Experience

Cin7

• New Zealand
• Software Development
• 200 - 300 Employee

• Senior Content Manager

  • Jul 2023 - Present



Kroenke Sports & Entertainment

• United States
• Spectator Sports
• 700 & Above Employee

• In-Game Stage Manager

  • Nov 2021 - Present

  -Review script pregame for accuracy.-Communicated with the in-arena reporter pregame concerning guests and technology requirements for the night's shows. -Served as liaison with guests and internal departments so guests arrived on time for the show. -Serve as the primary communication between the in-arena reporter, the game director, and the production team throughout the game and for shows at pregame, 1st intermission, and 2nd intermission.

• In Game Avalanche/Mammoth Promotional Team

  • Sep 2017 - Dec 2021

  -Increased crowd engagement by selecting energetic and excited Avalanche fans to participate in on-screen promotions. -Project managed pregame preparations, including rolling t-shirts, preparing parachutes, and organizing prizing, so the promotional team completed all tasks by puck drop.-Coordinated with performers for intermission or half-time performances. Insuring that their needs were met and that they were on-time and prepared for their performance.



EPIC iO Technologies

• United States
• Software Development
• 1 - 100 Employee

• Content Marketing Manager

  • Mar 2022 - Jun 2023

  -Developed, coordinated, and launched two new products by working with the product team, identifying core messaging, producing solution briefs, presentations, social posts, and graphics increasing conversion for appointments from 2-4%. -Supported product campaign by devising content strategies including email marketing, social media, and website content generating approximately 200 leads per campaign run. -Selected and set up a digital asset management platform that decreased asset requests from the sales team by 75%. -Analyzed content views and downloads from our digital asset management system and Google Analytics and used this data to produce relevant content resulting in a 6% increase in partner views. -Performed SEO research and analyzed Google Analytics data to develop an SEO strategy that increased traffic 5% in two months. -Managed team of freelance content writers. Made assignments based on the writer’s strengths and ensured that all work was completed on time and to company standards. -Project managed website redesign project that included vendor selection, stakeholder management, and timeline creation. Show less



SCORE Mentors

• Professional Training and Coaching
• 500 - 600 Employee

• Content Marketing Manager

  • Nov 2020 - Mar 2022

  -Performed audience and SEO research to produce an SEO-driven content strategy, pulled and analyzed monthly reports, and make changes as needed resulting in an increase in organic traffic to SCORE.org by 25%.-Served as liaison to the SCORE Foundation and worked with internal and external stakeholders to produce high-quality content such as e-guides, checklists, and blog posts that met all party’s goals. Worked with both teams to ensure that all expectations and publication dates were met.

• Content Marketing Specialist

  • Jul 2020 - Nov 2020

  -Managed a team of freelance writers including developing and executing the publication schedule, and editing each piece for grammar, SEO, and readability.-Developed and executed content guidelines for grammar, SEO, and relevancy resulting in $5,000/week in savings and a 4% decrease in negative feedback from users.-Launched two new programs for the SCORE for All initiative. This included building and optimizing a landing page, sourcing and maintaining content, and working with the webinar team to provide additional business resources. Overall efforts resulted in 4,000 new monthly visitors. Show less



MerchantWords

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Content Writer

  • Jan 2018 - Feb 2020

  -Content strategy development for e-mail campaigns, social media, and blog content that increased organic traffic by 10% and an increase of 3% in requests for podcast appearances and trade show speaking slots. -Utilized SEO tools and Google Analytics to develop and write weekly blog posts, website content, marketing emails, and social media posts on LinkedIn, Twitter, Facebook, and Instagram. -Performed audience research, competitive analysis, and collaborated with the product team to develop launch strategies and marketing campaigns for various products resulting in $150,000 in additional sales. -Developed scripts and storyboards, for promotional videos and appeared on-screen. Show less



2U

• Greater Denver Area

• Admissions Counselor

  • Jan 2018 - May 2018

  -Gained a complete knowledge of the graduate program and communicated application and graduation requirements and potential career options for potential students. -Created a pipeline of students through email and phone outreach to communicate the benefits of selecting this graduate program. -Successfully met goals for all cohorts. -Gained a complete knowledge of the graduate program and communicated application and graduation requirements and potential career options for potential students. -Created a pipeline of students through email and phone outreach to communicate the benefits of selecting this graduate program. -Successfully met goals for all cohorts.



ALEX AND ANI

• United States
• Retail
• 300 - 400 Employee

• Bartender

  • Aug 2017 - Dec 2017

  Worked as an active member of the sales team to educate customers about Alex and Ani products and company values. Achieved daily and monthly sales goals individually and as a team. Worked as an active member of the sales team to educate customers about Alex and Ani products and company values. Achieved daily and monthly sales goals individually and as a team.



Civica Associations Conferences & Exhibitions

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Membership and Meetings Specialist

  • Oct 2016 - Jul 2017

  Responsible for managing the website and online communications of four professional associations as well as tracking and increasing association membership throughout the year. Membership responsibilities also included troubleshooting and assisting the membership. Responsibilities also include coordinating symposiums and conferences for under 100 attendees as well as social events for each professional association. Responsible for managing the website and online communications of four professional associations as well as tracking and increasing association membership throughout the year. Membership responsibilities also included troubleshooting and assisting the membership. Responsibilities also include coordinating symposiums and conferences for under 100 attendees as well as social events for each professional association.



Crownpeak

• United States
• Software Development
• 100 - 200 Employee

• Sales and Marketing Intern

  • Sep 2016 - Oct 2016

  Member of the pilot intern program at CrownPeak. Responsible for forming the program and finding the most efficient way to conduct data collection and entry to build a prospective customer database in SalesForce. Conducted market research on compiled companies via phone and email. Member of the pilot intern program at CrownPeak. Responsible for forming the program and finding the most efficient way to conduct data collection and entry to build a prospective customer database in SalesForce. Conducted market research on compiled companies via phone and email.



The Profile

• Conway, Arkansas

• Staff Writer

  • Aug 2015 - May 2016

  Responsible for writing articles each month regarding events at Hendrix and the Conway community. Responsibilities included proper research and interviewing community members relevant to each story. Using AP style. Responsible for writing articles each month regarding events at Hendrix and the Conway community. Responsibilities included proper research and interviewing community members relevant to each story. Using AP style.



Orlando Museum of Art

• Orlando, Florida Area

• Marketing and PR Intern

  • Jun 2014 - Aug 2014

  Conducted museum patron surveys to gain an understanding of new exhibits and offerings. Created fresh and vibrant promotional opportunities and materials to attract a diverse and eclectic audience to revitalize the museums image. Helped plan two First Thursday events and assisted in the planning of the 2015 New Years celebration. Conducted museum patron surveys to gain an understanding of new exhibits and offerings. Created fresh and vibrant promotional opportunities and materials to attract a diverse and eclectic audience to revitalize the museums image. Helped plan two First Thursday events and assisted in the planning of the 2015 New Years celebration.