Experience

Dutch Spices

• Netherlands
• Food and Beverage Manufacturing
• 1 - 100 Employee

• Marketing Advisor

  • Mar 2012 - Present

  Everyone - either with or without a food allergy - will have the opportunity to enjoy wide ranges of tasty and healthy food. That’s our dream: food for everybody. Dutch Spices is the first company in Europe to produce the most tasteful herbs & spices blends, marinades and sauces safe of 24 allergens. The 24 allergens are not used as an ingredient and they will not be present via cross-contamination either, conform the VITAL system. By controlling the supply chain and the unique warehouse and production facilities, Dutch Spices makes it possible to offer this exceptional range of products (combined with the allergen management system; VITAL 2.0). Dutch Spices offers tastful solutions for the food industry, foodservice, craft industry and consumers (www.simplyspices.nl). Show less



AkzoNobel

• Netherlands
• Chemical Manufacturing
• 700 & Above Employee

• Global Product Manager AGRI

  • Feb 2008 - Jun 2011

  Responsable for all marketing activities of AkzoNobel for the A brand (KNZ salt & mineral licks) worldwide. Translating the global sBU objectives into strategic marketing plans and responsible for the implementation of marketing activities in the assigned categories. Ambitious to achieve (team) goals. Responsible for profitability of product portfolio. I started as PM for South Europe, since January 2010 the reponsability extended to world wide. Responsable for all marketing activities of AkzoNobel for the A brand (KNZ salt & mineral licks) worldwide. Translating the global sBU objectives into strategic marketing plans and responsible for the implementation of marketing activities in the assigned categories. Ambitious to achieve (team) goals. Responsible for profitability of product portfolio. I started as PM for South Europe, since January 2010 the reponsability extended to world wide.



Koninklijke Euroma BV

• Netherlands
• Food Production
• 200 - 300 Employee

• Senior Product Manager (Retail & Foodservice)

  • Aug 2006 - 2007

  Development and implementation of the marketing plan in the assigned category of seasonings (herbs, spices, soups, dressings) in the retail market (The Netherlands and Ireland). Responsible for volume and sales development via implementation of value concepts, resulted in expanding market share of private labels and brand. Close cooperation with R&D, sales, planning, logistic, purchasing, customers, external agencies etc. Developed experiences in product management. Some examples: for several retailers the introduction of private labels like soup in pouches, dry mixes, chilled dressings and meal packs. Show less



Danone

• France
• Food and Beverage Manufacturing
• 700 & Above Employee

• Senior Brand Manager (Clinical Division)

  • Aug 2000 - Aug 2006

  During these years I was responsable for several product-markt-combination (Clinical Division) in the Netherlands. Development and implementation of the marketing plans for the assigned categories in the Netherlands. Conducting the category teams to ensure the right execution of the marketing plans and to achieve the goals (budget, communication, sales targets etc.). Active participation in international project groups and market research. In 2002 a combination of a marketing & sales job (for eight months) to ‘test’ a new market approach that ended successfully and is therefore implemented in the organization. Developed experiences in brand management. Show less



Milupa BV

• Leidschendam

• Nutritional support (infant milk nutrition)

  • Aug 1998 - Dec 1999

  Organize (in a new company) service-providing tools for customers and professionals. Development of communication materials like brochures, newsletters and website. Organization and participation on fairs. Develop presentations for sales and educate them about new product introductions. Organize (in a new company) service-providing tools for customers and professionals. Development of communication materials like brochures, newsletters and website. Organization and participation on fairs. Develop presentations for sales and educate them about new product introductions.