Betty Wang

President at Something Navy
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
US

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
You need to have a working account to view this content.

Experience

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • President
      • Oct 2022 - Present

    • Executive-Level Consultant ➝ Merchandising | Brand Development | Retail Concepting
      • Feb 2020 - Oct 2022

      Served as a visionary growth catalyst, leveraging a record of accomplishment mapping solutions to strengthen market success via the development of merchandise + financial plans. Inject critical strategic guidance and tactical solutions. Companies include: BeachBox Ibiza | AeraNY | Dodiee | Oroton • Launch Planning: Assisted Founder of Dodiee, a direct-to-consumer fashion apparel brand, with the development of a merchandise plan for launch collection and structuring inventory management frameworks for subsequent seasons. • Distribution Strategy: Teamed with AeraNY, a sustainable shoe brand, advising leadership on merchandising, product development, and US distribution strategy for first and only Certified B Corp dress shoe brand. • Brand Optimization: Crafted US market and growth strategy across wholesale and directly operated retail channels, advising CEO of Oroton, an Australian fashion brand, on fashion category, product & price opportunities and guiding brand to optimal US brand positioning. • Retail Concepting: Created blueprint targeting annual sales of $5M within 3 years, developing merchandise and financial plan and store layout for fashion boutique at Six Sense’s (BeachBox Ibiza) first luxury hotel in Europe.

    • United States
    • Retail
    • 700 & Above Employee
    • Vice President ➝ Divisional Merchandise Manager: Handbags & Accessories
      • 2019 - 2020

      Promoted to scale the retailer’s largest category and anchor NYC flagship as the dominant destination for luxury & fashion handbags and accessories. Strategized omnichannel brand partnerships through wholesale and concession models.Annual Sales $804M |Direct Reports: 4 | Indirect Reports: 18 • Revamped company’s flagship into first-of-its-kind, integrated handbag atrium in US on main floor; established innovative handbag & accessory “discovery area” to drive cross-sell between categories. • Seized market share and delivered +25% annual sales in first year; increased benchmark for baseline main floor productivity +20% and raised the bar on vendor shop productivity targets. • Negotiated and converted 8 points of distribution from wholesale to brand concession models, expanding matrix in luxury brands and unlocking additional $75M annual revenue opportunity. • Crafted employee engagement roadmap and established learning culture, aligning team on best practices for knowledge share & collaboration with internal & external partners, with goal to action upon customer feedback.

    • Vice President ➝ Divisional Merchandise Manager: Women’s Shoes
      • 2014 - 2019

      Rallied cross-functional teams and all store associates behind vision for designer shoe category dominance. Leveraged and grew 10022-SHOE brand into new store formats. Tapped to lead omnichannel merger of buying divisions post HBC acquisition.Annual Sales $425M |Direct Reports: 5 | Indirect Reports 17 • Grew category +13% - from $375M to $425M - and increased category rank to #2 from #3 within enterprise, accounting for 15% vs prior 12% of total company’s business. • Pioneered 10022-SHOE redesign, establishing branded shops, raising target for exclusive merchandise, and integrating customer repair services in-house at flagship. Created store format and playbook for roll-out to competitive trade markets. • Improved customer experience by converting store switchboard into a service & selling center, creating additional revenue opportunity of $1M annually. Implemented RFID technology to enhance product discovery, achieving 100% display compliance. • Saved enterprise $1M per season by identifying opportunity to recoup profit through new markdown & pricing cadence. Led execution for all merchant and store operation teams. • De-escalated potential litigation by earning trust of unionized sales associates and instituting strategic collaboration on assortments, empowering associates to shape their future earnings.

    • United States
    • Retail
    • 300 - 400 Employee
    • Divisional Merchandise Manager ➝ Ready-To-Wear + Designer Boutique
      • 2013 - 2014

      Owned the women’s contemporary RTW category on-line, growing annual sales to $300M with +25 bps margin improvement, spearheading growth strategies and renegotiating more favorable vendor agreements. Annual Sales $300M |Direct Reports: 4 | Indirect Reports: 12 • Expanded apparel category sales 15% by increasing matrix of designer brands and elevating assortment to appeal to broader customer base. Established new partnerships with premier brands such Stella McCartney, Jacquemus, & Aquazzura. • Leveraged industry expertise to educate and empower Buyers & Planners to negotiate more favorable vendor agreements, resulting in GM improvement +50bps to annual plan. • Enhanced customer experience + increased conversion by revamping editorial process to ensure featured product availability.

    • United States
    • Retail
    • 700 & Above Employee
    • Buyer & Planner, Women's Apparel
      • 2001 - 2006

      Graduate of MBA Accelerated Training Program. Promoted into various roles within buying & planning for contemporary RTW, private label, and women's outerwear. Awarded "Best Merchandised Retailer" for women's coats by Outerwear Magazine. Graduate of MBA Accelerated Training Program. Promoted into various roles within buying & planning for contemporary RTW, private label, and women's outerwear. Awarded "Best Merchandised Retailer" for women's coats by Outerwear Magazine.

    • United States
    • Personal Care Product Manufacturing
    • 700 & Above Employee
    • MBA Marketing Intern
      • Jun 2000 - Aug 2000

      Assisted Brand Manager on pre-launch activity, market positioning, & diligence for new line of lipstick. Responsible for analyzing and advising on weekly market-share of Revlon's lip category & promotional activity amongst competitive landscape. Assisted Brand Manager on pre-launch activity, market positioning, & diligence for new line of lipstick. Responsible for analyzing and advising on weekly market-share of Revlon's lip category & promotional activity amongst competitive landscape.

    • United States
    • Personal Care Product Manufacturing
    • 1 - 100 Employee
    • MBA Intern
      • Oct 1999 - Mar 2000

      Contributed to original launch of Prada Skincare, the luxury brand's first foray into beauty, with a capsule collection of innovative, single-use face & lip treatments. Advised product category expansion & pricing opportunities based on analysis of product & channel performance. Contributed to original launch of Prada Skincare, the luxury brand's first foray into beauty, with a capsule collection of innovative, single-use face & lip treatments. Advised product category expansion & pricing opportunities based on analysis of product & channel performance.

    • United States
    • Financial Services
    • 700 & Above Employee
    • International Business Development Associate
      • 1996 - 1999

      Spearheaded new business development opportunities for individual investors in Latin America and Japan. Managed team responsible for Product Development and Marketing to determine market-entry strategy in Bolivia, Chile, Colombia, Mexico, Peru, and Japan. Spearheaded new business development opportunities for individual investors in Latin America and Japan. Managed team responsible for Product Development and Marketing to determine market-entry strategy in Bolivia, Chile, Colombia, Mexico, Peru, and Japan.

    • Financial Services
    • 700 & Above Employee
    • Portfolio Manager Assistant
      • Jul 1995 - Oct 1996

      Assisted in investment management of personal funds for bank's international, high-net worth clients. Responsibilities included determining appropriate asset allocation for client portfolios, executing trades, and analyzing portfolio performance versus established benchmarks. Assisted in investment management of personal funds for bank's international, high-net worth clients. Responsibilities included determining appropriate asset allocation for client portfolios, executing trades, and analyzing portfolio performance versus established benchmarks.

Education

  • Columbia Business School
    Master of Business Administration - MBA
  • Columbia Business School
    Executive Education, Digital Marketing Strategy
  • Dartmouth College
    Bachelor of Arts - BA, Anthropology & Asian Studies Major.
  • Phillips Exeter Academy
    Bachelor's degree

Community

You need to have a working account to view this content. Click here to join now