Bill Nguyen

Director of Marketing and Business Development at The Joy Factory
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Contact Information
us****@****om
(386) 825-5501
Location
Tustin, California, United States, US
Languages
  • English Full professional proficiency
  • Vietnamese Limited working proficiency

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5.0

/5.0
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Cliff Matthews

Bill, and the entire Joy Factory team, have been a great partner and a great resource since my first day at Redzone. Bill especially has always been proactive on keeping our team informed of the Joy Factory's offerings, answering any questions our team has, and is always willing to support our mutual customers. Bill, and the entire Joy Factory team, make our lives, and the lives of our customers easier!

Chantal Yeh

Bill is a remarkable team player and a progressive thought leader. His keen business acumen and natural aptitude make him one of the strongest assets to our team. His devotion to excellence and creativity in channel marketing strategies is top notch. Bill knows the industry, understands the trends, and executes outside of the box. He build strong teams and loyal partnerships with customers and colleagues at all level. It's a great pleasure to work with Bill. I offer my highest praises and recommendation to Bill as I know he will not only thrive, he will conquer, lead, and succeed in any organization that is ready to go up a notch x 2.

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Credentials

  • Branding for Designers
    LinkedIn
    Apr, 2020
    - Oct, 2024

Experience

    • United States
    • Computers and Electronics Manufacturing
    • 1 - 100 Employee
    • Director of Marketing and Business Development
      • Nov 2014 - Present

      The Joy Factory, Inc., headquartered in Irvine, Calif., is a global manufacturer of leading tablet mounting, cases, enclosures, kiosks and mobility accessory products, recently launched the first product in its aXtion Extreme Series – a heavy-duty enclosure for iPads. It’s the first and highest-end product in this series and is designed to work in the most extreme work environments including oil, gas, mining, food and textile manufacturing and construction segments/verticals. The Joy Factory has quickly become an essential rugged solution provider for a wide variety of industries such as manufacturing, hospitality, education, transportation, healthcare, government, exhibition and retail. The passion for innovation and quality gave birth to the P.S.P. (Protect, Secure & Position) philosophy, a differentiator and the proof is in the company’s product patented and patent-pending brands MagConnect™, aXtion™, Unite™, Pinpoint™, and Elevate™. With these criteria fundamentals, The Joy Factory was able to allow users to stay active, engaged and feel secure with their device on a daily basis. If you're in need of an enterprise tablet protection and mounting solution, don't hesitate to reach out to me at bill.nguyen@thejoyfactory.com or contact my team at sales@thejoyfactory.com and we'll be happy to assist you. A few previous clients include Phillips 66, Shell, Con Edison, Interpipline, and Dutch Bros. in retail/hospitality. Feel free to message me — I’d love to chat! Show less

    • Business Marketing Manager, Channel and Partner Marketing, Americas
      • Mar 2013 - May 2014

      We create environments for your data to thrive. Everywhere data lives, we’re there to drive the innovation necessary for results today and the future you’ll create tomorrow. New devices, new systems, new solutions, all optimized and tuned to create the right conditions for your data to realize its full potential. • Led and managed the regional channel marketing team with direct reports. • Supported the Sales Organization and Marketing Business Management by implementing marketing programs & activities that helped achieve sales targets, volume, and market share. • Developed bundles and joint marketing activities with other manufacturer partners to create value-added programs. • Worked with Marcom department to insure consistent and accurate messaging is being published by Channel partners. • Heavily focused on analytics and ROI to guide decision making. • Responsible for managing all aspects of the North America and Latin America loyalty program (myWD) from implementation, communication, reporting and analysis. • Leading the development of marketing strategies, channel management and product mix planning, financial modeling, partner engagement and communication. • Collaborated with sales, distributors, channel partners, channel marketing and corporate marketing teams to help extend reach of the myWD program and acquire/retain members. • Using data and analytics, to ensure data is valid and reliable providing insights to help develop higher ROI yielding promotional strategies, brand and segment-specific opportunities. • Managed the coordination of key etailer, DMR and distribution partners marketing plans. • Managed and coordination of MDF budget. • Interacted with sales, customers and internal WD teams. • Responsible for reporting management & reporting of channel promotions, including ROI. • Compared results to prior year highlighting cost, ROI, top sellers by product, and by customer. Show less

    • Sr. Marketing Manager
      • Aug 2008 - Mar 2013

      IOGEAR headquartered in Foothill Ranch, CA, offers innovative Consumer Electronics and IT solutions that enable convergence through connectivity in the home, at the office and on the go. • Developed and executed marketing programs for both B2B and B2C that achieved stated objectives regarding revenue, profitability, and market share. • Forecasted and managed a $1M+ yearly marketing budget. • Managed both Creative Services and 2 Marketing departments consisting of a total of 7 personnel. • Planned and oversaw execution of promotional activities including print, electronic media, video production, trade show, direct mail, point-of-purchase displays, and signage. • Negotiated contract terms with outside contractors, agencies and suppliers. • Communicated with outside public relation agency on ongoing campaigns and media outreach. • Managed development, production, and distribution of promotional and collateral materials to support sales and marketing programs. • Analyzed marketing programs and adjusted strategies and tactics to increase effectiveness. • Worked with strategic partners on cause marketing campaigns such as Susan G. Komen and Roads to a Million trees to help build brand synergy. • Maintained customer database and approved the use of internal and external mailing lists. • Developed from the ground up and maintained a loyalty program called ClubIOGEAR. • Provided post-event reports, analysis, and regular status reports on marketing programs such as SEO, SEM, micro-sites, landing pages and electronic direct mail. • Planned, promoted, and executed social marketing programs via Twitter, Facebook, Google+, MySpace and YouTube to grow brand awareness and increase ROI. • Helped establish and maintain consistent corporate brand image throughout product lines, promotional materials, and events. • Used Eloqua for direct marketing / lead generation communication campaigns to effectively reach and engage B2B and B2C. Show less

    • United States
    • 1 - 100 Employee
    • Sr. Account Manager
      • Aug 2007 - Apr 2008

      Quest Software (Nasdaq: QSFT) simplifies and reduces the cost of managing IT for more than 100,000 customers worldwide. Our innovative solutions make solving the toughest IT management problems easier, enabling customers to save time and money across physical, virtual and cloud environments. For more information about Quest solutions for administration and automation, data protection, development and optimization, identity and access management, migration and consolidation, and performance monitoring.  Prospected and generated new enterprise businesses over the phone and emails to establish accounts such as Bank of America, Wachovia, AT&T, Cingular, and Enterprise Rent a Car.  Made outbound calls to potential and existing customers by telephone and e-mail to qualify and sell enterprise development products and services.  Created an automated outbound email process to reach more qualified leads.  Assisted with webinars to harness new leads on the various software offering.  Generated accurate and timely sales forecasts monthly and quarterly.  Provided sales and forecast projection presentations to upper management.  Handled Inbound leads to fill sales pipeline and converted them into regular stream monthly revenue.  Worked with Field Sales Reps to implement a cohesive strategy to close incremental add-on business for other complimenting software product solutions. Show less

    • Software Development
    • 1 - 100 Employee
    • Channel Sales Manager
      • 2008 - 2008

      NTI is an industry leading developer of powerful, feature-rich, and easy-to-use software for digital media, and storage management. NTI has developed and delivered innovative recording and backup solutions since 1993. NTI is an industry leading developer of powerful, feature-rich, and easy-to-use software for digital media, and storage management. NTI has developed and delivered innovative recording and backup solutions since 1993.

    • United States
    • Information Technology & Services
    • 1 - 100 Employee
    • Director of Sales and Marketing
      • Dec 1997 - Jul 2007

      Founded in 1988, Mustek, Inc. has become a world-wide leader in the development, manufacturing and distributing of imaging devices. Mustek, which stands for "Most Unique Sensible Technology," plans on becoming the complete digital imaging solution company of the future and a strong contender in the computer products industry.  Organized, designed, verified, approved and executed all marketing projects from lead generation, analysis, survey, brochures, flyers, postcards, banners, PowerPoint/flash presentation and tradeshow booth creation.  Managed and maintained department P&L budget and expenses of over $1 million.  Created a marketing analysis process to monitor customer trends and competition.  Created and implemented a Channel Marketing strategy for the retail brick and mortar as well as online e-tail partners.  Hired and managed third party marketing consultant companies to assist with large project.  Created a time to market infrastructure database for the company.  Built and established 3rd party partnerships to help leverage their brand position in the market.  Developed and managed the South America Markets (Mexico, Brazil, Argentina, Chile, and others)  Developed and managed key territory and top tier accounts such as Office Depot, Wal-mart, Sam’s Club, and Home Shopping Network producing over $1 million per month.  Established a fair playing field for distribution channel and Co-op/MDF Programs for reseller partners.  Directed sales for all U.S. states and all outside sales representative organizations to all major distribution and retail accounts like Office Depot, CompUSA, Sam’s Club, TigerDirect, Amazon, Staples, and Home Shopping Network.  Managed a team of 4 sales and 2 marketing personnel to support the distribution channel.  Created and implemented an infrastructure for Product Management, Marketing and Sales to increase communication which improved productivity for the company. Show less

Education

  • University of Phoenix
    Business, Management, Marketing, and Related Support Services, 3.66 GPA
    1999 - 2000
  • Orange Coast College
    Associate of Arts (A.A.) - Equivalent Credits Met, Occupational - Undeclared
    1993 - 1998

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