Experience

Newfurn

• Australia
• Retail
• 1 - 100 Employee

• Senior Designer

  • Feb 2023 - Present



Thomas Cook Boot & Clothing Co.

• Melbourne, Victoria, Australia

• Senior Graphic Designer / Design Manager

  • Jul 2009 - Jul 2023

  My current role is Graphic Design Manager/Senior Designer at Thomas Cook Boot & Clothing. This role has grown exponentially, and my experience within the fashion industry has evolved with the company’s success. I began working with two brands; there are now six core brands to manage all design aspects - and a couple of sub-brands. Core brands: Thomas Cook, Wrangler, Pure Western, Bullzye, Twisted X, Dux-Bak. At Thomas Cook, I have a team of graphic designers I mentor and manage daily while still designing across all areas. Some of these areas include: • Corporate branding • Yardage/repeat design, illustration, placement graphics & artwork for tech packs • Product Guides, range books, magazine advertising • Studio Photography, location photography shoots • Property scouting, model selection, scheduling & art direction • Garment labelling for all brands, packaging for products • Accessory/embellishment/design for belts, bags, footwear, homewares etc. • Social media/digital design for company brands • Website design (storyboarding), electronic direct mail (EDM) Show less



Self employed

• Graphic Designer

  • 2007 - Jul 2023