Experience

Nothin But Hits, LLC

• Chief Executive Officer & Co-Founder

  • Oct 2014 - Present

  • Editor in Chief managing daily editorials to present a unified brand voice across all content• Formulate strategies for content calendars to maximize user engagement• Develop exclusive content and strategize roll-out plans to increase reach• Head of music curation for monthly new music mixes and playlists which havegained millions of streams• Collaborate with the web development team to create, test, and implementnew website features• Host of our “Artist of the Month” interview series featuring rising artists,cinematographers, designers, and more• Graphic designer for ads, cover art, headers, flyers, etc.



Nothin But Hits Clothing

• Retail Apparel and Fashion

• Creative Director

  • Nov 2016 - Present

  • Establish brand direction and crystalize the vision and voice for the brand• Design and develop clothing and accessories from idea to retail-ready product• Craft creative copy that encompasses brand ethos and cascade messagesacross all channels and teams• Vet manufacturers and suppliers to source materials for production• Plan and manage pop-up shops to boost brand exposure and drive revenue• Coordinate photoshoots which entail choosing the theme, locations, andstyling models• Collaborate with the e-commerce team to enhance website design andfunctionality to increase clickthrough rates• Manage media campaigns for various initiatives to engage and grow the audience• Set project deadlines and KPIs and communicate them to the team• Spearhead brand partnership and influencer outreach program strategies



Nothin But Hits Records

• United States
• Musicians

• Co-Founder

  • Mar 2018 - Present

  A&RMarch 2018 – Present• Responsible for scouting and developing new talent• Collaborate with artists to develop concepts and craft narratives for projects• Work with artists and songwriters on music selection• Work with videographers, photographers, and graphic designers to createsupporting content for projects• Plan and execute release strategies for singles and projects• Utilize relevant data to develop campaigns and marketing strategies forreleasesEXECUTIVE PRODUCERMarch 2018 – Present• Compose lyrics, melodies, and vocal arrangements• Network, coordinate, and collaborate with other producers, engineers,songwriters, and performers to complete projects • Curate songs for projects and release schedules