Experience

Bow Chicka Wow Wow Films
• India
• Advertising Services
• 1 - 100 Employee
• Associate Producer

  • 2022 - Present

Healthstart Tech and Advisory Pvt. Ltd
• India
• Wellness and Fitness Services
• 1 - 100 Employee
• Head Of Marketing & Business Development

  • Oct 2020 - Oct 2021

Coolberg
• India
• Food and Beverage Services
• 100 - 200 Employee
• Head Of Marketing

  • Jul 2019 - Jun 2020


Jet Airways

• Airlines and Aviation
• 1 - 100 Employee

• Marketing Manager

  • Jan 2016 - May 2019

  Developed strategies to increase product visibility & brand presence within limited budgets. Effectively managed all major events for sector launches, and other key initiative launches. Identified strategic brand partnerships. Drove excellence in execution of all marketing initiative with all strategic partners and stakeholders including our alliance with Etihad Airways. Indulged in aggressive brand building activities by associating with several other brands to receive… Show more Developed strategies to increase product visibility & brand presence within limited budgets. Effectively managed all major events for sector launches, and other key initiative launches. Identified strategic brand partnerships. Drove excellence in execution of all marketing initiative with all strategic partners and stakeholders including our alliance with Etihad Airways. Indulged in aggressive brand building activities by associating with several other brands to receive tremendous mileage for Jet Airways from an offline as well as online perspective. Effectively communicated and managed the launch of Jet Screen, India’s first and only wi-fi entertainment option in air and successfully leverage its first mover advantage. Show less Developed strategies to increase product visibility & brand presence within limited budgets. Effectively managed all major events for sector launches, and other key initiative launches. Identified strategic brand partnerships. Drove excellence in execution of all marketing initiative with all strategic partners and stakeholders including our alliance with Etihad Airways. Indulged in aggressive brand building activities by associating with several other brands to receive… Show more Developed strategies to increase product visibility & brand presence within limited budgets. Effectively managed all major events for sector launches, and other key initiative launches. Identified strategic brand partnerships. Drove excellence in execution of all marketing initiative with all strategic partners and stakeholders including our alliance with Etihad Airways. Indulged in aggressive brand building activities by associating with several other brands to receive tremendous mileage for Jet Airways from an offline as well as online perspective. Effectively communicated and managed the launch of Jet Screen, India’s first and only wi-fi entertainment option in air and successfully leverage its first mover advantage. Show less



Parle Agro Pvt Ltd

• India
• Beverage Manufacturing
• 700 & Above Employee

• Group Product Manager

  • Aug 2012 - Dec 2015

  Developed a communication strategy & calendar for all brands under the CSD and the NCSD portfolio of the company. Worked closely with the biggest agencies known globally Sagmeister and Walsh in New York and Pentagram a design agency out of London to rebuild and revamp some of the biggest mandates undertaken by the company. Cumulatively handled media spends over 300crs during campaign periods and closely worked with the biggest Media houses in India. Developed a communication strategy & calendar for all brands under the CSD and the NCSD portfolio of the company. Worked closely with the biggest agencies known globally Sagmeister and Walsh in New York and Pentagram a design agency out of London to rebuild and revamp some of the biggest mandates undertaken by the company. Cumulatively handled media spends over 300crs during campaign periods and closely worked with the biggest Media houses in India.



DDB Mudra Group

• Advertising Services
• 1 - 100 Employee

• Client Servicing Executive

  • Dec 2009 - Jul 2012

  Constituted the core team managing their most prestigious client - Volkswagen. Created strategy for targeted scaling & high acceptance of the brand Volkswagen in India through ground breaking marketing ideas and initiatives. Additionally was also involved operationally in Launching a Regional Brand Campaign for DBS (Development Bank of Singapore Constituted the core team managing their most prestigious client - Volkswagen. Created strategy for targeted scaling & high acceptance of the brand Volkswagen in India through ground breaking marketing ideas and initiatives. Additionally was also involved operationally in Launching a Regional Brand Campaign for DBS (Development Bank of Singapore