Biancamaria Niola

Brand Manager at Hirooks
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Contact Information
Location
IT
Languages
  • Italiano Native or bilingual proficiency
  • Inglese Professional working proficiency

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Credentials

  • IDM The Institute of Direct and Digital Marketing
    The Institute of Direct and Digital Marketing (IDM)
    Aug, 2016
    - Sep, 2024

Experience

    • Italy
    • Business Consulting and Services
    • 1 - 100 Employee
    • Brand Manager
      • Jul 2021 - Present

    • Junior Brand Manager
      • Sep 2019 - Jul 2021

    • Italy
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Junior Brand Manager
      • Sep 2019 - Dec 2019

      - Re-branding strategy - Brand management - Communication management: online and offline - Re-branding strategy - Brand management - Communication management: online and offline

    • Switzerland
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • OTC Brand Manager Internship
      • May 2018 - Nov 2018

      OTC Brand Manager Intern of Flormidabil (the innovative Italian probiotic) and Exoderil (antimycotic). Main tasks: • Ideation and development of ADV materials: packaging, POP materials, leaflets, educational materials for pharmacies, ADV on magazines • Organized and monitored events in store to increase the brands awareness • New products R&D • Data analysis and monitoring (sell-in, sell-out, market share) • Market and competitors analysis • Monitored promotional activities with WHS (ADV in phs, ADV on magazines, ADV on leaflets, ADV on phs websites)

    • Italy
    • International Trade and Development
    • 1 - 100 Employee
    • Junior Marketing Assistant
      • Feb 2017 - Feb 2018

      • Market analysis • Marketing plan • Content marketing development • Website & Social Media Management (Twitter, LinkedIn, YouTube) • PR and Events planning • New products R&D • Market analysis • Marketing plan • Content marketing development • Website & Social Media Management (Twitter, LinkedIn, YouTube) • PR and Events planning • New products R&D

Education

  • Talent Garden Innovation School
    Master's degree, Digital Marketing
    2019 - 2019
  • Oxford Brookes University
    Master of Science (MSc), Marketing
    2015 - 2016
  • Kaplan International College London
    English course, english
    2015 - 2015
  • Università degli Studi di Napoli 'Federico II'
    Bachelor's degree, Economia aziendale/manageriale
    2011 - 2014

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