Experience

The Skin Pantry

• India
• Cosmetics
• 1 - 100 Employee

• Marketing Manager

  • May 2019 - Present

  -Developed promotional campaigns -Directed launch of a new product line in the beauty and skin care industry, targeting the millennial audience -Developed promotional campaigns -Directed launch of a new product line in the beauty and skin care industry, targeting the millennial audience



Genesis Luxury

• India
• Luxury Goods & Jewelry
• 1 - 100 Employee

• Brand Manager

  • Aug 2018 - Nov 2018

  -Worked in tandem with global teams- Bottega Veneta and Villeroy & Boch, to conceptualize and implement marketing and PR strategies in India. -Create content for CRM communications and email based client marketing. Organize press events, store opening as well as clientele events from end to end. -Maintain relationships and strategically disseminate information to people from the press to ensure apropos exposure and visibility, in print as well as on digital. -Worked in tandem with global teams- Bottega Veneta and Villeroy & Boch, to conceptualize and implement marketing and PR strategies in India. -Create content for CRM communications and email based client marketing. Organize press events, store opening as well as clientele events from end to end. -Maintain relationships and strategically disseminate information to people from the press to ensure apropos exposure and visibility, in print as well as on digital.



Vir Gems

• Product Marketing Specialist

  • Jan 2017 - Mar 2017

  -Developed new promotional campaign -Negotiated new contracts with vendors and manufacturers cutting a considerable amount off the production budget -implementing a more efficient marketing strategy -Directed launch of a new product line in the jewelry industry -Developed new promotional campaign -Negotiated new contracts with vendors and manufacturers cutting a considerable amount off the production budget -implementing a more efficient marketing strategy -Directed launch of a new product line in the jewelry industry