Experience

EarlySight

• Switzerland
• Medical Device
• 1 - 100 Employee

• Global Head of Business Development, Sales and Marketing

  • Jun 2021 - Present

  Geneva, Switzerland



OftalMedica

• Italy
• Medical Equipment Manufacturing
• 1 - 100 Employee

• Chief Executive Officer & Fouder

  • 2000 - Present

  Responsible for managing entire sales, marketing, operations, for OftalMedica, a leading ophthalmic surgical and diagnostic device distributor in Italy. Sourced and negotiated contracts with new suppliers, developed and managed relationships with KOL’s. Distributed phaco emulsification equipment, vitrectomy equipment, intraocular lenses, viscoelastics, surgical instruments, retinal lasers, yag lasers, SLT lasers, excimer lasers, femtosecond lasers, lasik lasers, diagnostic equipment and… Show more Responsible for managing entire sales, marketing, operations, for OftalMedica, a leading ophthalmic surgical and diagnostic device distributor in Italy. Sourced and negotiated contracts with new suppliers, developed and managed relationships with KOL’s. Distributed phaco emulsification equipment, vitrectomy equipment, intraocular lenses, viscoelastics, surgical instruments, retinal lasers, yag lasers, SLT lasers, excimer lasers, femtosecond lasers, lasik lasers, diagnostic equipment and other ophthalmic devices manufactured by Avedro, Avellino, Diopsys Eyetronic, Ellex, Excelsius Medical, Haag-Streit, Nova-Eye, Katena, Kowa, Quest Medical, Stereo Optical, Volk Optical, and VRMagic, along with other ophthalmic device manufacturers (OPTOS, OD-OS and iScience). Distributed products to Ophthalmologists, Optometrists, Cataract Surgeons, Lasik Surgeons, Refractive Surgeons, Glaucoma Surgeons, Corneal Surgeons, and Retinal / Vitreoretinal Surgeons in the Hospital, Clinic and Physician Office markets throughout Italy. • Grew business from $550K to over $6M • Grew company from 3 to 12 employees • Distributor of the Year, 2019, Ellex • Distributor of the Year, 2019, Haag-Streit • Best Distributor in the World, 2015, 2018, Ellex • Outstanding marketing Award, 2011, Ellex • Best New Distributor Award, 2009, Ellex • Grateful Appreciation of Dedicated Sales and Service Award, Stereo Optical / Essilor, 2009

• Director of Sales and Marketing

  • 1997 - 2000

  Responsible for managing 10 direct sales representatives who sold the complete line of ophthalmic diagnostic, surgical and interventional ophthalmic instruments and capital equipment manufactured by Bausch & Lomb (B&L), Dutch Ophthalmic (DORC), Becton Dickenson (BD), FCI, Heidelberg Engineering, Kowa, Optikon, and Quantel Medical to Ophthalmologists, Optometrists, Cataract Surgeons, Lasik Surgeons, Refractive Surgeons, Corneal Surgeons, Vitreoretinal Surgeons in the Acute Care Hospital, Clinic… Show more Responsible for managing 10 direct sales representatives who sold the complete line of ophthalmic diagnostic, surgical and interventional ophthalmic instruments and capital equipment manufactured by Bausch & Lomb (B&L), Dutch Ophthalmic (DORC), Becton Dickenson (BD), FCI, Heidelberg Engineering, Kowa, Optikon, and Quantel Medical to Ophthalmologists, Optometrists, Cataract Surgeons, Lasik Surgeons, Refractive Surgeons, Corneal Surgeons, Vitreoretinal Surgeons in the Acute Care Hospital, Clinic and Physician Office markets throughout central and northern Italy.

• Sales Representative

  • 1994 - 1997

  Responsible for selling complete line of ophthalmic diagnostic and surgical products manufactured by Bausch & Lomb (B&L), Becton Dickenson (BD), Dutch Ophthalmic (DORC), Heidelberg Engineering, Kowa, Optikon, FCI, and Quantel Medical, to Ophthalmologists, Optometrists, Cataract Surgeons, Lasik Surgeons, Refractive Surgeons, Corneal Surgeons, Vitreoretinal Surgeons and Glaucoma Surgeons in the Hospital, Clinic and Physician Office markets throughout central Italy.



Avellino

• United States
• Biotechnology
• 1 - 100 Employee

• Shareholder

  • Apr 2021 - Present



Avellino

• United States
• Biotechnology
• 1 - 100 Employee

• VP, International Sales & Marketing

  • Aug 2018 - Dec 2020

  Responsible for international sales, marketing and business development activities for the Universal Test for CD or Corneal Dystrophies, and the initial product launch for Avagen, a genetic testing procedure for Keratoconus risk score. Introduced Avellino products to over 50 countries in Europe, Middle East, South America, Australia, Canada and South Asia. Established and negotiated distribution agreements with over 30 exclusive distributors who sell to Ophthalmologists, Lasik Surgeons… Show more Responsible for international sales, marketing and business development activities for the Universal Test for CD or Corneal Dystrophies, and the initial product launch for Avagen, a genetic testing procedure for Keratoconus risk score. Introduced Avellino products to over 50 countries in Europe, Middle East, South America, Australia, Canada and South Asia. Established and negotiated distribution agreements with over 30 exclusive distributors who sell to Ophthalmologists, Lasik Surgeons, Refractive Surgeons, Corneal Surgeons and Key Opinion Leaders in the hospital, ambulatory surgery center, physician office and clinic markets. Attended all international ophthalmic conferences, organized symposiums and trade shows. • Grew distributor network from zero to 23 • Established Avellino business in over 50 countries

• Director, International Sales & Marketing

  • Dec 2014 - Jul 2018

  Responsible for managing sales and distribution for Avellino products throughout Europe and sold to Ophthalmologists, Lasik Surgeons, Refractive Surgeons, Corneal Surgeons in the hospital, physician office and clinic markets. Attended all international ophthalmic conferences, organized symposiums and trade shows.

• Sales & Marketing, Europe

  • Oct 2013 - Nov 2014

  Responsible for managing sales and distribution for Avellino products throughout Europe and sold to Ophthalmologists, Lasik Surgeons, Refractive Surgeons, Corneal Surgeons in the hospital, physician office and clinic markets. Attended all international ophthalmic conferences, organized symposiums and trade shows.



Glaukos Corporation

• United States
• Medical Equipment Manufacturing
• 500 - 600 Employee

• Sales Manager, Europe

  • Dec 2012 - Oct 2013

  Responsible for selling the KXL System and Riboflavin, and Avedro’s corneal cross-linking system, the first FDA approved therapeutic treatment for patients with progressive Keratoconus and Corneal Ectasia following refractive surgery. Established and negotiated distribution agreements exclusive distributors throughout Central Europe, Hungary, Romania, Albania, Kosovo, Croatia the Czech Republic, Slovakia, Slovenia the Balkans and Greece. • Established Avedro business in 12 Countries… Show more Responsible for selling the KXL System and Riboflavin, and Avedro’s corneal cross-linking system, the first FDA approved therapeutic treatment for patients with progressive Keratoconus and Corneal Ectasia following refractive surgery. Established and negotiated distribution agreements exclusive distributors throughout Central Europe, Hungary, Romania, Albania, Kosovo, Croatia the Czech Republic, Slovakia, Slovenia the Balkans and Greece. • Established Avedro business in 12 Countries in Central Europe Show less