Beau Casaus
Digital Marketing Assistant Manager at Chroma Hospitality- Claim this Profile
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Filipino Native or bilingual proficiency
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English Full professional proficiency
Topline Score
Bio
Experience
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Chroma Hospitality
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Philippines
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Hospitality
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1 - 100 Employee
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Digital Marketing Assistant Manager
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Sep 2022 - Present
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Luzon International Premiere Airport Development Corp. (LIPAD Corp.)
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Philippines
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Airlines and Aviation
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1 - 100 Employee
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Marketing Communications Officer
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Jul 2019 - Jul 2022
• Works with other departments for their marketing and design requirements. • Manages the day-to-day requirements of the marketing department concerning company campaigns. • Serves as the company's brand guardian ensuring that all issued communications materials, whether in print or digital, adhere to company and brand standards. • Responsible for the production and management of all marketing materials. • Develops an annual marketing plan to support other departments. • Delivers all marketing activity within the approved budget. • Conducts research to identify market requirements for current and future projects. • Analyzes potential strategic partner relationships for marketing initiatives. • Implements new ideas and methods and seeks ways of improving contribution to the organization’s goals and enhancing the company's reputation. • Identifies the need for improved departmental procedures. Show less
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AirSWIFT Transport Inc.
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NCR - National Capital Region, Philippines
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Senior Marketing Specialist
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Jun 2018 - Jul 2019
• Advertising a. Responsible for Above-The-Line and Below-The-Line Advertising for AirSWIFT b. Coordinate with media agencies and suppliers c. Improve marketing plans through competition and trend analysis d. Overseeing photo & video shoots • Digital Marketing a. Develop and manage digital marketing campaigns b. Manage and maintain the AirSWIFT website and Facebook page c. Coordinate with digital media agencies • Corporate Communications a. Increasing company profile & building brand awareness b. Building relationships with key industry media. c. Promoting AirSWIFT through public relations initiatives d. Creating, revising, delivering, and reviewing corporate content, marketing copies, press releases, proposals & letters • Graphic Design a. Designing marketing collaterals and content b. Developing visuals for product illustrations, websites, social media, etc. c. Reviewing designs for errors before printing or publishing. • Sponsorships a. Assess the company’s requirement for sponsorship needs b. Ensure successful delivery of agreed sponsor benefits c. Write and file sponsorship reports for the benefit of documentation and review Show less
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Vista Land and Lifescapes, Inc.
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Philippines
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Real Estate
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700 & Above Employee
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Vista Malls - Lease Marketing Officer
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Mar 2016 - Apr 2017
• Maximizes small-medium tenant occupancy for Vista Malls (Taguig, Sta. Rosa, Pampanga, Bataan, Alabang) • Monitors small-medium tenant accounts with regards to the lease contract agreements • Updates tenant mix layout for Vista Malls • Research on new concepts and trends for mall development • Oversees proper documentation of lease requirements of tenants • Maximizes small-medium tenant occupancy for Vista Malls (Taguig, Sta. Rosa, Pampanga, Bataan, Alabang) • Monitors small-medium tenant accounts with regards to the lease contract agreements • Updates tenant mix layout for Vista Malls • Research on new concepts and trends for mall development • Oversees proper documentation of lease requirements of tenants
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Brittany Corporation
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Philippines
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Real Estate
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100 - 200 Employee
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Brand Management Coordinator
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Sep 2014 - Mar 2016
• Responsible for Above-The-Line and Below-The-Line Advertising for Brittany’s projects specifically Crosswinds in Tagaytay and Georgia Club in Sta. Rosa Laguna.• Designs marketing collaterals for Brittany’s projects specifically Crosswinds & Georgia Club and for Brittany’s Recruitment & Training • Collaborates with media agencies and suppliers for the development of major collaterals and events• Plans and manages annual and thematic events for Brittany• Updates social media accounts (Facebook, Twitter, & Instagram) of Crosswinds and Brittany Sales Careers Show less
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Marketing Coordinator
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Jul 2014 - Sep 2014
Project Management - Crosswinds, Tagaytay• Develops and implements sales and marketing plans • Organizes sales and marketing events on-site and off-site• Updates and maintains sales and clients databases• Prepares status reports on marketing efforts• Improves marketing plans through competition and trend analysis
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Education
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San Beda College Alabang
Bachelor of Arts in Communication and Media Studies, Communication and Media Studies