Beth S.

Director of Marketing & Administration at Northland Business Systems
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Contact Information
us****@****om
(386) 825-5501
Location
Paducah, Kentucky, United States, US

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Bio

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5.0

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LinkedIn User

Beth is an asset to Winscribe's marketing efforts. She is highly skilled at running campaigns, coordinating events, and executing marketing plans. Beth is a valued employee and a consistent contributor to the team.

Petra Stark

I worked with Beth for several years and couldn’t think of one instance where she didn’t deliver to or above expectations. Beth is extremely reliable (aka gets the job done!) even in the most stressful of times, and even then, is happy to lend a helping hand to others if needed. She is hard-working and dedicated, shows great initiative and is always eager to learn. Beth is a self-starter and has proven this over the years with many of her incredible skills being self-taught. She demonstrates quite a unique combination of creative skills and high level of organization and attention to detail. And besides all the great job-related skills and experiences, one of the traits I’ve enjoyed the most when working with her is her great sense of humor, keeping us working together as a tight-knit team even during very stressful times. I have nothing but praise for Beth and would hire her again in a heartbeat. Whoever gets Beth to work on their team can consider themselves very fortunate!

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Experience

    • Director of Marketing & Administration
      • Nov 2021 - Present
    • Software Development
    • 1 - 100 Employee
    • Director of Marketing & Administration
      • Nov 2021 - Present
    • United States
    • Software Development
    • 1 - 100 Employee
    • Director of Marketing & Administration
      • Apr 2019 - Present
    • United States
    • Software Development
    • 700 & Above Employee
    • Product Solutions Marketing Specialist & APAC Marketing - Healthcare
      • May 2018 - Feb 2019

      Managed healthcare marketing programs, planning, campaign execution and budgets for the Asia-Pacific region Planned and produced product marketing programs for dictation, electronic forms and documentation workflow management software for the healthcare, legal, law enforcement and financial services markets Lead ABM and SEO digital marketing initiatives for the international healthcare marketing team Managed channel marketing programs for the Asia-Pacific region Created and managed website content, internal newsletters, email campaigns, events and digital advertisements for the Asia-Pacific region Show less

    • United States
    • Information Technology & Services
    • Global Marketing Specialist
      • Apr 2017 - May 2018

      Managed company websites, social media accounts (LinkedIn, YouTube and Twitter) and blog postsCreated and managed print and digital assets, including advertisements, brochures, HTML email campaigns and bannersManaged internal, channel, customer and public/PR communicationsSpearheaded US and Asia-Pacific regional marketing planning, programs, events and budgets and assisted planning and execution of UK marketing initiativesDeveloped customer references and created case studies/testimonialsManaged US and Asia-Pacific channel marketing programsConducted customer, channel and market research surveys and analyzed and prepared reportsCo-lead two successful corporate re-branding campaigns Show less

    • Marketing Executive
      • Nov 2007 - Aug 2017

      Contributed to company website content, social media accounts (LinkedIn, YouTube and Twitter) and blog postsCreated and managed print and digital assets, including advertisements, brochures, HTML email campaigns and bannersCreated sales support collateral and templatesManaged US channel, customer and public/PR communicationsManaged US regional marketing planning, programs, events and budgetsDeveloped customer references and created case studies/testimonialsManaged US channel marketing programsConducted US customer, channel and market research surveys and analyzed and prepared reports Show less

    • United States
    • Law Enforcement
    • 1 - 100 Employee
    • Wildlife Habitat Biologist
      • Oct 2005 - Oct 2006

      Prepared conservation plans for private landowners Prepared state wildlife and wildlife habitat management guides Created and maintained PGC CREP and Wildlife Habitat Management webpages on the PGC website Analyzed data and prepared reports on state CREP plans Co-managed state public access programs Assisted in the preparation of state and federal grant applications Performed research on native grassland vegetation and small mammals Managed and maintained geodatabases of conservation areas in Pennsylvania Member of the Pennsylvania Prescribed Fire Committee Member of the Pennsylvania CREP Outreach Committee Show less

Education

  • Murray State University
    Graduate Studies, Biology, General
    2002 - 2005
  • Juniata College
    B.S., Coservation Science & Zoology
    1998 - 2002
  • College of the Atlantic
    Undergraduate Studies, Human Ecology
    2000 - 2001
  • Greater Nanticoke Area HS
    1994 - 1998

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