Ayoub Ben Taarit

Digital Marketing Manager at Relay Sky
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Contact Information
us****@****om
(386) 825-5501
Location
Délégation Djerba Houmet Souk, Médenine, Tunisia, TN
Languages
  • English Professional working proficiency
  • French Professional working proficiency
  • Arabic Native or bilingual proficiency

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Credentials

  • SEO
    HubSpot Academy
    Jul, 2023
    - Nov, 2024

Experience

  • Relay Sky
    • Tunisia
    • Telephone Call Centers
    • 1 - 100 Employee
    • Digital Marketing Manager
      • Apr 2023 - Present

      Assuming the role of a digital marketing manager, my central responsibility would involve devising and executing a potent digital marketing strategy to steer our business towards success. My focus would encompass meticulously planning, executing, and scrutinizing digital marketing campaigns to realize predetermined business objectives. My array of duties would encompass: * Strategic Digital Marketing Blueprint: Orchestrating the development and execution of a comprehensive digital marketing strategy to amplify our brand's presence, garner leads, and bolster overall business awareness. * Holistic Campaign Management: Strategizing and overseeing a spectrum of online marketing campaigns, encompassing realms such as paid advertising, email marketing, content dissemination, and SEO techniques. * Tailored Strategy Formulation: Crafting digital marketing frameworks in alignment with our ambitions, target audience characteristics, and the evolving trends within our market domain. * Analytical Insight Generation: Proficiently measuring, dissecting, and deciphering performance metrics derived from digital marketing campaigns. These insights would be pivotal in proposing enhancements and refinements aimed at maximizing outcomes. * Interdepartmental Synergy: Fostering seamless integration of digital marketing endeavors with our broader marketing and communication undertakings through effective coordination with cross-functional teams. * Budget Oversight and Optimization: Adroitly managing budgets and expenditures associated with digital marketing, all the while ensuring that our goals are achieved in a resource-efficient manner. * Trend Tracking and Innovation: Vigilantly monitoring industry trends to discern nascent digital marketing opportunities and endorse the integration of evolving best practices. In my capacity as a digital marketing manager, I would adopt a leadership role, collaborating seamlessly with various teams to attain our business aspirations. Show less

  • RSM
    • Djerba, Medenine, Tunisie
    • Search Engine Optimization Specialist
      • Aug 2015 - Oct 2022

      As an SEO Specialist, my role is to drive organic traffic, improve search engine rankings, and enhance the online visibility of websites. I bring a blend of technical expertise, analytical skills, and creative thinking to optimize websites for search engines while ensuring a user-friendly experience. Here's an overview of my key responsibilities and skills: * Keyword Research: I conduct thorough research to identify relevant keywords and phrases that potential customers use to search for products or services. This forms the foundation of on-page and off-page optimization strategies. * On-Page Optimization: I optimize various on-page elements, including meta tags, headers, URLs, and content. This ensures that search engines can understand the content and purpose of each page, improving its chances of ranking higher. * Content Strategy: I develop and execute content strategies that align with both user intent and search engine algorithms. This involves creating high-quality, informative, and engaging content that attracts and retains visitors. * Technical SEO: I delve into the technical aspects of a website, such as site speed, mobile-friendliness, and site architecture. By addressing technical issues, I improve the overall user experience and search engine crawlability. * Link Building: Building a network of high-quality, relevant backlinks is essential for establishing a website's authority. I strategize and execute link-building campaigns to improve domain authority and search rankings. * Local SEO: For businesses targeting local customers, I optimize the website for local search results. This includes managing online listings, generating reviews, and improving local citations. * Performance Tracking: I regularly analyze website performance using tools like Google Analytics and Search Console. By monitoring key metrics such as organic traffic, keyword rankings, and conversion rates, I refine strategies for optimal results. Show less

Education

  • Institut Supérieur de Gestion de Tunis
    Licence, Informatique
    2007 - 2011
  • IPEIB - Institut Préparatoire aux Etudes d'Ingénieurs de Bizerte
    2006 - 2007
  • Lycée Houmt-souk Djerba
    Baccalauréat, Scientifique

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