Bill Allen

Director of Sales And Business Development at Pulp Riot
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Location
Fort Collins, Colorado, United States, US

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Experience

    • United States
    • Personal Care Product Manufacturing
    • 1 - 100 Employee
    • Director of Sales And Business Development
      • Feb 2021 - Present

      Developed and launched support levers for the sub-distribution channel, to better the relationship between the brand and the sales organization. Coordinated with General Manager in creating new ‘Ways of Working’ for better accountability between the sub-distribution sales organization and Pulp Riot. Field rides with Territory Development Managers within mid-west region, contributing to relationship development with store/franchise owners as well as local salons. Structured and led meetings with store/franchise owners, to increase buy-in for Pulp Riots product portfolio. Accomplishments • Collaborated with Pulp Riot sales team to create the following promotions: Taste of Faction 8, Black Level Benefits, Sampling program for street reps, Out of Box education. • Created and implemented spiff program for Territory Development Managers, Distribution Sales Consultants, and Owners. Tracked with weekly sales reporting, resulting in semi-annual KPI attainment of ‘New User Kits’ of +100%. • Developed a new buy-in structure for upcoming ‘New Partnership Week,’ resulting in increased placement of NUKs within the sub-distribution market. • Collaborated and implemented an end of year award program for the sub-distribution channels, street representatives and store personnel, resulting in increased brand engagement. • Created sampling program for the sub-distribution channel. Consisting of, on demand, sampling for street representatives and store associates, which streamlined gross to net budgeting and expenditures. • Created and taught channel educational training for street representatives and store personnel, in lieu of upcoming Spring new partnership week. • Created sell-in deal for store/franchise owners, using expired and obsolete marketing promotional goods, to incentivize owners to purchase more ‘new user kits, resulting in +200% YOY increase and KPI attainment. • Developed and launched a new monthly promotional structure for buyers in sub-distribution market. Show less

    • United States
    • Wholesale
    • 700 & Above Employee
    • District Sales Manager
      • Sep 2016 - Feb 2021

      District sales manager for the distribution channel of L’Oréal U.S.A., overseeing a multimillion-dollar district. Create, and present, all structural discount proposals for the district, while maintaining a strict pricing model to maintain a profitable margin for the region. Attend monthly marketing meetings to collaborate and share promotional ideas, in lieu of presentation of monthly sales meeting. Conduct monthly field rides with all sales consultants, to help grow territories within the district. Lead quarterly professional development meetings to mentor sales consultants in their professional career, resulting in multiple president’s club winners. Analyze buying trends and institute promotional sale-through concepts to drive sales volume for the district. Work across all channels with senior management and marketing to improve sales efficiency within the region. Accomplishments • Developed business strategy to collaborate with educational resources and implement a prospecting campaign within the district, to grow new business during the Covid-19 pandemic. • Prepare and present Joint Business Reviews with all top accounts. Incorporate Summit business tools, as well as brand launches and promotions, to help salons better understand and grow their business. • Re-organized district boundaries to create a more efficient hard route within the territories. • Selected to be part of a national pilot program, to streamline customer access to inventory as well as raise customer satisfaction within the organization, resulting in a new, local, shipping method to compete with platforms such as Amazon. • Led region in sales volume and selected to represent the Mid-West at corporate meeting, in New York City. • Completed advanced manager acceleration training. • Coached multiple Salon Sales Consultants to Presidents Club. • Won Mid-West regional sales award for sales volume growth attainment of +150%. Show less

    • United States
    • Wellness and Fitness Services
    • 100 - 200 Employee
    • Regional Sales Manager/Key Account Manager- Specialized Adult Nutrition, Southeast
      • Apr 2015 - Aug 2016

      Consultative sales approach in the specialized adult nutrition market. Calling on long term care facilities, hospitals, home health and distributors across a three-state territory. Worked with Dieticians, Wound care Nurses, Directors of Nursing, Administrators, Nurse Practitioners and Doctors. Primary focus, to develop continual relationships through educational in-services and presentations. Responsible for regional chain contract negotiation and implementation. Accomplishments • Completed all company training with above average scores. • Successfully completed Key Account Management training program. • Received high accolades on all field training and field coaching reports. • Negotiated and closed two multi-chain contracts within the first six months. Show less

    • Pharmaceutical Manufacturing
    • 1 - 100 Employee
    • Regional Sales Manager
      • Jan 2013 - Nov 2014

      • Developed and maintained positive relationships with clients in assigned sales territories. • Executed successful promotional events and trade shows. • Collaborated with senior executives to evaluate performance in regional area and develop strategies to expand revenue generation. • Conducted product demonstrations and presentations to potential clients to capture more sales. • Developed and maintained positive relationships with clients in assigned sales territories. • Executed successful promotional events and trade shows. • Collaborated with senior executives to evaluate performance in regional area and develop strategies to expand revenue generation. • Conducted product demonstrations and presentations to potential clients to capture more sales.

    • United States
    • Territory Sales Manager
      • Jun 2010 - Jul 2012

      • Achieved sales goals and service targets by cultivating and securing new customer relationships. • Analyzed sales data to identify areas for territory improvement and implemented strategies to maximize sales growth. • Researched competitor activity and used findings to develop sales growth strategies. • Established successful account relationships by building rapport and maintaining consistent communication. • Achieved sales goals and service targets by cultivating and securing new customer relationships. • Analyzed sales data to identify areas for territory improvement and implemented strategies to maximize sales growth. • Researched competitor activity and used findings to develop sales growth strategies. • Established successful account relationships by building rapport and maintaining consistent communication.

    • Sales Manager
      • Aug 2007 - Jun 2010

      • Handled customer relations issues, enabling quick resolution, and client satisfaction. • Resolved customer issues quickly to close deals and boost client satisfaction. • Conducted team meetings to reinforce goals and objectives and set clear expectations about policies and procedures. • Coached employees in successful selling methods and encouraged cross-selling to drive revenue. • Handled customer relations issues, enabling quick resolution, and client satisfaction. • Resolved customer issues quickly to close deals and boost client satisfaction. • Conducted team meetings to reinforce goals and objectives and set clear expectations about policies and procedures. • Coached employees in successful selling methods and encouraged cross-selling to drive revenue.

    • Pharmaceutical Manufacturing
    • 1 - 100 Employee
    • Regional Cardiovascular Sales Specialist
      • Jan 2005 - Jun 2007

      • Supplied hospitals and physicians with in-depth information on Lovaza & Rythmol SR. • Prepared and delivered product presentations and answered questions about Lovaza & Rythmol SR to increase sales. • Facilitated upselling by cultivating productive relationships with clients, doctors' office staff and clinical center personnel. • Supplied hospitals and physicians with in-depth information on Lovaza & Rythmol SR. • Prepared and delivered product presentations and answered questions about Lovaza & Rythmol SR to increase sales. • Facilitated upselling by cultivating productive relationships with clients, doctors' office staff and clinical center personnel.

    • United States
    • Pharmaceutical Manufacturing
    • 1 - 100 Employee
    • Pharmaceutical Sales Representative
      • Dec 2003 - Jan 2005

      • Managed customer accounts to secure customer satisfaction and repeat business. • Trained and mentored new sales representatives. • Developed and maintained comprehensive understanding of products, services and competitors to enhance sales presentations. • Managed customer accounts to secure customer satisfaction and repeat business. • Trained and mentored new sales representatives. • Developed and maintained comprehensive understanding of products, services and competitors to enhance sales presentations.

    • United States
    • Movies, Videos, and Sound
    • Sales Manager
      • Aug 2000 - Nov 2003

      • Coached and counseled sales personnel, assisting with individual selling efforts and helping sales representatives reach targets. • Increased sales revenue from $1.25 million to $2.25 million in 1½ years. • Grew sales and boosted profits, applying proactive management strategies and enhancing sales training. • Coached and counseled sales personnel, assisting with individual selling efforts and helping sales representatives reach targets. • Increased sales revenue from $1.25 million to $2.25 million in 1½ years. • Grew sales and boosted profits, applying proactive management strategies and enhancing sales training.

Education

  • University of Tennessee, Knoxville
    Bachelor of Arts - BA

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