Experience

CNTRBND

• Canada
• Retail
• 1 - 100 Employee

• Digital Operation Coordinator

  • Sep 2022 - Present

  • Managed the company’s social media channels (Instagram, RED, Instagram), created content to increase engagement and traffic to website and store. • Created visual assets for digital campaigns, coordinated digital operations for company’s website and social media channels. • Assisted in website content optimization to increase quality ranking in search engine for landing page, conducted keyword research by using external tools (SEMRush, Ahrifs), resulted in a raise on conversation rate by 20%. • Collaborated with internal team and followed social media calendar to ensure consistent branding and messaging across all platforms. Show less



aimarket

• Toronto, Ontario, Canada

• Co-Founder

  • Feb 2019 - Sep 2022

  • Co-founded an e-commerce platform that featured over 50 international brands (Jil Sander, Off-White, Thom Browne, etc.), provided users with a range of products from apparel to skincare. • Developed and executed digital media plan that boosted AIMARKET’s exposure by 30% on various social media platforms such as Instagram, WeChat, and Red. • Increased impressions by 50% through collaborations with Toronto-based key opinion leaders (KOLs) and influencers. • Co-founded an e-commerce platform that featured over 50 international brands (Jil Sander, Off-White, Thom Browne, etc.), provided users with a range of products from apparel to skincare. • Developed and executed digital media plan that boosted AIMARKET’s exposure by 30% on various social media platforms such as Instagram, WeChat, and Red. • Increased impressions by 50% through collaborations with Toronto-based key opinion leaders (KOLs) and influencers.



mobius studio

• Toronto, Ontario, Canada

• Media Intern

  • Jan 2019 - Oct 2019

  • Assisted executing media plans using industry tools (Google Analytics, Vivid Data). • Communicated with internal team and vendors to ensure regular media plan maintenance. • Assisted executing media plans using industry tools (Google Analytics, Vivid Data). • Communicated with internal team and vendors to ensure regular media plan maintenance.