Belinda Crestani

Digital Producer at Vodafone Australia
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Greater Sydney Area, AU

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Credentials

  • Adobe InDesign course
    -
    Jan, 2009
    - Sep, 2024

Experience

    • Australia
    • Telecommunications
    • 100 - 200 Employee
    • Digital Producer
      • Jul 2022 - Present
    • Australia
    • Government Administration
    • 700 & Above Employee
    • Communications Advisor/Digital Advisor
      • Sep 2021 - Jun 2022

      Within this role, I’m responsible for managing content across the NSW Government’s Environment website, running on the Sitecore platform. Other responsibilities include: -Collaborating with cross-functional teams on design, content and delivery. -Overseeing the upload of all content (media releases, brochures and newsletter articles), photography and videos. -Managing homepage updates on a weekly basis. Within this role, I’m responsible for managing content across the NSW Government’s Environment website, running on the Sitecore platform. Other responsibilities include: -Collaborating with cross-functional teams on design, content and delivery. -Overseeing the upload of all content (media releases, brochures and newsletter articles), photography and videos. -Managing homepage updates on a weekly basis.

    • Australia
    • Insurance
    • 700 & Above Employee
    • AusPac Website Manager
      • May 2021 - Sep 2021

      Within this role, I was responsible for managing 5 websites, running on Sitecore. Other responsibilities included: -Conducting website effectiveness audits and improving site health. -Establishing website goals and objectives. -Preparing an 18-month website roadmap. -Conducting SEO audits and managing regular updates. -Defining a clear and comprehensive global website governance framework. -Managing a team of 2; online content producer and data analyst. Within this role, I was responsible for managing 5 websites, running on Sitecore. Other responsibilities included: -Conducting website effectiveness audits and improving site health. -Establishing website goals and objectives. -Preparing an 18-month website roadmap. -Conducting SEO audits and managing regular updates. -Defining a clear and comprehensive global website governance framework. -Managing a team of 2; online content producer and data analyst.

    • Australia
    • Banking
    • 400 - 500 Employee
    • Website Manager/Digital Manager
      • Feb 2017 - May 2021

      Within this role, I was responsible for managing 6 websites, running on Sitecore. Other responsibilities included: -Supporting the growth and development of the Bank’s digital ecosystem. I was accountable for 6 websites in total; 3 of the websites were launched during that 4-year period. -Managing a team of up to 20 digital specialists. -Liaising with, and effectively manage projects with internal teams and vendors, including digital media agencies, payment solutions and online providers. -Liaising with the legal and regulatory teams to establish a website governance framework. -Establishing efficiencies in the process and developing new ways of working. For example, introducing Jira to business units. -Contributing to monthly Board Report on any website statistics and traffic, regulatory changes and team achievements. -Managing all phases of recruitment for the Digital team, including defining role requirements and interviewing candidates. -Facilitating performance management, development plans and change management plans. -Preparing presentations for Management meetings and external vendors. -Within this role, I was supporting the Head of Digital and Chief Information Officer. As an example, I stepped into the role as (Acting) Head of Digital for 3 months, due to leave cover. Show less

    • Online Content Producer
      • Sep 2016 - Feb 2017

      Publication: Acuity.com I was tasked with digitising the long-running printed magazine, Acuity. Liaised with multiple third parties – Deloitte Digital, Chartered Accountants Australia & New Zealand and CustomMade Media – to develop a strong digital content strategy. Publication: Acuity.com I was tasked with digitising the long-running printed magazine, Acuity. Liaised with multiple third parties – Deloitte Digital, Chartered Accountants Australia & New Zealand and CustomMade Media – to develop a strong digital content strategy.

Education

  • Southern Cross University
    Bachelor of Arts (B.A.), Media and Communications
    2006 - 2006
  • Macleay College
    Advanced Diploma, Journalism
    2004 - 2005

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