Proposals Product Specialist

• Jun 2023 - Present

Digital Marketing Specialist / Project Manager

• Jul 2020 - Present

• Lead and consult small business CEOs on methods to boost digital marketing footprint • Design and edit graphic and video content for various social media channels • Audit social media platforms monthly and brief CEOs on best digital marketing practices monthly • Design and manage monthly editorial and posting calendars for various clients • Lead and consult small business CEOs on methods to boost digital marketing footprint • Design and edit graphic and video content for various social media channels • Audit social media platforms monthly and brief CEOs on best digital marketing practices monthly • Design and manage monthly editorial and posting calendars for various clients

Creative Operations Specialist

• Dec 2021 - Jan 2023

•Managed the production of over 50 campaigns from planning to launch each quarter leading to 90% on-time campaign launch rate •Collaborated cross-functionally with over 20 internal and external stakeholders across sales, product, and marketing to drive B2B SaaS business bookings•Owned project management stacks including Airtable and Basecamp and created enablement material which led to 70% adoption rate •Constructed Airtable calendar to mark all client and marketing occasions- received positive feedback from client success team on dedication to strengthening marketing and client success relationship Show less

Creative Marketing Brand Strategist

• Jun 2021 - Dec 2021

•Audited design team practices and implemented an agile production system to reduce 10% of production time•Assessed and analyzed customer accounts on Salesforce CRM, improving product messaging by 20% and increased customer targeting methods by 50%•Led bi-weekly alignment meetings to keep track of project timelines and asset deliverables leading to 90% of projects launched on time

Communications Associate/Digital Marketing Specialist

• May 2020 - Dec 2021

• Design and maintain website on a weekly basis • Establish best practices for marketing small businesses and IT consulting firms • Work closely with the CEO and company in various market and SEO research to enhance visibility on Google webpages • Design and maintain website on a weekly basis • Establish best practices for marketing small businesses and IT consulting firms • Work closely with the CEO and company in various market and SEO research to enhance visibility on Google webpages

Brand Strategist

• Jan 2021 - Oct 2021

•Created brand guideline collateral using Canva & communicated updates weekly with CEO and agencies through Asana •Launched and grew five social media communities including LinkedIn, Twitter, Instagram with engagement growth 20% higher than previous year •Executed agency and brand partnerships to increase brand visibility on social media by 30% •Performed market research and competitive analysis to penetrate into new market segments •Created brand guideline collateral using Canva & communicated updates weekly with CEO and agencies through Asana •Launched and grew five social media communities including LinkedIn, Twitter, Instagram with engagement growth 20% higher than previous year •Executed agency and brand partnerships to increase brand visibility on social media by 30% •Performed market research and competitive analysis to penetrate into new market segments

IRTS Summer Fellow

• Jun 2021 - Aug 2021

Marketing Intern

• Nov 2020 - Dec 2020

• Formed and created weekly emails to donors and subscribers using email marketing tools such as Constant Contact. • Coordinated, developed, and executed organizations “End-of-the-Year” social media campaign • Designed organizations “End-of-the-Year” fundraiser graphic • Expanded organizations digital reach on platforms such as Facebook and Instagram • Created high-impact messaging for all marketing media, contributing to a fundraising increase of 10% • Formed and created weekly emails to donors and subscribers using email marketing tools such as Constant Contact. • Coordinated, developed, and executed organizations “End-of-the-Year” social media campaign • Designed organizations “End-of-the-Year” fundraiser graphic • Expanded organizations digital reach on platforms such as Facebook and Instagram • Created high-impact messaging for all marketing media, contributing to a fundraising increase of 10%

Social Media Manager

• Jan 2019 - Jul 2020

•Oversaw marketing division to develop over 50 multi-platform campaigns on Instagram, Facebook, and email marketing platforms •Boosted social media following by 150% through assessment of target audience trends and A/B Testing •Prepared and analyzed campaign reports monthly to provide ongoing recommendations •Directed a creative team by facilitating multimedia production creation, copywriting, and overseeing film productions •Oversaw marketing division to develop over 50 multi-platform campaigns on Instagram, Facebook, and email marketing platforms •Boosted social media following by 150% through assessment of target audience trends and A/B Testing •Prepared and analyzed campaign reports monthly to provide ongoing recommendations •Directed a creative team by facilitating multimedia production creation, copywriting, and overseeing film productions

Dance Program Director

• Sep 2019 - May 2020

•Presided over 20 pre-professional division dancers to curate three performance experiences •Created and a managed program budget of ~$3,000 with assistance from department lead •Developed core program offering giving students written and performance opportunities to develop mastery •Presided over 20 pre-professional division dancers to curate three performance experiences •Created and a managed program budget of ~$3,000 with assistance from department lead •Developed core program offering giving students written and performance opportunities to develop mastery

Health Insurance Specialist Intern

• Jan 2019 - May 2019

•Conducted Medicare Administrative Contractor (MAC) information research for the Division of Provider Information Planning & Development management and Provider Communications Group front office •Aided in pilot testing teams to ensure the quality of provider web-based training (WBT’s) •Evaluated the agency’s continuing education information and data on agency webpages and propose efficient webpage changes •Conducted marketing research using Google Analytics to assess the use and efficiency of MLN educational videos Show less

Marketing Specialist

• Sep 2018 - Jan 2019

•Assisted studio owner and team members in effectively and efficiently marketing to parents and students in Howard and Carroll County Maryland •Marketing specialist for social media platforms such as Instagram, Facebook, and Twitter •Collaborated with a team to create and post graphics on social media sites •Assisted studio owner and team members in effectively and efficiently marketing to parents and students in Howard and Carroll County Maryland •Marketing specialist for social media platforms such as Instagram, Facebook, and Twitter •Collaborated with a team to create and post graphics on social media sites

Pathways Trainee

• Jun 2018 - Aug 2018

•Worked on front office and division projects: reviewed and made suggestions to Statements of Work, standard operating procedures, and tracked litigation holds •Documented and tracked Medicare Administrative Contractor (MAC) performance reports for the MAC Contracting Officer’s Representatives (COR’S) with excel files •Independently initiated activities such as multiple networking sessions to engage Pathways Interns across the agency •Worked on front office and division projects: reviewed and made suggestions to Statements of Work, standard operating procedures, and tracked litigation holds •Documented and tracked Medicare Administrative Contractor (MAC) performance reports for the MAC Contracting Officer’s Representatives (COR’S) with excel files •Independently initiated activities such as multiple networking sessions to engage Pathways Interns across the agency

Community Center Assistant

• Aug 2016 - May 2017

•Carried out the vision of Towson University’s Residence Life by ensuring the safety of residents, verifying that they lived in the building, and checking in guests when necessary •Responsible for addressing residents’ concerns, keeping track of keys, and answering university questions •Assisted in various administrative duties such as move in / move out procedures •Carried out the vision of Towson University’s Residence Life by ensuring the safety of residents, verifying that they lived in the building, and checking in guests when necessary •Responsible for addressing residents’ concerns, keeping track of keys, and answering university questions •Assisted in various administrative duties such as move in / move out procedures

Administrative Admin I/Researcher

• Jul 2015 - Aug 2015

•Researched up to seven years back, hundreds of nonprofit organizations competing for a Bank of America grant and complied findings on Excel •Participated in team research to relay the information to the project manager •Researched up to seven years back, hundreds of nonprofit organizations competing for a Bank of America grant and complied findings on Excel •Participated in team research to relay the information to the project manager

Research Intern

• May 2015 - May 2015

•Assisted immigration analyst on research projects on immigration policy •Conducted daily research on birthright citizenship debate in relation to the Fourteenth Amendment •Assisted immigration analyst on research projects on immigration policy •Conducted daily research on birthright citizenship debate in relation to the Fourteenth Amendment