue Vodka the 3rd best selling vodka in the region, gaining notation as a hot prospect brand(only independent to win award)

    • Territory Manager
      • Jul 2015 - Aug 2018

      - Assisted with the launch of a new brand- Sold product independently for both on and off premise channels in the region- Monitored the market and competitive activity for programming- Successfully established key account relationships by incorporating consultative and fact-based selling techniques

    • Field Marketing Manager
      • Oct 2012 - Dec 2014

      -Agent for Brown-Forman Wine and Spirits MN-Manage on-premise budgets up to $200,000 for over 15 brands-Supervise team members-Build lasting relationships and secure distribution at key accounts-Coordinate promotional events and sponsorships

    • On Premise Specialist
      • Jul 2008 - Oct 2012

      -Collaborated with multiple contacts including the distributor, sales reps, brand teams/managers,retailers, bar staff and promotion agencies-Used sales calls to gain brand presence at accounts with menu placements, signage, POS, etc. where fitting -Established positive customer rapport at all levels; presented brand information and trends-Assessed customer needs and built lasting trade relationships; delivered sales presentations-Managed execution of national programs through customer and distributor account teams-Planned and organized events and promotions -Utilized financial data to develop and monitor a budget within B-F guidelines Show less

    • Non-profit Organizations
    • 200 - 300 Employee
    • Human Resources Assistant
      • Dec 2007 - Jul 2008

      -General office duties; scheduling; process invoices; handle customer phone inquiries -Prepare training documents; manage training & evaluation database files; data entry -Create job postings and recruit employees -General office duties; scheduling; process invoices; handle customer phone inquiries -Prepare training documents; manage training & evaluation database files; data entry -Create job postings and recruit employees

    • Construction
    • 1 - 100 Employee
    • Event Marketer
      • Oct 2007 - May 2008

      -Represent company at dozens of trade shows; create brand image -Consult with customers, assess needs and gather lead information -Represent company at dozens of trade shows; create brand image -Consult with customers, assess needs and gather lead information

    • United States
    • Performing Arts
    • Sole Proprietor
      • Jan 2006 - Dec 2007

      -Promote and organize events -Planned, marketed and coordinated a Back to School Festival including sponsor/vendor/talent procurement and contract development -Promote and organize events -Planned, marketed and coordinated a Back to School Festival including sponsor/vendor/talent procurement and contract development

    • New Zealand
    • Hospitality
    • Campus Representative
      • Dec 2001 - Jun 2004

      -Achieved VIP status; met sales goals; sold vacation packages to domestic and international destinations -Achieved VIP status; met sales goals; sold vacation packages to domestic and international destinations

Education

  • University of Minnesota Duluth
    Marketing, Marketing, Management
    2001 - 2006
  • University of Minnesota Duluth
    Bachelor's degree, Marketing/Marketing Management, General
  • Park Center
    1998 - 2001

Community

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