Bauer Macêdo
Sales Manager at BySide- Claim this Profile
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Bio
Experience
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BySide
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Portugal
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Software Development
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1 - 100 Employee
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Sales Manager
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Jun 2019 - Present
My goals include creating and supervising the sales team and building long-term client relationships. Using creativity and knowledge of sales processes to provide innovative ideas for business growth. . Turn the company in a relevant player on Digital Marketing in the country. Responsibilities * Develop and implement effective sales strategies. * Establish productive and professional relationships with key personnel in assigned customer accounts. * Negotiate and close agreements with large customers. * Monitor and analyze performance metrics and suggest improvements. * Prepare monthly, quarterly and annual sales forecasts. * Perform research and identify new potential customers and new market opportunities. * Provide timely and effective solutions aligned with clients’ needs. * To be aligned with Operations and Product Development departments to ensure brand consistency. Show less
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Oi
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Brazil
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Telecommunications
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700 & Above Employee
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E-commerce Manager SMB
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Jul 2018 - Mar 2019
Deliveries:- YoY growth of 21% (16/17)- YoY growth of 17% (17/18)- Reduction of 48% of Costs, maintaining volume and quality of sales- Full Flow Online Sales FormResponsible for customer experience through digital platforms, aiming to increase the confidence, satisfaction and consequently of online sales:- Manage high performance team and delivery capacity (6 direct / 4 indirect)- Implement, track and manage B2B (end-to-end) e-commerce sales processes in the three current online channels: eCommerce (Web / App), Click to Call and Chat Form.- Monetize customer base (on and off-line) - relationship rules focused on sales.- Analyze and direct investment strategy in online performance media.- Management of the main KPIs of the B2B WEB operation: CPL, CPV, Gross and Net Sales, Activations, Conversions.- Strategic consulting of the sales operation (call center receptive +50 PAs) of EPS. Definition of operational improvements and adjustments based on performance analysis and market benchmark.- Development of the Oi brand for Empresarial through digital platforms, increased website traffic, website user interface and sales revenue.- Strategic management of media resources.- Hiring and aligning suppliers / platforms / partners.- Interface with the areas of marketing, branding, legal, controller, content and any other areas in order to guarantee the best price offers and acquisition strategies for digital channels.- Executive presentation of the results of the area.- Do financial management of the area.Specialties:• Online marketing strategies and digital communication• E-Commerce competencies (funnels, conversion, up-selling, cross-selling, backoffice operations)• Project management• Team management (develop and motivate)• Analysis of business development. Show less
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E-Commerce Consultant
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Jul 2016 - Jun 2018
Responsible for customer experience through digital platforms, aiming to increase confidence, satisfaction and consequently of online sales.- Manage the B2B sales processes (end-to-end) in three current online channels: Form eCommerce (Web / App), Click to Call and Chat Form.- Analysis and redirection of the strategy of investing in online media of performance.- Management of the main KPIs of the B2B WEB operation: CPL, CPV, Gross and Net Sales, Activations, Conversions.- Strategic consulting of the sales operation (call center receptive +50 points). Definition of operational improvements and adjustments based on performance analysis and market benchmark.- Development of the brand Oi for bussiness through digital platforms, increased traffic of sites, user interface of websites and sales revenue.- Strategic management of media resources.- Interface with the areas of marketing, branding, legal, controller, content and any other areas in order to guarantee the best price offers and acquisition strategies for digital channels. Show less
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Digital Channel Specialist
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Oct 2015 - Jun 2016
- Especialista de desenvolvimento do canal Digital B2B, responsável pela performance de vendas online do segmento Empresarial. - Análise e redirecionamento da estratégia de investimento em mídias online: RTB, e-mail marketing, UX, remarketing, CRO, look-a-like, redes sociais, SEO e SEM, testes A/B. - Gestão dos principais KPIs da operação WEB B2B: CPL, CPV, Vendas Brutas e Líquidas, Ativações, Conversões.- Consultoria estratégica da operação de vendas (call center receptivo 25 PAs) da EPS. Definição de melhorias e ajustes operacionais baseado em análises de performance e benchmark do mercado.- Desenvolvimento da marca Oi para Empresarial atraves das plataformas digitais, aumento do tráfego de sites, interface de usuário de sites e receita de vendas. - Gerenciamento estratégico dos recursos de mídia. Show less
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Specialist Sales Channels
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Mar 2014 - Sep 2015
Desenvolvimento do Canal de Vendas Corporativo (Brasil):• Gestão e Administração da Carteira de Clientes do Canal de Vendas;• Criação e gestão de ferramentas de controle de vendas e de carteira;• Desenvolvimento de parcerias estratégicas que maximizem performance de vendas;• Identificar e garantir treinamento ao canal corporativo;• Segmentação do perfil do canal, elaboração de plano de ação e acompanhamento semanal;• Follow up com o canal para discussão de Modelo e Forecast;• Desenvolvimento e apresentação de novas campanhas comerciais;• Interface entre o canal vendas e outras área da empresa;• Desenvolvimento de apresentação e relatórios gerenciais. Show less
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Specialist Franchise Development
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Jul 2012 - Mar 2014
Responsável direto pela prospecção, negociação e implantação de um novo modelo de Franquias de Operação e Vendas da Oi. Franquias de alto valor de investimento.Responsavel pela gestão de vendas e operações de campo das franquias nos Estados do ES e SC.
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Corporate Sales Executive
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Jan 2008 - Jul 2012
Be the reference for the customer in IT & Telecom, aiming to develop and generate profitable business for the Group Oi, coordinate the activities involving the entire sales process; Responsible for the proactive management of the business relationship with corporate clients.
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Sales Analyst
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Sep 2004 - Jan 2008
Sales Analyst in two segments of the company, business and corporate.
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Claro Brasil
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Brazil
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Telecommunications
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700 & Above Employee
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Sales Consultant
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Jan 2004 - Aug 2004
Responsable for the corporate sales in the 73 region Responsable for the corporate sales in the 73 region
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Oi
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Brazil
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Telecommunications
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700 & Above Employee
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Gerente de Loja Monomarca Oi
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Sep 2002 - Jan 2004
Responsável pelas vendas da loja Monomarca Oi do Grupo Teleshop. Participando de toda a experiencia de start-up da Oi como telefonia movel na região 73 Responsável pelas vendas da loja Monomarca Oi do Grupo Teleshop. Participando de toda a experiencia de start-up da Oi como telefonia movel na região 73
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Education
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Fundação Dom Cabral
Pos Graduado, Desenvolvimento de Dirigentes -
University of Science and Technology.
Bachelor of Business Administration (B.B.A.), Business Administration and Management, Marketing -
Management Development Institute
Green Belt, Quality Process