Kelsey Burns

Graphic Designer at Invest Ottawa
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Contact Information
us****@****om
(386) 825-5501
Location
Ottawa, Ontario, Canada, CA
Languages
  • English -

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Bio

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Experience

    • Canada
    • Non-profit Organizations
    • 100 - 200 Employee
    • Graphic Designer
      • Aug 2020 - Present

    • Community Engagement Specialist
      • Oct 2019 - Aug 2020

    • Marketing Services
    • 700 & Above Employee
    • Freelance Graphic Designer
      • 2013 - Present

    • Canada
    • Health and Human Services
    • 300 - 400 Employee
    • Marketing Specialist
      • Mar 2019 - Aug 2019

    • Marketing Automation Specialist
      • Mar 2019 - Aug 2019

      Mainly responsible for implementing and managing Marketo programs and email communication including (not limited to):-Growing user database by composing, designing and executing B2C email campaigns & landing pages for webinars, tradeshow/event invitations, newsletters-Creating strategies to implement email segmentation and messaging, with the ability to leverage assets and collaborate with the design team to create deliverables within campaigns and drive traffic and increase conversions-Working with Sr. MM to maintain data within a shared database for acquisition and demographic information to develop audience profiles-Develop and execute initiatives and content to improve customer engagement/retention and nurture long-term usage-Complete campaign analytics and reporting to share with the department-Assist with customer initiatives including building online communities and improving resource centers.-Work alongside a dynamic team dedicated to making a significant change in the world.

    • Advertising Services
    • 1 - 100 Employee
    • Graphic & Email Designer
      • Dec 2017 - Mar 2019

    • Canada
    • Advertising Services
    • 1 - 100 Employee
    • Content Writer & Social Media Manager
      • Nov 2015 - Jun 2017

    • United States
    • Education Administration Programs
    • 1 - 100 Employee
    • Marketing Assistant
      • May 2014 - Apr 2015

      A strategic thinker, with strong written and verbal communication skills. I've got a strong knowledge and understanding of the digital media landscape, including various social media sites, html email campaigns and software, and CMS management. In addition, I have an understanding of and experience in traditional marketing, including print and PR, and aptitude and eye for brand-appropriate design. This job is full of variety and requires me to be adept at multi-tasking, without being afraid to ask questions. With this position, I am keen on learning new things, staying abreast of marketing trends and views everything with an analytical mind.

    • Social Media Marketing Intern
      • May 2014 - Nov 2014

      Responsibilities include but are not limited to:-Updating social media accounts daily, and tracking of ROI on social media campaigns-Create engaging, SEO-Optimized content for company blogs-Write, edit and publish blog posts on a weekly basis-Communicate with team for monthly newsletters (including strategy, topics, editing and publishing)-Creating and proofreading website content-Assisting content updates in Wordpress, Salesforce-Keyword Research

    • Digital Media Specialist
      • May 2013 - Apr 2015

      Social media community management:-Writing Posts & Scheduling at peak audience interaction times-Analyzing data insights to make suggestions for better customer interaction-Kept information up-to-date such as Service Menu, Hours & Stylist information-Answered inquiries promptly via messaging, commenting and emailing.Design:-Responsible for digital promotion materials, from conception to marketing implementation-Assist Stylists with any one-off materials needed

    • President
      • Dec 2013 - May 2014

      Task Delegation: I try to separate into three categories: Planning, Implementation, and EvaluationNetworking: Combining efforts with other student media and school orgs/clubsHosting weekly meetings: I create the agenda for each meeting.

    • United States
    • Restaurants
    • 700 & Above Employee
    • Journey Leader, Noodler
      • May 2012 - May 2014

      I create noodle dishes that make your mouth water and your belly happy. I also teach incoming team members how to take pride in our job, create excellent food for our guests, and follow the safety requirements because we work in a kitchen with fire and knives (It's so cool!).

    • United States
    • Education Management
    • 700 & Above Employee
    • Student
      • Aug 2010 - May 2014

    • Public Relations Intern
      • Sep 2013 - Feb 2014

    • United States
    • Hospitality
    • 700 & Above Employee
    • Server/ Housekeeper
      • Oct 2008 - Jul 2012

Education

  • Colorado Mesa University
    Mass Communications and Media Strategies, Mass Communication/Media Studies
    2010 - 2014
  • Pomona High School
    2006 - 2010

Community

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