Experience

Boeh Agency

• United States
• Marketing Services
• 1 - 100 Employee

• President and CEO

  • Jun 2012 - Present

  Philadelphia, Pennsylvania, United States Are you a sales and marketing leader for a large company in the water industry with an excellent – but overtaxed – marketing team? Perhaps you’re a small start-up trying to grab some attention for your groundbreaking new technology. Or maybe you simply have a lot of marketing needs, but don’t know where to start. And you just don’t have the resources to staff a full-time marketing communications professional. We can help. www.boehagency.com



MIOX Corporation

• Marketing Communications Manager

  • Jun 2008 - Jun 2012

  Albuquerque, NM (worked remotely from Philadelphia area) Global marketing responsibility for greentech water disinfection company. Marketing communications: Wrote, edited, placed, and tracked success of press releases and editorials into water industry and national-scope media. More than tripled number of press releases distributed and increased targeted distribution list: both resulted in significantly increased PR coverage. Developed online and print advertising strategy. Designed and developed content. Developed corporate video and… Show more Global marketing responsibility for greentech water disinfection company. Marketing communications: Wrote, edited, placed, and tracked success of press releases and editorials into water industry and national-scope media. More than tripled number of press releases distributed and increased targeted distribution list: both resulted in significantly increased PR coverage. Developed online and print advertising strategy. Designed and developed content. Developed corporate video and co-branded video with key strategic partner. Created and translated new marketing material for key international markets. Emphasis on generating leads for sales channels. Sales leads increased 300% over prior year. Website: Launched new website including developing new design, copywriting, and developing a search engine optimization strategy. Increased traffic 200% over prior year. New SEO efforts directly attributed to multiple $multi-million sales leads within 3 months of launch. Customer advocacy: Developed customer advocacy program to better understand customer needs and drivers, establish metrics, and recommended strategies to meet market expectations. Messaging: Initiated global messaging platform, designed new collateral, presentations, and marketing materials to reinforce messaging in targeted vertical markets and core applications. Product launch: Developed and implemented marketing strategy to bring two new products to market. Tradeshows: Responsible for all aspects of both domestic and international tradeshow strategy and management. Sales support: Responsible for all sales support including lead generation and management, presentation and collateral material development. Social media: Initiated presence on Twitter; Facebook; LinkedIn; increased corporate focus on online/social media marketing. Budget: Managed corporate global marketing plan within budget. Show less



Severn Trent Services

• United Kingdom
• Facilities Services
• 1 - 100 Employee

• Marketing Communications Manager

  • Jan 2000 - Jun 2008

  Fort Washington, Pennsylvania Created, implemented, and directed all aspects of marketing communication strategy for a $600 million global water technology and services company. Developed and managed external communications programs: Website, E-newsletter, Advertising, Editorial, Press Releases, Digital Mailers, Digital Corporate Catalog, Tradeshow Management, Annual Report, Corporate DVD. Developed and managed internal communications to 4,000 employees: Internal Newsletter, Graphic Standards, Intranet… Show more Created, implemented, and directed all aspects of marketing communication strategy for a $600 million global water technology and services company. Developed and managed external communications programs: Website, E-newsletter, Advertising, Editorial, Press Releases, Digital Mailers, Digital Corporate Catalog, Tradeshow Management, Annual Report, Corporate DVD. Developed and managed internal communications to 4,000 employees: Internal Newsletter, Graphic Standards, Intranet, Promotional Goods, Corporate Guide Show less


The Capital Controls Group
• Mergers and Acquisitions Coordinator

  • Jan 1998 - Jan 2000