Experience

Basic Space

• Mexico
• Advertising Services
• 1 - 100 Employee

• Content Manager / Copywriter

  • Mar 2021 - Present

  Lead Social Media strategy planning, campaign launch and landing. Acquisition of 4 new clients for agency through creative Marketing/Sales Pitch development. Led a creative team to deliver successful product launches for 4 brands. Constant community growth for clients and 20% lead increase through market research, analysis and insight development applied to campaigns. Clients: MetaMap, Gina Diez Barroso, Vemo, Restaurante Galea, Skin Bliss, Miguel Torena Estudio. Lead Social Media strategy planning, campaign launch and landing. Acquisition of 4 new clients for agency through creative Marketing/Sales Pitch development. Led a creative team to deliver successful product launches for 4 brands. Constant community growth for clients and 20% lead increase through market research, analysis and insight development applied to campaigns. Clients: MetaMap, Gina Diez Barroso, Vemo, Restaurante Galea, Skin Bliss, Miguel Torena Estudio.



Pura Vida

• Lead Project Manager

  • May 2019 - Present

  Project Manager for music events at Terraza Pura Vida and Red Room Night Club. Internal coordination of operation team to ensure correct execution of events. Reduced operational and event costs 25% by negotiating pricing and fees. Location Scouting and budget adjustments according to expected number of attendees. Project Manager for music events at Terraza Pura Vida and Red Room Night Club. Internal coordination of operation team to ensure correct execution of events. Reduced operational and event costs 25% by negotiating pricing and fees. Location Scouting and budget adjustments according to expected number of attendees.



Archipiélago

• México

• Senior Content Manager / Copywriter

  • Feb 2019 - Apr 2020

  Google Ads strategy planning, launch and landing for in-house produced events and brands. Media buyer for music festival ticket sales, with 3 sold out events for over 6,000 attendees. 50% increase in social media followers and 30% in interaction for in-house brands through digital strategy development. Projects: Festival Trópico, Festival RadioBosque, Restaurante Los Cancinos, La Zaranda Miravalle, Leonor, Café Paraíso. Google Ads strategy planning, launch and landing for in-house produced events and brands. Media buyer for music festival ticket sales, with 3 sold out events for over 6,000 attendees. 50% increase in social media followers and 30% in interaction for in-house brands through digital strategy development. Projects: Festival Trópico, Festival RadioBosque, Restaurante Los Cancinos, La Zaranda Miravalle, Leonor, Café Paraíso.



Wulf Media

• Advertising Services
• 1 - 100 Employee

• Digital Content Manager

  • Jul 2016 - Feb 2019

  Content planning and development. Event coverage, photography and blog post article creation for clients. Graphic design for social media content. Clients: Rosetta Restaurante Panaderia, Distrito Global, Carnaval de Bahidorá, IUSASOL, Restaurante Lardo, fLash Serum. Content planning and development. Event coverage, photography and blog post article creation for clients. Graphic design for social media content. Clients: Rosetta Restaurante Panaderia, Distrito Global, Carnaval de Bahidorá, IUSASOL, Restaurante Lardo, fLash Serum.



Tal Cual Natural

• Branding

  • Feb 2015 - Feb 2016

  Branding development for 10 products in 3 categories. Market research, analysis and insight development. Public Relations and Point Of Purchase strategy development. Sales and lead acquisition. Branding development for 10 products in 3 categories. Market research, analysis and insight development. Public Relations and Point Of Purchase strategy development. Sales and lead acquisition.



Metadata

• Customer Relationship Manager

  • Feb 2015 - Apr 2015

  Festival Audiovisual organizado por los estudios de producción Metanoia y Cuatroveinte. Estrategia de posicionamiento y manejo de redes sociales. Análisis de audiencia e insights. Manejo de relaciones públicas y patrocinadores. Festival Audiovisual organizado por los estudios de producción Metanoia y Cuatroveinte. Estrategia de posicionamiento y manejo de redes sociales. Análisis de audiencia e insights. Manejo de relaciones públicas y patrocinadores.



Mexiro

• Mexico
• Civic and Social Organizations
• 1 - 100 Employee

• Community Manager

  • Oct 2013 - Jul 2014

  Diseño de comunicación visual como posters y gifs para eventos, pláticas y conferencias organizados por la empresa. Estrategia de promoción para eventos. Manejo de redes sociales. Diseño de comunicación visual como posters y gifs para eventos, pláticas y conferencias organizados por la empresa. Estrategia de promoción para eventos. Manejo de redes sociales.