Bethany Brown
Senior Direct Marketing Officer at CBM UK- Claim this Profile
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Bio
Experience
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CBM UK
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United Kingdom
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Non-profit Organizations
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1 - 100 Employee
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Senior Direct Marketing Officer
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Feb 2023 - Present
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Marketing Executive
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Dec 2020 - Feb 2023
Coordinate and deliver significant direct marketing programme and carry out fundraising campaigns for cash appeals, church fundraising, high-value donors, legacy fundraising and supporter acquisition. Work using multiple channels including direct mail, magazine inserts, press advertising, online, email and telephone. Supporter cultivation- Manage and coordinate cultivation and church fundraising communications, through direct mail appeals and newsletters and to existing supporters, with the aim of maximising unrestricted net income.Acquisition and stewardship- Campaign manage agreed acquisition appeals to deliver a comprehensive recruitment, welcome, and stewardship programme to recruit and retain long-term supporters.Use CRM database system for campaign analysis and to facilitate data collection. Show less
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Arthur Rank Hospice Charity
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United Kingdom
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Hospitals and Health Care
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1 - 100 Employee
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Community Fundraiser
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Oct 2019 - Dec 2020
To increase the contributions of individuals and groups by building relationships and exploring new fundraising opportunities from various sources. Motivate, facilitate and support existing and new supporters to maximise the funds they raise. To develop and organise fundraising initiatives such as Christmas Tree Recycling. To nurture strong relationships and manage Charity of the Year partnerships with community groups, sporting organisations and businesses. Raise awareness of the Charity by developing and delivering talks and presentations in the community. Recruit, organise and manage volunteers to carry out various functions and support our fundraising activities and events. Manage and update databases to record donor contact and information. Show less
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Learning Support Assistant
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Jan 2015 - Jul 2019
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Manager and Social Media Coordinator
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Jan 2012 - Jan 2015
Producing and competing horses in British Eventing and at International level, for owners and clients. Has included working as part of two Olympic Event Rider teams, where standards of excellence are paramount. Setting up and maintaining a professional and progressive social media presence, using platforms such as Facebook and Twitter. Attracting sponsorship and support from reputable companies, owners and local businesses. Experience of competition reporting for newspapers and third-party websites. Show less
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Education
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The Open University
Bachelor of Arts - BA, English Language and Literature -
Saffron Walden County High School
3 A-levels in English Language, Geography and Health & Social Care -
Saffron Walden County High School
11 GCSEs (A*-C) including Mathematics and English