Bengt Lundell
Sales and Marketing Director at Martinsson Elektronik AB- Claim this Profile
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Bio
Mikael Brekh
It has been a privilege to work with Bengt for the last five years. Our business relationship has gone from direct managíng Bengt to both general colleague and co-member in different projects at Komplett AB. It is very easy to give Bengt my very best recommendations as he has so many strenghts. A high level of know-how and understandning of the mechanisms in the sales- and marketing area and a drive and positive attitude that pushes him, his team our fellow colleagues to their maximum potential.
Magnus Gerdin
Bengt is a very good employee, colleague, boss and coach. Bengt is always an exhilarating mood which can turn most of those who for some reason have a bad day. Bengt possess both strategic, tactical and operational sales and marketing skills and can easily switch between strategic progress plans to the operational coach-selling roles in the organization. Bengt seems best under clear objectives which he alone with the department can form their own plans for achieving their goals.
Mikael Brekh
It has been a privilege to work with Bengt for the last five years. Our business relationship has gone from direct managíng Bengt to both general colleague and co-member in different projects at Komplett AB. It is very easy to give Bengt my very best recommendations as he has so many strenghts. A high level of know-how and understandning of the mechanisms in the sales- and marketing area and a drive and positive attitude that pushes him, his team our fellow colleagues to their maximum potential.
Magnus Gerdin
Bengt is a very good employee, colleague, boss and coach. Bengt is always an exhilarating mood which can turn most of those who for some reason have a bad day. Bengt possess both strategic, tactical and operational sales and marketing skills and can easily switch between strategic progress plans to the operational coach-selling roles in the organization. Bengt seems best under clear objectives which he alone with the department can form their own plans for achieving their goals.
Mikael Brekh
It has been a privilege to work with Bengt for the last five years. Our business relationship has gone from direct managíng Bengt to both general colleague and co-member in different projects at Komplett AB. It is very easy to give Bengt my very best recommendations as he has so many strenghts. A high level of know-how and understandning of the mechanisms in the sales- and marketing area and a drive and positive attitude that pushes him, his team our fellow colleagues to their maximum potential.
Magnus Gerdin
Bengt is a very good employee, colleague, boss and coach. Bengt is always an exhilarating mood which can turn most of those who for some reason have a bad day. Bengt possess both strategic, tactical and operational sales and marketing skills and can easily switch between strategic progress plans to the operational coach-selling roles in the organization. Bengt seems best under clear objectives which he alone with the department can form their own plans for achieving their goals.
Mikael Brekh
It has been a privilege to work with Bengt for the last five years. Our business relationship has gone from direct managíng Bengt to both general colleague and co-member in different projects at Komplett AB. It is very easy to give Bengt my very best recommendations as he has so many strenghts. A high level of know-how and understandning of the mechanisms in the sales- and marketing area and a drive and positive attitude that pushes him, his team our fellow colleagues to their maximum potential.
Magnus Gerdin
Bengt is a very good employee, colleague, boss and coach. Bengt is always an exhilarating mood which can turn most of those who for some reason have a bad day. Bengt possess both strategic, tactical and operational sales and marketing skills and can easily switch between strategic progress plans to the operational coach-selling roles in the organization. Bengt seems best under clear objectives which he alone with the department can form their own plans for achieving their goals.
Experience
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Martinsson Elektronik AB
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Sweden
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Appliances, Electrical, and Electronics Manufacturing
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1 - 100 Employee
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Sales and Marketing Director
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Apr 2015 - Present
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Sales Manager
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Jan 2014 - Present
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Product Manager
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Mar 2012 - Dec 2013
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Svensk Hemmamiljö AB
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Kungsbacka
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Owner
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Sep 2010 - Dec 2013
VD VD
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Sales Manager
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Aug 2007 - Jan 2012
Developed a new sales organization in Gothenburg Strong increase in sales and gross margin to Large Account Develop a positioning strategy for B2B Implemented CRM system for B2B Large Account Develops specifications for online shopping Develops product line for B2B Developed a new sales organization in Gothenburg Strong increase in sales and gross margin to Large Account Develop a positioning strategy for B2B Implemented CRM system for B2B Large Account Develops specifications for online shopping Develops product line for B2B
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Komplett Group
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Norway
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Consumer Electronics
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200 - 300 Employee
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Sales Manager
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2006 - 2007
Develops a marketing plan for B2B in Sweden and Norway Organized and increased sales to B2B Develops a marketing plan for B2B in Sweden and Norway Organized and increased sales to B2B
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Siemcenter AB
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IT Services and IT Consulting
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1 - 100 Employee
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Sales Manager
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2002 - 2006
Owner Owner
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Crest Computer Sweden AB
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Stockholm, Sweden
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Country Manager
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1999 - 2002
Strategy and tactics in the sale of the Swedish B2B market With a new PC brand, we increased sales in a severe recession Strategy and tactics in the sale of the Swedish B2B market With a new PC brand, we increased sales in a severe recession
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Desknet Datateknik AB
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Stockholm, Sweden
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Business Area Manager
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1994 - 1999
Owner Built up the business, IT products and product-related services Owner Built up the business, IT products and product-related services
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Education
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1989 - 1991
IHM Business School
DIHM, Marketing, Marketing -
1984 - 1985
Economic High School
Komvux Kungsbacka, Economics, Gymnasieekonom
Community
