Bianca Schütz
Manager Marketing Analytics & Business Intelligence at Perfood- Claim this Profile
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English Full professional proficiency
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Deutsch Native or bilingual proficiency
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Französisch Elementary proficiency
Topline Score
Bio
Credentials
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Adwords Zertifizierung (2015)
Google AdWords CertifiedDec, 2015- Oct, 2024 -
internes Führungsseminar (2017 - Axel Springer)
Axel Springer SE
Experience
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Perfood
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Germany
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Wellness and Fitness Services
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1 - 100 Employee
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Manager Marketing Analytics & Business Intelligence
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Apr 2023 - Present
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Bianca Schütz - Business Intelligence Beratung
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IT Services and IT Consulting
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Business Intelligence Consultant
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May 2020 - Present
It is my vision to enable entrepreneurs to understand their data and translate them into goal orianted actions. Examples of my work: - define your data strategy - implement or optimize Google Analytics - implement reporting solution like Tableau or Google Data Studio - create reports and analysis - hold workshops about Google Analytics, Google Data Studio, Tableau, analytical knowledge and communications for further information please see my website It is my vision to enable entrepreneurs to understand their data and translate them into goal orianted actions. Examples of my work: - define your data strategy - implement or optimize Google Analytics - implement reporting solution like Tableau or Google Data Studio - create reports and analysis - hold workshops about Google Analytics, Google Data Studio, Tableau, analytical knowledge and communications for further information please see my website
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Monsterzeug GmbH
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Germany
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Retail
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1 - 100 Employee
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Business Intelligence Manager
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Jan 2022 - Apr 2023
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HAUSGOLD | talocasa GmbH
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Germany
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Real Estate
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1 - 100 Employee
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Business Intelligence Manager
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Jun 2020 - Nov 2021
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Head Of Business Intelligence
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Sep 2018 - May 2020
- Teamführung und -entwicklung- Verantwortung für Google Analytics, Google BigQuery & Tableau- Betreuung des Umzuges des DWH von MySQL zu AWS / PostgreSQL- Zusammenarbeit mit Fachbereichen (OKR & Projekte)
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Data Analyst
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Jul 2016 - Aug 2018
- Planung und Durchführung einer unternehmensweiten Reporting-Strategie- Konzeption und Durchführung des Trackings zu Universal Analytics & Google Analytics 360- Unterstützung der Fachbereiche durch Analysen, Tools und Schulungen
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Online Marketing Manager
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Aug 2010 - Jun 2016
- Eigenverantwortliche Steuerung der paid marketing Kanäle- Automatisieren diverser datenintensiver Tätigkeiten mit Microsoft Excel- Konzeption, Durchführung & Auswertung von AB-Tests- Projektarbeit in Website-Entwicklung (Fokus: Tracking & Analyse)- SEO: Off-Page-Optimierung, Analyse von SEO Ergebnissen, Content Marketing
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PURE Holiday Homes
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United Kingdom
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Technology, Information and Internet
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1 - 100 Employee
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Online Marketing Intern
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Aug 2012 - Aug 2012
v. A. Online-Marketing & Website-Entwicklung Mein Business Case: Developing a marketing strategy for expanding to new markets v. A. Online-Marketing & Website-Entwicklung Mein Business Case: Developing a marketing strategy for expanding to new markets
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Education
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Fachhochschule Wedel
Master of Science (M.Sc.), E-Commerce -
FOM University of Applied Science
Bachelor of Arts (B.A.), Business Administration -
H17 Bergedorf
Ausbildung, Kauffrau für Bürokommunikation