Experience

Paper + Spark

• Australia
• Advertising Services
• 1 - 100 Employee

• • Nov 2022 - Present

• • Oct 2021 - Nov 2022

  Working across the social + digital campaigns space for a range of clients in the health, medicine, social advocacy, and consumer-facing sectors. I enjoy the wide variation of duties in my role, including:- Creation, implementation and optimisation of campaigns and strategy spanning organic + paid social, search and display- Reporting and analysis across campaigns to offer data-driven improvements and solutions- Social Media community management & engagement- Account management- Content creation (ideation, copy writing, basic photo + video editing) Show less



Evolve Social Media Agency

• Australia
• Advertising Services

• Freelance Social Media Consultant

  • May 2018 - Present

  Social media consulting including insights, strategy and content creation. Clients have included Tamworth Business Chamber, Savvy Birds and Red8 Produce. Social media consulting including insights, strategy and content creation. Clients have included Tamworth Business Chamber, Savvy Birds and Red8 Produce.



University of Newcastle

• Australia
• Higher Education
• 700 & Above Employee

• Social Media Officer

  • Mar 2020 - Sep 2021

  Jumped into a new workplace smack bang in the middle of a pandemic! Community management, content creation, strategy and stakeholder management. Highlights: - Instigating a regular Instagram story series resulting in a 471% increase in published Stories and a 117% increase in Story Replies in 2020 - Launching & managing a LinkedIn Live series - Launching an employee advocacy program resulting in over 100k impressions per month - Building 2 x AR filters and a suite of branded GIPHY stickers for Open Week Online - Building 10 x key Social Listening topics to gain data on broader community conversation and trends to inform content Member of the UON ALLY Network. An Ally is an active agent of change who has attended the university’s ALLY Training and chooses to challenge anti-LGBTIQA+ prejudice, cis-sexism and heteronormative values. 2020 Green Impact Program team member https://www.newcastle.edu.au/our-uni/sustainability/green-impact 2021 AMI Emerging Marketers Mentoring Program (Mentee) Show less



University of New England (AU)

• Australia
• Higher Education
• 700 & Above Employee

• • Jan 2019 - Mar 2020

  Social Media Team - Office of Advancement, Communications & EventsOutreach & Engagement - Faculty of Science, Agriculture, Business & LawExperience in both taking the lead and supporting a small team with content strategy, creation, curation and scheduling for UNE’s central corporate accounts on Facebook, Twitter, LinkedIn and Instagram. Included periods of managing the Social Media Team in the absence of a Social Media Manager. Involved a close working relationship with corporate communications, events and marketing teams.- Content creation for diverse audiences and contexts- Analytics reporting and analysis- Internal and external partner relationship management- Navigating a complex organisation- Moderation of and interaction with audience engagement- Social media assistance and advice to other internal departments- Storytelling and interview writing- Curating outsourced content- Managing a junior colleague- Active participation and advice-giving in crisis management teams- Working to tight deadlines while ensuring quality content Show less

• • Aug 2017 - Jul 2019

  Experience in a fast-paced and goal-driven call center team. Managing inbound customer enquiries via phone, CRM and live chat, and conducting outbound customer service calls.- High-level customer service- Ability to maintain a positive and helpful manner in the face of challenging customer enquiries or feedback- Working to quotas while maintaining attention to detail and a personalised customer experience- Extensive experience using a CRM system

• • Aug 2018 - Jan 2019

  Working as a one-person team to manage and create content for social media, EDMs, websites, blogs and newsletters for the UNE Business School. Included some events management assistance.- Development of strong self-motivation due to one-person team- Copy graphic design for diverse digital and print media with a focus on curating the best message for the intended audience- Self-guided communications strategy development- Internal outreach within the school to encourage content sharing Show less



Tamworth Business Chamber

• Australia
• Executive Offices
• 1 - 100 Employee

• Admin and Marketing Assistant

  • Jun 2018 - Aug 2018

  Assistance in Facebook marketing, content creation, administration and events management in the lead up to and evening of the 2018 Quality Business Awards (800 attendees). Working with a camera and digital crew to run live media presentations throughout the event. Assistance in Facebook marketing, content creation, administration and events management in the lead up to and evening of the 2018 Quality Business Awards (800 attendees). Working with a camera and digital crew to run live media presentations throughout the event.



Savvy Birds

• Tamworth

• Marketing and Project Coordinator/Social Media Advisor

  • Nov 2017 - Aug 2018

  Content creation, scheduling and general social media advice (Facebook and Instagram) for a regional women’s networking group, focusing on two of their flagship professional development events. Content creation, scheduling and general social media advice (Facebook and Instagram) for a regional women’s networking group, focusing on two of their flagship professional development events.



Tamworth Business Chamber

• Australia
• Executive Offices
• 1 - 100 Employee

• Marketing and Events Intern

  • Jun 2017 - Aug 2017