Beatriz Díaz Ballesteros

Orientadora educativa at Consejería de Educación - Castilla y León
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Contact Information
us****@****om
(386) 825-5501
Location
Spain, ES
Languages
  • Spanish Native or bilingual proficiency
  • French Full professional proficiency
  • English Full professional proficiency

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Nast Marrero

Beatriz is a wonderful professional. Over the two years we worked together she displayed outstanding skills optimizing the company's performance and keeping always on top of her complex and increasing responsibilities. On top of that Beatriz has great people skills. She has the rare quality of aligning everyone to work together with her for the common purpose.

José María Fernández Fuentes

He tenido la fortuna de trabajar con Bea durante un amplio período de tiempo. Puedo recomendarla por ser experta en SEO, por sus conocimientos profundos en este ámbito. Pero quiero destacar ante todo, su capacidad de trabajar en equipo, su voluntad ante los dificultades, su disponibilidad para buscar siempre las soluciones más eficaces y factibles. Un trabajadora y compañera de trabajo excepcional.

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Credentials

  • Google Adwords Certification
    Google
    Oct, 2014
    - Oct, 2024
  • Google Analytics Individual Qualification (GAIQ)
    Google
    Mar, 2013
    - Oct, 2024
  • TOEFL ITP (English test): 573 points
    ITESM Campus Monterrey
    Dec, 2010
    - Oct, 2024
  • Creativity at Spanish Television
    Fundación General Universidad Internacional Menéndez Pelayo
    Jul, 2010
    - Oct, 2024
  • DALF (Diplôme approfondi de langue française)
    Centre International d'Etudes Pedagogiques (CIEP)
    May, 2009
    - Oct, 2024

Experience

    • Professional Training and Coaching
    • 700 & Above Employee
    • Orientadora educativa
      • Sep 2021 - Present
    • Marketing Services
    • 1 - 100 Employee
    • SEO, CRO y Analítica Web
      • Dec 2015 - Mar 2018
    • Spain
    • Retail Apparel and Fashion
    • Marketing & Communication - SEO
      • Dec 2015 - Aug 2016

      Sustainable Products Market Sustainable Products Market

    • Technology, Information and Internet
    • 1 - 100 Employee
    • SEO Manager
      • Oct 2014 - Jan 2016

      At Ticketbis I am in charge of the SEO strategy for more than 40 countries around the world with special focus in the Asian and North American markets. At Ticketbis I am in charge of the SEO strategy for more than 40 countries around the world with special focus in the Asian and North American markets.

    • Spain
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Senior SEO and Web Analyst
      • May 2013 - Oct 2014

      At UNIR we understood the importance of integrating the different areas of the digital marketing in a global strategic plan. Therefore, my duties were not limited to Search Engine Optimization and Web Analytics and I got to participate in other campaigns such as e-mail marketing, social media, PPC or inbound marketing. Although the purpose of our main website was the generation of leads, I also helped in the optimization of other UNIR’s sites, as e-commerce, blogs, magazines and repositories. Hence my work always required a continuous learning. Show less

    • SEO and Analytics Consultant
      • Dec 2012 - May 2013

      Online marketing agency specialized in Inbound Marketing (Social Media, SEO and creativity). Some of my clients were ING Direct, Halcón Viajes, Air Europa, El Corte Inglés or Jazztel. Online marketing agency specialized in Inbound Marketing (Social Media, SEO and creativity). Some of my clients were ING Direct, Halcón Viajes, Air Europa, El Corte Inglés or Jazztel.

    • Canada
    • IT Services and IT Consulting
    • 200 - 300 Employee
    • Interactive Marketing Optimization Specialist
      • Oct 2011 - Nov 2012

      As member of IMO (Interactive Marketing Optimization Department) I performed SEO and Social Media actions for our clients. I executed consulting work, link building, on-page and off-page optimization, keywords research and keywords assignment, copywriting, development of digital communication briefings and social media optimization. I managed the SEO action plans for our varied clients from the launching to the removal of the websites mainly from a SEO-Social perspective. ★ Success stories: L'Oréal Paris. Show less

    • Spain
    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketing Executive
      • Feb 2011 - Sep 2011

      My interest in search started whilst working at Online Marketing Agency, dobleO, where I learnt to manage Search Engine Optimization strategies and how the most important SEO metrics programs work. I became an expert in copywriting and I performed link analysis and much more: - SEO audit report. - Link Building. - KW research. - Keywords assignment. - Online reputation analysis. - Social Media Optimization (SMO). ★ Success stories: Experteer. My interest in search started whilst working at Online Marketing Agency, dobleO, where I learnt to manage Search Engine Optimization strategies and how the most important SEO metrics programs work. I became an expert in copywriting and I performed link analysis and much more: - SEO audit report. - Link Building. - KW research. - Keywords assignment. - Online reputation analysis. - Social Media Optimization (SMO). ★ Success stories: Experteer.

    • Broadcast Media Production and Distribution
    • Presenter
      • Aug 2010 - Nov 2010

      Presenter and editor at Top Radio, radio station from Multimedios (Monterrey, México). Presenter and editor at Top Radio, radio station from Multimedios (Monterrey, México).

    • United Kingdom
    • Telecommunications
    • Community, Innovation and Web 2.0
      • May 2008 - Oct 2008

      Community and content manager of ClubBol and SipNop, two entertainment websites from Orange group (France Telecom Spain). My work was administration, management, searching and checking of the web content, besides the database creation. Community and content manager of ClubBol and SipNop, two entertainment websites from Orange group (France Telecom Spain). My work was administration, management, searching and checking of the web content, besides the database creation.

    • Editor
      • Jan 2007 - Jul 2008

      Correspondent in Madrid Deportes, a sports agency, in collaboration with the newspapers Marca, Mundo deportivo and La Tribuna de Ciudad Real during the seasons 2006/2007 and 2007/2008. Correspondent in Madrid Deportes, a sports agency, in collaboration with the newspapers Marca, Mundo deportivo and La Tribuna de Ciudad Real during the seasons 2006/2007 and 2007/2008.

Education

  • Universidad Nacional de Educación a Distancia - U.N.E.D.
    Máster Universitario en Intervención Educativa en Contextos Sociales, Especialidad en menores y jóvenes en dificultad social
    2020 - 2023
  • Universidad Nacional de Educación a Distancia - U.N.E.D.
    Máster Universitario de Formación de Profesorado de Educación Secundaria, Especialidad en Orientación Educativa
    2018 - 2019
  • Universidad de Talca
    Psychology, Community Psychology
    2016 - 2017
  • Universidad Nacional de Educación a Distancia - U.N.E.D.
    B.S. in Psychology, Clinical Psychology
    2009 - 2017
  • Instituto Hune
    Expert Course in Non-Verbal Communication
    2014 - 2015
  • ITESM
    B.A. in Communication and Digital Media
    2010 - 2011
  • Université Paul Sabatier (Toulouse III)
    Degree in Organizational Communication
    2008 - 2009
  • Universidad Carlos III de Madrid
    Double Degree in Journalism and Audiovisual Media
    2006 - 2011

Community

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