Experience

Typeform

• United States
• Software Development
• 200 - 300 Employee

• Lead Product Manager - Insights (Interim)

  • Apr 2023 - Present

  Madrid, Community of Madrid, Spain During times of need, step up to formulate a strategy for a team with a new scope. The Insights team at Typeform has the mission of facilitating meaningful interactions between creators and their audiences, enabling data-driven decision-making, and fostering deeper insights. By offering structured and unstructured data analysis through AI technologies and a user-friendly interface, as well as data visualizations: - Deep knowledge of AI technologies (LLMs models) and data visualization… Show more During times of need, step up to formulate a strategy for a team with a new scope. The Insights team at Typeform has the mission of facilitating meaningful interactions between creators and their audiences, enabling data-driven decision-making, and fostering deeper insights. By offering structured and unstructured data analysis through AI technologies and a user-friendly interface, as well as data visualizations: - Deep knowledge of AI technologies (LLMs models) and data visualization latest trends plus working closely with DS. - Ensure that the team has a well-defined short-term roadmap that iteratively releases new changes, allowing us to continuously learn from customers using a brand-new product. Additionally, establish a well-defined 3-5 year long-term strategy with an estimated impact on the company. - Generate extensive knowledge from customers by conducting numerous moderated interviews that help us determine what the customer needs and how they need it. - Ensure the execution of the short-term roadmap, including post-analysis, the definition of subsequent iterations based on data and user experience, and the implementation of all the capabilities mentioned below

• Lead Product Manager - Subscriptions & Product Experience

  • Sep 2022 - Present

  Madrid, Community of Madrid, Spain - Develop a clear product strategy aligned with business goals and market opportunities for a group of two teams: 1. Subscriptions: Pricing, payment management, and subscription and checkout experience. 2. First experience: Ensure customers achieve their goals and eventually decide to subscribe. Articulate the product vision, strategy, and priorities to both internal and external stakeholders. - Deep knowledge of the market, industry trends, and customer needs to make… Show more - Develop a clear product strategy aligned with business goals and market opportunities for a group of two teams: 1. Subscriptions: Pricing, payment management, and subscription and checkout experience. 2. First experience: Ensure customers achieve their goals and eventually decide to subscribe. Articulate the product vision, strategy, and priorities to both internal and external stakeholders. - Deep knowledge of the market, industry trends, and customer needs to make informed product decisions. - Proficiency in data analysis and the ability to use data-driven insights to make decisions and track product performance. - Collaboration with various teams, including engineering, design, marketing, and sales, to ensure product success. - Guide, coach, and mentor Product Managers to ensure they have the right space and scope to shine. Push and grow their skills to achieve their maximum potential. - Celebrate, respect, contribute to, and recognize Product Managers' achievements so that they have the visibility they deserve. - Ensure that your team remains cohesive and efficient during changes. Ensure teams are following the strategy, fulfilling customer needs, and meeting the budgeted impact every year. - Product Operations (P.Ops): Contribute to an efficient and well-organized Product organization with processes, define career ladders, ensure cohesive and standardized roadmap systems, prioritize needs to foster a good practice-oriented product culture. Ensure PMs have the tools, knowledge, and skills needed to perform their day-to-day jobs. - Strong understanding of product management principles, methodologies, and best practices. Identify and mitigate risks that could impact success. - Understanding and meeting customer needs and delivering value. - Technical background that provides a more agile and efficient work process with engineering.

• Senior Product Manager - Onboarding

  • Oct 2021 - Sep 2022

  Madrid, Community of Madrid, Spain - Provide customers have a smooth, clear, and efficient first experience. Show customers what they need when they need it. - Ensure that the team utilizes the latest AI technology for automation to reduce the time to value during the creation process. - Understand customers' goals when they land in TF and make sure they achieve them through the platform. - Perform A/B experiments to understand the impact and performance of the changes made in the app. - Understand customer needs and… Show more - Provide customers have a smooth, clear, and efficient first experience. Show customers what they need when they need it. - Ensure that the team utilizes the latest AI technology for automation to reduce the time to value during the creation process. - Understand customers' goals when they land in TF and make sure they achieve them through the platform. - Perform A/B experiments to understand the impact and performance of the changes made in the app. - Understand customer needs and main pain points through moderated interviews, behavior analysis with analytical tools, UX validation, and session reviews. - Create an agile and sustainable development approach with a consistent and well-prioritized roadmap. - Ensure the team knows why and for whom they are doing what they are doing with a long-term strategy and properly constructed VMSO. - Create a well-defined budget with clear objectives on impact every year, drive the right conversations to change actions and strategies if needed, and understand the impact and success of the team every quarter and at the end of the year.



Cabify

• Spain
• Software Development
• 700 & Above Employee

• Senior Product Manager (Cabify Fleet) & Lead PM (MOVO Fleet)

  • Oct 2020 - Oct 2021

  Madrid, Community of Madrid, Spain - Senior PM functions - Mentor and guide other APMs - Give visibility about the work of direct reports, empower them and promote their professional development.

• Product Manager - Fleet

  • Feb 2019 - Oct 2020

  Madrid Area, Spain - Own, create, prioritize and execute the roadmap for Fleet products. - Understanding competitors business strategy and market positioning - Define a product strategy for Fleet group and align it with company strategy by negotiating with stakeholders and coordinating cross-team projects. - Understanding user needs using and performing user research. - Monitoring KPIs with a focus on squad and company OKRs - Managing planning and execution of sprints, epic and story backlog… Show more - Own, create, prioritize and execute the roadmap for Fleet products. - Understanding competitors business strategy and market positioning - Define a product strategy for Fleet group and align it with company strategy by negotiating with stakeholders and coordinating cross-team projects. - Understanding user needs using and performing user research. - Monitoring KPIs with a focus on squad and company OKRs - Managing planning and execution of sprints, epic and story backlog refinement, using Agile methodology, MVPs, experimentation and iterations. - Promote a user centered culture so everyone in the squads feels involved in the creation of the product. - Constant communication of the business impact of the teams work.

• User Researcher

  • Jul 2018 - Mar 2019

  Madrid, Madrid, España Apply methodologies to listen, understand and analyze the needs and motivations of our users, and how they interact with our product. Conduct user research projects in Spain and LatAm to help the squads in Product and Business Teams to bring the user’s perspective into their daily decisions.

• Frontend Engineer

  • Oct 2017 - Mar 2019

  Madrid Area, Spain Develop and maintain web applications built on React/Redux, RxJS, Webpack, Sass and Typescript



minube.com

• Australia
• Software Development

• Frontend Developer

  • Oct 2014 - Oct 2017

  Madrid y alrededores, España • Frontend and Backend Web development: JavaScript, JQuery, HTML5, CSS3, Sass, Twig, Unit Testing, SVG Animations, Leaflet, GMaps, CartoDB • Scrum master: Scrum (User Stories), JIRA Atalasian, Trello, Git, SVN, TDD, Continuous Integration, Testing. Backend development: Phalcon, Restful api PHP5/7, SQL, Phalcon, Redis, Sphinx, Unit Testing



Recetags

• Spain
• Advertising Services
• 1 - 100 Employee

• Co-founder

  • Jun 2012 - Dec 2014

  Madrid y alrededores, España • Web and mobile design, creation of mockups and implementation with HTML5 and CSS3. • Providing definition and functional analysis of requirements and use cases. • Technical design and backend development. • SEO Optimization and Google analytics • Collaboration in the design of business models and marketing plans Most common used tools: GA, PHP5.4 + CodeIgniter, HTML5 + Boilerplate + Bootstrap, CSS3 + LESS, JavaScript + jQuery, OpenSSL. MySQL + Sphinx, Git.



GIMO Global Interactive Marketing Online Ltd

• United Kingdom
• Advertising Services
• 100 - 200 Employee

• Product Manager

  • Nov 2013 - Oct 2014

  London, Reino Unido • Scrum & Kanban Agile Methodology • Holding weekly internal and external meetings on progress. • Assisting the technical team in their design and development tasks. • Maintaining client relationships.

• Full-stack Developer

  • Nov 2012 - Nov 2013

  London, Reino Unido • PHP, Object-oriented PHP, MySQL, AJAX, HTML5, CSS3 (for promotions), JavaScript & JQuery, CodeIgniter & Zend as frameworks. CMS plugin creation for calendar, promotions, game managing… etc. • Payment methods as: Be2Bill, Paypal, Ticket premium… • Implementation and upgrade of client websites. Creation of security solutions



Fifty Pixels Ltd

• Web Developer

  • Jun 2012 - Nov 2012

  London, Reino Unido Backend and frontend developing in PHP, HTML5, CSS3, Javascript (jQuery, Ajax)... Building apps based in responsive design, Wordpress, MySQL, Json… Building wireframes, mockups and specifications for clients projects, Understanding of business



Spotless Group

• Australia
• Facilities Services
• 700 & Above Employee

• Team Leader

  • Jul 2012 - Aug 2012

  Olympic and Paralympic Village, London 2012 Olympic Games.